Luca Gennai

General Manager at Mondial Forni Spa
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Location
Montebelluna, Veneto, Italy, IT

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Mauro Franceschini

Ho collaborato con Luca alcuni anni fa per progettare un’attività formativa con l’obiettivo di standardizzare ed implementare il processo di vendita. Mi ha colpito in particolare la sua efficacia nel definire e comunicare con semplicità e chiarezza una strategia complessa e innovativa, rendendola comprensibile e immediatamente attuabile dal suo team. Anche sul piano umano ho apprezzato molto la capacità di Luca di connettersi efficacemente, sempre con empatia e autorevolezza, con i partner (io fornitore, in quel caso) e con i collaboratori. Bel mix di umanità ed efficacia manageriale che i risultati di business premiano.

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Experience

    • Italy
    • Machinery Manufacturing
    • 1 - 100 Employee
    • General Manager
      • Feb 2019 - Present

      - Strategy conception and execution - Company reorganization and commercial relaunch - Drafting of the Industrial and Business Plan - Coordination of the Finance, Controlling, Marketing, Sales, Operations, HR, Production, R&D, Supply Chain managers to achieve the company goals - Person in charge for the company profit and turnover - HR and financial resources management for the implementation of the Business Plan - Strategy conception and execution - Company reorganization and commercial relaunch - Drafting of the Industrial and Business Plan - Coordination of the Finance, Controlling, Marketing, Sales, Operations, HR, Production, R&D, Supply Chain managers to achieve the company goals - Person in charge for the company profit and turnover - HR and financial resources management for the implementation of the Business Plan

    • Italy
    • Machinery Manufacturing
    • 100 - 200 Employee
    • General Manager
      • Jan 2018 - Sep 2019

      - Drafting of the Industrial and Business Plan- Person in charge for the company profit and turnover - HR and financial resources management for the implementation of the Business Plan- Coordination of the Finance, Controlling, Marketing, Sales, Operations, HR, Learning and Innovation managers and their teams to achieve the company goals - Person in charge for the company profit and turnover

    • Chief Sales & Marketing Director
      • Sep 2008 - Jan 2018

      - Support to the General Manager and Board of Directors for the drafting of the Industrial Plan- Commercial strategy conception and execution (market/product range/distribution)- Drafting of the Business Plan- Drafting of the Sales and Marketing Plan - Coordination of the Sales and Marketing departments- Person in charge for the company turnover- HR and financial resources management for the implementation of the Business Plan

    • Italy
    • Beverage Manufacturing
    • 1 - 100 Employee
    • Sales Director
      • 2004 - 2008

      Sales and Marketing strategy for the on-trade distributionSales force management: 12 Area Managers 212 sales representatives Ref to: General Manager

    • Sales Manager Italy - center and south (Nielsen 3/4)
      • 2002 - 2004

      Sales force management: 5 Area Managers and 65 sales representativesTrade Manager of the Rome subsidiary officeRef to: Sales and Marketing Director

    • Area Manager Toscana, Marche, Umbria, Molise, Romagna and Milano
      • 1997 - 2002

      Sales force management: 5 Area Managers and 65 sales representativesTrade Manager of the Rome subsidiary officeRef to: Sales Manage

    • Area Manager Toscana and Emilia Romagna
      • 1994 - 1997

      Sales force management: 18 sales rappresentativesRef to: Sales Manager

Education

  • CUOA Business School
    Master of Business Administration - MBA, Business Administration
    2005 - 2007
  • SDA Bocconi
    Market Growth, Market Growth
    2016 - 2016
  • CEGOS
    Sales Management
  • FISAR Firenze
    Sommelier Diploma
    1994 - 1995
  • Studio Gallinari, Milano
    Sales techniques
  • Istituto Niccolò Rodolico, Firenze
    Scientific High School Diploma

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