Experience

Procter & Gamble China

• China
• Consumer Goods
• 1 - 100 Employee

• • Jan 2023 - Present

• • Apr 2020 - Dec 2022



BlueFocus

• China
• Advertising Services
• 300 - 400 Employee

• AE intern

  • Jun 2017 - Oct 2017

  Online social media group of FAW-Volkswagen. Participated in project planning and creativity, offline KOL reception, online Weibo content writing, daily/weekly/monthly report. Projects: New Sagitar 1.2T Test Drive, Sagitar “quality life circle”, Sagitar “better than good” Experience, Sagitar "National hero", Sagitar and C-Treck season 4 strategy proposal，Baro “Challenge Guinness” ，FAW-Volkswagen 15 million vehicles off the production line ceremony. Online social media group of FAW-Volkswagen. Participated in project planning and creativity, offline KOL reception, online Weibo content writing, daily/weekly/monthly report. Projects: New Sagitar 1.2T Test Drive, Sagitar “quality life circle”, Sagitar “better than good” Experience, Sagitar "National hero", Sagitar and C-Treck season 4 strategy proposal，Baro “Challenge Guinness” ，FAW-Volkswagen 15 million vehicles off the production line ceremony.



XXL Pr Group

• Xiamen, Fujian, China

• Head Of Operations

  • Sep 2016 - Sep 2017

  Entrepreneurship: A strategy consulting group for companies and government departments. Tow program: 1. Xiamen BRT(Bus Rapid Transit)company - Love Wall Program 2.Civilization office of Siming district，Xiamen - Culture Sharing Salon for BRCIS Conference 3.Fire Fighter Department of Xiamen - Mascot promotion and WeChat official account promotion Entrepreneurship: A strategy consulting group for companies and government departments. Tow program: 1. Xiamen BRT(Bus Rapid Transit)company - Love Wall Program 2.Civilization office of Siming district，Xiamen - Culture Sharing Salon for BRCIS Conference 3.Fire Fighter Department of Xiamen - Mascot promotion and WeChat official account promotion



School of Journalism and communication in XMU

• Xiamen

• President of student union

  • Jun 2016 - Jun 2017

  Cooperated and negotiated with off-campus enterprises; communicated the student unions and the college's daily work; planed college's activities; coordinated seven departments of the student unions. Project: The first Xiamen University host and podcast contest with Litchi FM; The welcome party for nearly 1,500 new students of six colleges; Journalist Festival series activities upgraded to provincial-level student activities; The fourth Cross-Strait College Student's Film Festival, nearly 30 universities participated in the exhibition. Show less



Xiamen University Phoenix Flower Film Club

• Xiamen, Fujian, China

• Director Assistant

  • Mar 2015 - May 2015

  Coordinating with the director，making crew's work plan, assisting in the revision of the script, participating in sponsor finding plan, organizing the audition casting. Coordinating with the director，making crew's work plan, assisting in the revision of the script, participating in sponsor finding plan, organizing the audition casting.