Lucas Hidalgo

Senior Product Designer at iConnections
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Contact Information
Location
São Paulo, São Paulo, Brazil, BR
Languages
  • Português Native or bilingual proficiency
  • Inglês Full professional proficiency

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Mario Souto

Excelente profissional, bem aplicado e dedicado em se melhorar nas tarefas do dia-a-dia. Bastante insistente na qualidade do que faz, desde layouts para jogos de brincadeira quando iniciamos no mundo digital até grandes projetos como foi o caso do Kumon.

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Credentials

  • Especialização em Adobe After Effects
    DRC Centro de Treinamentos
    Jul, 2016
    - Sep, 2024
  • Especialização em Adobe After Effects Avançado
    DRC Centro de Treinamentos
    Jul, 2016
    - Sep, 2024
  • Desenvolvimento Web com HTML, CSS e JavaScript
    Grupo Alura

Experience

    • United States
    • Financial Services
    • 1 - 100 Employee
    • Senior Product Designer
      • May 2023 - Present
    • Brazil
    • Professional Training and Coaching
    • 1 - 100 Employee
    • Learning Facilitator | User Interface Design
      • Apr 2022 - Present

      Produced along with How's team the new Interface for Digital Products Cohort Bootcamp from scratch. The bootcamp aims to help designers reach new horizons with their User Interface skills by presenting: - Usage of design concepts on Interface Development; - Usability and consistency principles; - Heuristics and good practices in Interface Development; - Figma hacks and day-to-day processes and practices; - Handoff organization and design documentation; - Business impact on UI decisions. Show less

    • Brazil
    • Retail
    • 1 - 100 Employee
    • Senior Product Designer
      • Feb 2022 - May 2023

      At Loft, I was responsible for the growth and development of the Loft app on iOS/Android, then joined the Vista team to do the same thing with their Broker's app and web CRM. My duties on Loft relays on doing a lot of discovery and user research in order to evaluate new opportunities for the squad, tracking of metrics for our products, reaching out stakeholders in order to align the expectations and needs and also designing and handing off solutions for the web and Flutter applications. At Loft, I was responsible for the growth and development of the Loft app on iOS/Android, then joined the Vista team to do the same thing with their Broker's app and web CRM. My duties on Loft relays on doing a lot of discovery and user research in order to evaluate new opportunities for the squad, tracking of metrics for our products, reaching out stakeholders in order to align the expectations and needs and also designing and handing off solutions for the web and Flutter applications.

    • Croatia
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Senior Product Designer
      • Oct 2021 - Feb 2022

    • Product Designer
      • Apr 2021 - Oct 2021

      Hash is a payment infrastructure company that provides plug-and-play white-label solutions to all sorts of businesses in Brazil. At Hash I'm responsible for the design and strategy for their entirely new desktop and mobile platform, which will be used by most of the other product teams in order to develop solutions for Hash clients. Part of my work consists of contributing and leading initiatives to evolve META.DS, our design system that is being built mainly on top of the solutions created for the platform. Show less

    • Mexico
    • Mechanical Or Industrial Engineering
    • 1 - 100 Employee
    • UX Instructor
      • Jul 2017 - Oct 2021

      Currently teaching User Experience and Mobile Usability. In the course we cover the following aspects of the segment: • Development of qualitative and quantitative studies (in-person or remote surveys, interviews and usability tests); • User navigation maps; • Product development from the conception to testing with users; • Development of usability projects, interaction design and information architecture; • Development of wireframes, prototypes (Desktop, iOS and Android); • Use of prototyping, design and handoff tools (Sketch, Figma, Invision, Axure, Zeplin and many others). Show less

    • United States
    • Wellness and Fitness Services
    • 700 & Above Employee
    • Global Product Designer
      • Oct 2020 - Apr 2021

      Had the opportunity of going back to Gympass in order to contribute with the B2B product team. As a Product Designer, side by side with the Product Manager and Tech Lead, was responsible for the overall experience of the new clients dashboard that was being built from scratch for the new Gympass services. Also participated on the elaboration of the corporate personas, led efforts regarding desktop components for Yoga (Gympass Design System) and developed the new Single Sign-on (SSO) integration experience for clients. Show less

    • Brazil
    • Technology, Information and Internet
    • 700 & Above Employee
    • Product Designer
      • Aug 2019 - Oct 2020

      Pagar.me is one of the biggest payment solutions in Brazil, and it's part of Stone.co (STNE). As a Product Designer in Pagar.me I were responsible for the product strategy and development for their SaaS solution, my daily duties relays on user research, alignments with stakeholders, roadmap definitions, metrics monitoring and eventually some user interface. Pagar.me is one of the biggest payment solutions in Brazil, and it's part of Stone.co (STNE). As a Product Designer in Pagar.me I were responsible for the product strategy and development for their SaaS solution, my daily duties relays on user research, alignments with stakeholders, roadmap definitions, metrics monitoring and eventually some user interface.

    • Brazil
    • Technology, Information and Internet
    • 100 - 200 Employee
    • Product Designer
      • Dec 2018 - May 2019

      InstaCarro is a platform where you can sell your car in a few hours, simple like that. You book an inspection, then we open an auction for thousands of car dealers who are our partners and they fight for the best offer on your vehicle. As a Product Designer in InstaCarro I had the freedom to do "real UX". My routine was based on discoveries with our team, weekly tests and interviews with real users or even remote tests, discussions with stakeholders were common as well and of course prototyping, a lot of prototyping. Every project that I have worked in InstaCarro makes me proud since day one on the company. Had the opportunity to start a truly well-defined Design System, a complete revamp on the app that our inspectors use to evaluate the cars before sending them to auctions, a visual update on the car dealers platform and a complete review on the entire flow of selling your vehicle. Besides some quick wins that we always try to insight before reviewing all those things. Show less

    • Designer
      • Jul 2017 - Nov 2018

      Had the honor of being part of the Gympass Branding & Creative team that develops solutions for more than 13 different countries (Europe and America). Worked together with the team to implement a whole rebranding of the app and all the marketing materials, also was responsible for developing the unlogged homepages for the users and for B2B. I was allocated in the User Growth squad, bringing solutions to live with design and working together with a highly data-driven team that used to bring awesome results in terms of acquisition, retention, engagement, and reactivation. Show less

    • Brazil
    • Information Technology & Services
    • 1 - 100 Employee
    • Designer Junior
      • Aug 2015 - Jul 2017

      In charge of designing marketing materials and UI/UX projects within brands like Kumon Latin America, Rota do Mar, Consciência Jeans and Canal do Ensino. In charge of designing marketing materials and UI/UX projects within brands like Kumon Latin America, Rota do Mar, Consciência Jeans and Canal do Ensino.

Education

  • Universidade Cidade de São Paulo
    Tecnologia em Design Gráfico, Design Gráfico
    2015 - 2016
  • ETEC - Escola Técnica Estadual de São Paulo
    Tecnico em Informática para Internet
    2013 - 2014

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