Experience

Measurelet

• Denmark
• Medical Equipment Manufacturing
• 1 - 100 Employee

• Board Member

  • Nov 2022 - Present



Chr. Hansen

• Denmark
• Biotechnology Research
• 700 & Above Employee

• Head of Business Development & Intelligence

  • Feb 2023 - Present



Oticon Medical

• Denmark
• Medical Device
• 300 - 400 Employee

• Director, Business Development & Customer Experience

  • Nov 2018 - Mar 2023

  Primary responsibilities - Responsible for setting up and driving a new growth model and sales synergy program between Retail and Oticon Medical - companies within the Demant Group. Program set up in more than 15 countries resulting in an increased collaborative care between hearing care professionals. - Leadership of local Project Managers in the countries through a matrix structure - Developing best practices, materials, systems and process. - Developing patient engagement program to secure best patient outcome and contact through the whole customer journey. Show less



Demant

• Denmark
• Medical Equipment Manufacturing
• 700 & Above Employee

• Retail Business Development Manager

  • Dec 2015 - Nov 2018

  Primary responsibilities - Development of new go-to-market strategies and business models (fx digital and alternative channels) - Leading two digital lead generation models and teams in US, a lead generation project in Italy and development of partnerships channel in UK - Responsible for E-health initiatives in retail and cooperation with R&D Discovery team on new initiatives Primary responsibilities - Development of new go-to-market strategies and business models (fx digital and alternative channels) - Leading two digital lead generation models and teams in US, a lead generation project in Italy and development of partnerships channel in UK - Responsible for E-health initiatives in retail and cooperation with R&D Discovery team on new initiatives



Carlsberg Group

• Denmark
• Food and Beverage Services
• 700 & Above Employee

• Business Development Manager

  • Jul 2014 - Nov 2015

  Strategic partner for Off Trade Sales Director incl. development of sales strategy. - Development of Sales Excellence program and sales training for Key Account management team- Development of execution model for Off Trade in new business area (Key account and Field Sales Development- Develop and drive commercial process for Sales and Marketing. Developed and implemented a new commercial process resulting in better coherence with budget planning and a more aligned commercial management team and strategy. - Leading and taking part in key strategic projects across whole value chain. Show less

• Project Manager, Off Trade Sales (retail)

  • Nov 2012 - Jul 2014

  Referring to the Sales Director and part of the sales leadership team- Responsible for running and implementing a Trade Terms project across all customers incl. trade terms transparency, customer and channel segmentation, profitability and identification of value drivers. Teamlead for a group of international colleagues and external consultants. Resulted in the improvement of contracts and knowledge of future investment direction. - Development of sales strategy, projects and KPIs coherent with overall company strategy Successfully made communication of sales strategy to the organization and driven key sales projects and KPIs Show less

• Key Account Manager

  • Sep 2011 - Nov 2012

  - Responsibility of the biggest Convenience customers; e.g. Shell, Q8, Blockbuster and Nemlig.com.- Plan, accomplish and evaluate the yearly negotiations- Driving category management thinking from cooler & in-store planograms to product assortment including the introduction of new products and marketing activities- Follow up on sales and making sure there are plans to obtain sales and margin objectives.

• Project Manager, Off Trade Sales

  • Jun 2010 - Sep 2011

  - Development of sales strategy and projects coherent with overall company strategy- Implementing a new go-to-market strategy to prioritize and optimize resources according to changing market- Development of new channel strategy as well as key account plans

• Project Manager - Business Development

  • Sep 2007 - Jun 2010

  - Manage project portfolio and lead internal strategic and cross-organizational projects, e.g. service levels, negotiation of contracts with suppliers and outsourcings. - Facilitating the development of company strategy together with management group and development of KPIs across functions



GreenCorp

• Independent

  • Dec 2003 - Feb 2007

  Together with a partner I have started-up the wholesale company Greencorp to import organic wine and oils sold to restaurants, shops and supermarkets. Together with a partner I have started-up the wholesale company Greencorp to import organic wine and oils sold to restaurants, shops and supermarkets.