Louise Mullan
Social Media Lead at DfE Digital, Data and Technology- Claim this Profile
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Bio
Nettie Williams
Louise is 100% dedicated to digging deeper to find out what people want to see, read and listen to. She always sees content and campaign production through from the start to completion, never cutting corners and always super-thorough. She carefully considers what she’s learned from every campaign or project, weaving those learnings into future work. Her expertise lies in how she connects with people to get an understanding of their motivations, then, creatively producing content that audiences are keen to engage with. Her campaigns on mental health, 2022’s LGBQ history month, and 3 years of Services Week content particularly stand out for me. Essentially Lou is user-focused, full of empathy, and creatively minded. Her work spans social media planning and production, podcast production, and internal comms against a landscape of complex organisational change and churn. Her reputation for being calm, with high standards, and a gem to work with precede her.
Nettie Williams
Louise is 100% dedicated to digging deeper to find out what people want to see, read and listen to. She always sees content and campaign production through from the start to completion, never cutting corners and always super-thorough. She carefully considers what she’s learned from every campaign or project, weaving those learnings into future work. Her expertise lies in how she connects with people to get an understanding of their motivations, then, creatively producing content that audiences are keen to engage with. Her campaigns on mental health, 2022’s LGBQ history month, and 3 years of Services Week content particularly stand out for me. Essentially Lou is user-focused, full of empathy, and creatively minded. Her work spans social media planning and production, podcast production, and internal comms against a landscape of complex organisational change and churn. Her reputation for being calm, with high standards, and a gem to work with precede her.
Nettie Williams
Louise is 100% dedicated to digging deeper to find out what people want to see, read and listen to. She always sees content and campaign production through from the start to completion, never cutting corners and always super-thorough. She carefully considers what she’s learned from every campaign or project, weaving those learnings into future work. Her expertise lies in how she connects with people to get an understanding of their motivations, then, creatively producing content that audiences are keen to engage with. Her campaigns on mental health, 2022’s LGBQ history month, and 3 years of Services Week content particularly stand out for me. Essentially Lou is user-focused, full of empathy, and creatively minded. Her work spans social media planning and production, podcast production, and internal comms against a landscape of complex organisational change and churn. Her reputation for being calm, with high standards, and a gem to work with precede her.
Nettie Williams
Louise is 100% dedicated to digging deeper to find out what people want to see, read and listen to. She always sees content and campaign production through from the start to completion, never cutting corners and always super-thorough. She carefully considers what she’s learned from every campaign or project, weaving those learnings into future work. Her expertise lies in how she connects with people to get an understanding of their motivations, then, creatively producing content that audiences are keen to engage with. Her campaigns on mental health, 2022’s LGBQ history month, and 3 years of Services Week content particularly stand out for me. Essentially Lou is user-focused, full of empathy, and creatively minded. Her work spans social media planning and production, podcast production, and internal comms against a landscape of complex organisational change and churn. Her reputation for being calm, with high standards, and a gem to work with precede her.
Experience
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DfE Digital, Data and Technology
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United Kingdom
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Government Relations Services
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1 - 100 Employee
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Social Media Lead
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Jan 2020 - Present
My role amplifies the work our DfE Digital, Data and Technology teams are doing to make educational services for children and young adults better. This role involves sharing insight into the work we do, our culture and the people behind it all. I create content and share on the appropriate external channels. My role amplifies the work our DfE Digital, Data and Technology teams are doing to make educational services for children and young adults better. This role involves sharing insight into the work we do, our culture and the people behind it all. I create content and share on the appropriate external channels.
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Government Digital Service
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United Kingdom
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Government Relations Services
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400 - 500 Employee
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Community Manager
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Jul 2018 - Jan 2020
Woking in a team of communication specialists to grow and create engaging content for online GDS communities. Key responsibilities include - building channel strategy - content planning and commissioning - showcasing GDS work - channel analysis and reporting - sharing best practice across government I also had the responsibility of managing the GOV.UK social channels. Providing over a million followers with relevant information and updates on government services. Woking in a team of communication specialists to grow and create engaging content for online GDS communities. Key responsibilities include - building channel strategy - content planning and commissioning - showcasing GDS work - channel analysis and reporting - sharing best practice across government I also had the responsibility of managing the GOV.UK social channels. Providing over a million followers with relevant information and updates on government services.
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Clarity Comms
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United Kingdom
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Advertising Services
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1 - 100 Employee
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Social media and PR executive
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Sep 2015 - Jul 2018
Clarity Comms, an award winning social media agency specialising in the food, drink and lifestyle sectors. This was a client facing role in which I worked on various projects to use social media to elevate their communities, brand and reputation. A highly creative role that enabled me to obtain great insight into building a social strategy, and client relationships. I gained experience in briefing creative content, working to campaign deadlines and collaborating with photographers, designers and social media influencers. This role was a brilliant basis for a career in building communities and social media. Show less
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Bar Staff
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Sep 2014 - May 2015
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Ashridge
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United Kingdom
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Higher Education
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1 - 100 Employee
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Communications Officer
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Oct 2013 - Aug 2014
An internship role at Ashridge Business School, Creative opinion writing and press release writing skills.Developing media relationships with local journalists and HR journalists specifically.Online and Internal communication duties.
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Communications intern
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2013 - 2014
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Education
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2011 - 2015
Bournemouth University
Public Relations, Public relations
Community
