Lotte Louise Hansen
Marketing Manager at Omnicarservice.dk- Claim this Profile
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English Full professional proficiency
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French Professional working proficiency
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German Elementary proficiency
Topline Score
Bio
Jeppe Hartmann Berggreen
It has been a rare privilege to work with Lotte as a client. Apart from Lottes project management skills and her winning personality, Lotte is an eternal well of ideas and masters comprehension of the most complex business processes. Due to her competences, her constant drive and high level of energy, she has provided a considerable lift to her organization. Coming across to the agency side of the table will without doubt be prosperous for both Lotte and her employer. I can recommend Lotte to any client or future employer to the extent that I wish that I had hired her first!
Kristine Heuser
Lotte Louise is a very enthusiastic and passionate person. She has plenty of great new ideas and thinks out of the box. When an idea occurs she always does her field research to be sure that the right decision is made, before implementation. Lotte has a great personality, she is a very positive and happy girl. I can only reccomend Lotte as project Manager.
Jeppe Hartmann Berggreen
It has been a rare privilege to work with Lotte as a client. Apart from Lottes project management skills and her winning personality, Lotte is an eternal well of ideas and masters comprehension of the most complex business processes. Due to her competences, her constant drive and high level of energy, she has provided a considerable lift to her organization. Coming across to the agency side of the table will without doubt be prosperous for both Lotte and her employer. I can recommend Lotte to any client or future employer to the extent that I wish that I had hired her first!
Kristine Heuser
Lotte Louise is a very enthusiastic and passionate person. She has plenty of great new ideas and thinks out of the box. When an idea occurs she always does her field research to be sure that the right decision is made, before implementation. Lotte has a great personality, she is a very positive and happy girl. I can only reccomend Lotte as project Manager.
Jeppe Hartmann Berggreen
It has been a rare privilege to work with Lotte as a client. Apart from Lottes project management skills and her winning personality, Lotte is an eternal well of ideas and masters comprehension of the most complex business processes. Due to her competences, her constant drive and high level of energy, she has provided a considerable lift to her organization. Coming across to the agency side of the table will without doubt be prosperous for both Lotte and her employer. I can recommend Lotte to any client or future employer to the extent that I wish that I had hired her first!
Kristine Heuser
Lotte Louise is a very enthusiastic and passionate person. She has plenty of great new ideas and thinks out of the box. When an idea occurs she always does her field research to be sure that the right decision is made, before implementation. Lotte has a great personality, she is a very positive and happy girl. I can only reccomend Lotte as project Manager.
Jeppe Hartmann Berggreen
It has been a rare privilege to work with Lotte as a client. Apart from Lottes project management skills and her winning personality, Lotte is an eternal well of ideas and masters comprehension of the most complex business processes. Due to her competences, her constant drive and high level of energy, she has provided a considerable lift to her organization. Coming across to the agency side of the table will without doubt be prosperous for both Lotte and her employer. I can recommend Lotte to any client or future employer to the extent that I wish that I had hired her first!
Kristine Heuser
Lotte Louise is a very enthusiastic and passionate person. She has plenty of great new ideas and thinks out of the box. When an idea occurs she always does her field research to be sure that the right decision is made, before implementation. Lotte has a great personality, she is a very positive and happy girl. I can only reccomend Lotte as project Manager.
