Lubov Maksimova
Senior Designer at PINKMAN- Claim this Profile
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Bio
Experience
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PINKMAN
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Russian Federation
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Advertising Services
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1 - 100 Employee
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Senior Designer
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Apr 2023 - Present
PINKMAN is a top-3 design studio in Russia according to Tagline, Golden Website, CSS Design Awards.Responsibilities:— Leading all design tasks of the SME project on the VTB website— Manage a team of 4 middle designers, onboarding and training— Optimization of design processes on the projectAccomplishments:— Implemented a new task scope estimation system, which helped to adjust team workload by 15% and reduce sprint planning time
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Middle Designer
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Aug 2022 - Apr 2023
Responsibilities:— Creation of 3D graphics for VTB Group websites— Improvement and refinement of the design system to improve usability— Interface design and page building based on the design systemAccomplishments:— Modeled 100+ illustrations, including 3D banners for the bank's federal advertising campaigns.— Analyzed 200+ pages of the website for technical and graphical errors, resulting in an overall backlog of improvements to the project.
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AKSON
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Poland
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Medical Equipment Manufacturing
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1 - 100 Employee
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UX/UI designer
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Sep 2021 - May 2022
AKSON is a chain of DIY hypermarkets in 15 cities of Russia with a monthly attendance of 1.5 million customers Responsibilities: — Designing user scenarios and prototyping — Developing components and improving the online hypermarket design system — Creating 2D graphics for promotional pages and sections Accomplishments: — Implemented an online appointment function for an interior designer on the website - as a result, the process became automated and customer contact was reduced to 1 minute — Updated the design concept of weekly email newsletters, which increased email conversions by 23% Show less
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UX/IU designer
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Sep 2019 - May 2021
Kontora is a marketing agency with more than 250 client companies across Russia and Europe Responsibilities: — Market benchmarking: studying target audience and competitors' solutions — Website design and development, including online stores. — Site layout on Tilda and connection of CRM system for customer and revenue accounting. — Presentation of solutions to the client and argumentation of solutions Accomplishments: — Made a turnkey website for the sale of teaching aids. The average conversion rate of 40% to sale and revenue figure of over 1,200,000 ₽ from 3 products monthly — Designed the interface and design of the online movie theater selection service "KinoVino". Connected 10 movie theaters with service attendance of 1,500 unique visitors/day — Launched a website for a psychologist, which brings +30% of new clients in 3 months Show less
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Education
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WNBL
Middle Designer, 3D and UX/UI design -
GeekBrains
Designer, FullStack Design -
Московский Городской Педагогический Университет (МГПУ)
Степень бакалавра, Педагогические науки