Latti Ronke Bamisedun ANIPR

Lead Consultant at BWL Agency
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Contact Information
Location
Nigeria, NG

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Experience

    • Nigeria
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Lead Consultant
      • Sep 2015 - Present

      BWL is a strategic brand development and communications company based in Lagos. We service clients from across the globe as well as emerging brands. We are a strategic team of young, hardworking, bold communications consultants based in Lagos. We build brands and help them deliver compelling campaigns that cut through the noise. We are global thinkers and local champions and have helped some of the world’s most recognized brands find their voice in an emerging market. And at our core is a strong work ethos – we only work with Brands that we love. This is why at BWL, our straight talking approach has helped us retain our strong client list. In the end, we are just a bunch of talented, creative and savvy consultants who tackle challenges head on. Our previous and current clients include Pernod Ricard Nigeria (Jameson, Martell, Chivas, Absolut, Mumm Champagne), Moet Hennessy Group, Bacardi Group Nigeria, Budweiser, Travelstart, Universal Music Group, Airtel Africa, Radisson Hotel Group Nigeria amongst others. Show less

    • United Kingdom
    • Public Relations and Communications Services
    • 400 - 500 Employee
    • Senior Account Director
      • Jan 2016 - Dec 2016

      Responsible for driving Grayling’s growth across Nigeria and to provide support to the company’s wider African expansion plans. Responsible for driving Grayling’s growth across Nigeria and to provide support to the company’s wider African expansion plans.

    • United Kingdom
    • Hospitality
    • 1 - 100 Employee
    • PR Manager
      • Apr 2014 - Sep 2015

      Developed the strategic repositioning of the property from a business hotel to a lifestyle destination. Responsible for planning and delivering the on- property marketing activities across rooms, food & beverage and conference & events. Managed PR, Influencer and social media outreach. Worked with media and influencers to develop curated brand content. Managed partnerships and local collaborations with 3rd party vendors as well as media and publishers to promote the property. Worked in collaboration with The Regional Head of Africa to drive the commercial objectives for the property. Show less

    • United Kingdom
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Consultant
      • Aug 2011 - Feb 2013

      I worked on the consumer team at Kaizo PR where I led on all media relations activities on House of Marley and Truvia. Key Responsibilities Included: Client Management: Assisted various teams with report activities, weekly and monthly highlights, status updates and key issues analysis. Identifying media opportunities, competitor monitoring and media pitches. Social Media: Responsible for content creation and management of social media channels across various accounts within the agency. Managing online conversation between consumers and the client’s social media platforms through daily social media status updates and posts. Experiential Management: I worked on a range of experiential events across the agency including London Fashion Week Copywriting: Drafted press release, media briefs, digital news release, online articles, and blog content. Media relations: Proactive media pitching. Client Accounts Included: House of Marley, COTTON USA, Truvia, Baskin-Robbins, Sphero. Show less

    • Assistant Client Executive
      • Jul 2010 - May 2011

      Main responsibilities included assisting with on-line activity reports, status updates, and key issues analysis and messaging houses. Identifying media opportunities and outlets, media sell-ins and press office management. Main responsibilities included assisting with on-line activity reports, status updates, and key issues analysis and messaging houses. Identifying media opportunities and outlets, media sell-ins and press office management.

    • United Kingdom
    • Executive Offices
    • 1 - 100 Employee
    • Public Relations
      • Sep 2010 - Oct 2010

      My role included monitoring and tracking media coverage on all represented talent. I was also responsible for all single and album mail outs as well as dealing with press enquiries. My role included monitoring and tracking media coverage on all represented talent. I was also responsible for all single and album mail outs as well as dealing with press enquiries.

    • United Kingdom
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Public Relations
      • Jul 2010 - Aug 2010

      My role included monitoring and tracking media coverage on all represented talent. I was also responsible for all single and album mail outs. I was also responsible for most administrative tasks and assisting with press enquiries. My role included monitoring and tracking media coverage on all represented talent. I was also responsible for all single and album mail outs. I was also responsible for most administrative tasks and assisting with press enquiries.

Education

  • Chartered Institute of Public Relations
    Public Affairs and Political Communication Diploma
    2013 - 2013
  • Birmingham City University
    Bachelor of Arts (B.A - Media and Communications)
    2009 - 2011

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