Experience

Meanwhile Space CIC

• United Kingdom
• Real Estate
• 1 - 100 Employee

• Projects Director

  • Nov 2019 - Present

  Member of Senior Leadership Team; Overseeing strategy and delivery of projects in development, consultation and special projects; Overseeing affordable workspaces performance. - Oversee management and performance of affordable workspaces; consistently deliver against project SLAs comprising affordability, job creation, training opportunities and other social value KPIs - Oversee delivery of projects in development, consultancy and fee-based management; oversee new business strategy and pipeline. Comprising: bid and funding applications, feasibility studies, concept development, design and build partnering. - Oversee management of the Meanwhile Foundation



Lendlease

• Australia
• Real Estate
• 700 & Above Employee

• Senior Marketing Manager, Retail and Meanwhile Uses

  • Sep 2018 - Nov 2019

  Marketing strategy for Retail at Elephant Park and IQL Stratford. Marketing strategy for Retail at Elephant Park and IQL Stratford.



Bake Consulting Ltd

• United Kingdom

• Business Owner and Consultant

  • May 2011 - Sep 2018

  Consultant: * Cultural Placemaking and Regeneration Consultant for a diverse mix of private and public sector stakeholders, including local authorities, developers, cultural institutions and architectural practices. * Advise high street independents, small businesses and start-ups to achieve business growth, product and service diversification, brand development and restructuring. * Project & Programme Management; Regeneration & Community Engagement. Key Appointments and Projects: - Working with Lewisham Council to bring empty properties and spaces back into use, in line with the borough's regeneration aims and objectives. - Freelance consultancy with We Are Pop Up. - Setting up and operating mixed use creative venue The Shop Revolution Marketplace - Project Director for Forest Hill Fashion Week - Project Director, 'Pop Up' Scheme, for SEE3 Portal Pilot (Forest Hill and Sydenham, London)



We Are Pop Up

• Netherlands
• Retail

• Project Manager/Consultant

  • Oct 2016 - Jul 2017

  Freelance consultancy to largely local authorities and developers, developing approaches to bring empty space back into temporary productive use. Freelance consultancy to largely local authorities and developers, developing approaches to bring empty space back into temporary productive use.



The Shop Revolution Marketplace

• Founding Director

  • Nov 2014 - Nov 2015

  Legacy project from SEE3 Portal Pilot. Mixed use creative venue playing host to 'pop ups' and events and exhibitions. Legacy project from SEE3 Portal Pilot. Mixed use creative venue playing host to 'pop ups' and events and exhibitions.



Forest Hill Fashion Week

• Festival Director and Event Founder

  • Feb 2013 - Oct 2014

  Biannual fringe event to London Fashion Week, founded as an activation intervention to support the the SEE3 Portas Pilot pop up shop scheme. Secured funding, sponsorships and partnerships. Provided platform for average of 15 emerging designers for each event, 30 events and between 2-3000 visitors. Participating businesses reported an uplift in sales of up to 50% for some events. Biannual fringe event to London Fashion Week, founded as an activation intervention to support the the SEE3 Portas Pilot pop up shop scheme. Secured funding, sponsorships and partnerships. Provided platform for average of 15 emerging designers for each event, 30 events and between 2-3000 visitors. Participating businesses reported an uplift in sales of up to 50% for some events.



SEE3 LIMITED

• United Kingdom
• Retail

• Project Director, Pop Up Shop Scheme

  • Oct 2012 - Jan 2014

  Developed a pop up shop scheme as part of a wider regeneration bid to the London Assembly with the SEE3 Portas Pilot core team (Town Team for Sydenham, Kirkdale and Forest Hill in SE London); developed the SEE3 brand and identity, planned and project managed the launch campaign and events. Founded The Shop Revolution to project manage the delivery of nine pop up shops. The aim of the scheme was to bring a diverse retail offering to the high street to meet the needs of the local community, providing a platform for businesses to trial their propositions on the high street and to stimulate long-term demand for empty shops. Pop up businesses included a butcher, clothing and accessories designers and makers, beauty products producers and furniture renovators amongst others. The scheme resulted in all shops eventually going to long-term tenants. The project also involved staging a series of events with the key aims of attracting footfall and designating the area a destination, including: Forest Hill Fashion Week Sydenham Street Art Festival Supper clubs Pop up arts events Club & Grub (pop up club nights with street food)



Tamar

• United Kingdom
• Construction

• Marketing Manager

  • Sep 2010 - Jun 2011

  Managed the marketing function for social media and search agency Tamar. Managed the marketing function for social media and search agency Tamar.


Sydenham Arts Festival
• Retail Art Supplies
• 1 - 100 Employee
• Social Media Manager

  • 2011 - 2011


British Sky Broadcasting

• United Kingdom
• Media Production
• 1 - 100 Employee

• Marketing Manager, Launch of Sky Player on Xbox

  • Jun 2009 - Jan 2010

  Contract role. Responsible for managing the launch of Sky Player (Sky’s online TV service) on Xbox, in partnership with Microsoft for Xbox. Contract role. Responsible for managing the launch of Sky Player (Sky’s online TV service) on Xbox, in partnership with Microsoft for Xbox.



GoIndustry DoveBid

• United States
• Business Supplies & Equipment
• 100 - 200 Employee

• European Marketing Manager

  • Feb 2008 - Jan 2009

  Part time position, following maternity leave. Responsible for ensuring the European Marketing Team delivered successful campaigns for sales events, with the aim of generating the optimum number of bidders per sale. Managed team of 4 based in London and Munich. Strategic and tactical planning, and performance analysis of target market focussed campaigns using a varied promotional mix dependent on the product and media performance. Including the use of the following mediums: online incl. PPC, direct mail, email (internal and external lists) and newsletters, print advertising and PR.

• Product Manager, Marketing

  • Jul 2005 - Apr 2007

  Responsible to the Global Marketing Director for recommending and project managing changes to the global campaign marketing processes and systems with the aim of increasing efficiency and productivity.

• Global Marketing Manager

  • Jan 2003 - Jul 2005

  Responsible for management of the London-based Global Campaign Marketing team, ensuring successful delivery of all campaigns on time and within budget. Managed team of 5. Responsible for marketing sales events for all 4 regions: UK, Europe, US and Asia.

• Marketing Executive

  • Feb 2002 - Jan 2003

  Responsible to the Marketing Manager for the planning and execution of integrated global marketing campaigns. Created all promotional materials (for e-marketing, direct mail and print advertising) using Dreamweaver and Quark Xpress.


Digitas
• IT Services and IT Consulting
• HR Officer

  • 2000 - 2001

Charles Barker BSMG
• HR Assistant

  • Aug 1998 - Jan 2000