Experience

Apoidea Media

• Hong Kong
• Advertising Services
• 1 - 100 Employee

• Digital Content Manager

  • Jun 2023 - Present

  - Initiated the growth of the Family Together Facebook page, dedicated to providing valuable resources and advice for parents. - Collaborated with the St. James’ Settlement Facebook page, 656 Carer, and successfully increased its follower count by 120% in just two months.- Conducted extensive research on the prompting techniques of AI tools such as ChatGPT and Claude, and diligently incorporated these techniques into daily writing and editing tasks.

• Senior Editor

  • Jun 2021 - May 2023

  - Collaborated with private hospitals, pharmaceutical companies, insurance companies, supplement product brands, orthodontic brands, beverage brands, NGOs, and others for advertising partnerships, including videos, advertorials, social media posts, and more. Notable partners include GSK, Cigna, and 御藥堂, among others.- Produced a series of engaging Facebook Live videos called ‘HC醫學線上Talk’ that covered various topics such as nutrition, skincare, spinal health, and mental well-being. The series secured sponsorship and collaboration from several advertising clients.- Acquired advanced skills in Adobe After Effects and produced captivating animations with an animator. Additionally, created a compelling series of SEO articles to rank high in Google Search results. Show less

• Digital Editor

  • Sep 2019 - May 2021

  - The health-related Facebook page 'Health Concept' was established.- Within six months, Health Concept grew to 100k followers.- Produced over 80 videos, including interviews with medical professionals such as dermatologists, cardiologists, gynecologists, traditional Chinese medicine practitioners, nutritionists, physiotherapists, and more.



EIG Limited

• United Kingdom
• Financial Services
• 1 - 100 Employee

• Tech Editor

  • May 2018 - Aug 2019

  -Primarily responsible for creating articles and producing videos on cutting-edge technology. -Collaborated with Microsoft in the past and provided live coverage from the E3 gaming exhibition in Los Angeles, USA. -Produced advertising videos for Canon and Huawei products in previous roles. -Served as a video program host and actively contributed to microfilm production. -Primarily responsible for creating articles and producing videos on cutting-edge technology. -Collaborated with Microsoft in the past and provided live coverage from the E3 gaming exhibition in Los Angeles, USA. -Produced advertising videos for Canon and Huawei products in previous roles. -Served as a video program host and actively contributed to microfilm production.



Hong Kong Commercial Daily

• Newspaper Publishing

• Financial Reporter

  • Jul 2017 - Mar 2018

  -Mainly responsible for local financial and economic news coverage, including daily financial news, mid-term business performance, year-end business performance, and real estate news.-Attended major government press conferences such as the ‘Budget’ and ‘Policy Address’.

• News Reporter (Part-time)

  • Sep 2016 - Jul 2017

  -Responsible for local news coverage, including interviews on politics, livelihood, education, technology, and other topics.

• News Reporter (Internship)

  • Jun 2016 - Sep 2016

  -In addition to covering local news, I have also participated in the "走進科技園" special series, conducting interviews with Swedish automotive manufacturer Scania, local biotechnology company Vitargent, and others.



Sky Publishing Limited

• United Kingdom
• Telecommunications

• Editorial Assistant (Freelance)

  • Sep 2015 - Jan 2016

  -Assisted in proofreading a well-known '閃令令' travel guidebook. -Assisted in proofreading a well-known '閃令令' travel guidebook.



Pesely Packing Enterprises Limited

• Part-time Graphic Designer

  • Apr 2015 - Aug 2015

  -Responsible for food and beverage product packaging design, as well as conducting product photography. -Responsible for food and beverage product packaging design, as well as conducting product photography.