Credentials
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Prince2
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Experience
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Omnicarservice.dk
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Denmark
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Motor Vehicle Manufacturing
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1 - 100 Employee
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Marketing Manager
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Oct 2020 - Present
Omnicarservice er en servicevirksomhed som fortager mobil bilservice hjemme hos bilejerne. Omnicarservice er en del af Omnicar. Ansvarsområder: - Etablering af marketingafdeling - Udvikling og eksekvering af marketingstrategi - Udvikling af branding og e-mail-dialog platform - Udvikling af trafikskabende marketingaktiviteter der leverer kvalificerede leads. - Teste, overvåge. analysere og optimere konvertingstragte og KPI’er for at sikre bedst mulig performance - Udvikling af mediestrategi hvori influences, Radio,TV, Google og SoMe (Meta, IG og TikTok) er en stor del af mediemixet - Styring af eksterne bureauer samt freelancers Show less
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Omnicar Holding AB
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Denmark
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Software Development
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1 - 100 Employee
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CMO
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Jan 2018 - Jun 2019
OmniCar er et dansk start-up virksomhed som laver digitale convenience services til de danske bilejere. Omnicar er noteret på den svenske børs, Spotlightstockmarket. Ansvarsområder:- Kampagneudvikling og efterfølgende optimeringstiltag for at opnå bedst mulig ROI- Udvikling og implementering af dialogkampagner- Udvikling og planlægning af omfattende kundeprogrammer på tværs afmålgrupper, platforme og medier (paid, owned and earned)- Invester relation management (årsrapporter, inverter news, pressemeddelse mv)- Planlægning og eksekvering af kundearrangementer- Budgettering - Ledelsesansvar for 5 medarbejdere Show less
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Client Service Director
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Mar 2015 - Dec 2017
Ansvarsområder:- Udvikling af trigger baserede dialog programmer til at understøtte forskellige faser i kundelivscyklus'en- Strategisk udvikling af en række key acccounts de skandinaviske lande- Omfattende teknisk projektledelse af større komplekse online projekter- Strategisk udvikling af marketing automation kampagner samt efterfølgende optimering- Udarbejdelse af medieplaner, mediestrategi samt medierapportering- Tæt samarbejde med kundernes globale agencies styret af HQ- Budgettering og pipeline mangament- Ledelsesansvar for 2 Account managers- Kunder: Citroën (DK, NO og SE), Peugeot (DK og SE), Mercedes (NO), Kia, (NO), Opel (NO) Show less
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OMI A/S
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Denmark
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Advertising Services
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1 - 100 Employee
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Client Service Manager
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Mar 2009 - Feb 2015
OMI rådgiver nationale og internationale virksomheder i hvordan de bedst muligt kan integrere online medier i deres forretningsstrategi. Ansvarsområder: • Medieplanlægning, medierapportering samt eksekvering af trafikskabende aktiviterer • Udvikling og implementering af online kampagner på tværs af alle online kanaler • Udvikling og eksekvering af online loyalitetsprogrammer • Udvikling og implementering af coroprate websites samt online kampagne sites • Afrapportering af performance af forskellige tiltag på tværs af kanaler • Planlægning og produktion af datadrevet markedsføring • Omnichannel & Marketing Automation • Budgettering • Ressourcestyring Kunder: BabySam, Superoffice, Citroën Danmark, Dansk Bredbånd, Nyhavn Rejser Show less
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Wunderman Thompson MAP
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Denmark
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Advertising Services
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700 & Above Employee
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Account Manager
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Dec 2007 - Mar 2009
Wunderman er blandt verdens førende bureauer der lever af at skabe salg for deres kunder via de digitale kanaler. Wunderman København er bl.a. blevet udvalgt som globalt Centre of Excellence i one2one-disciplinen og er involveret i udvikling og eksekvering af nogle af verdens største og mest ambitiøse one2one løsninger. Ansvarsområder: • Projektsyring, styring af intern og ekstern produktion, projektøkonomi samt kvalitetssikring • Udarbejdelse af briefings og samt sikre kontinuerlig sign off fra kunderne • Solidt kendskab til grafisk og teknisk produktion på tværs af en lang række metoder • Udvikling og implementering af et loyalitetsprogrammer samt branding kampagner • Kåret som årets medarbejder 2008 Kunder: DSB, DSB S-tog, Coca Cola, Grundfos, Pensam Pension Show less
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SKI - Staten og Kommunernes Indkøbsservice A/S
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Denmark
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Government Relations Services
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100 - 200 Employee
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Kommunikationskonsulent
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Mar 2004 - Dec 2007
• Projektleder i udvikling og implementering af nyt corporate website samt intranet• Iværksætter marketingaktiviteter omkring et integreret koncept, hvor annoncering, direct mail og web kommunikation arbejder tæt sammen. • Ansvarlig for konceptudvikling, implementering, eksekvering og kvalitetssikring af elektroniske nyhedsbrevskoncepter og andre online kampagner.• Kontakt til og projektleder over for SKI’s eksterne reklamebureau• Omfattende procesorienteret projektledelsesarbejde, som sikrer en optimal håndtering af det daglige arbejde og interaktion til SKI’s øvrige kompetencer.• Løbende sparring med SKI’s ledelse om konkrete markedstiltag.• Udarbejder analyse og statistikker som monitorerer trafikken på www.ski.dk• Udarbejder business cases på kampagner og følger op på de økonomiske resultater.• Ledelsesansvar for studentermedhjælpere Show less
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Webredaktør
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Mar 2004 - Jun 2006
• Ansvarlig for løbende opdatering og redigering og upload af indhold• Udvikling og implementering af subsites til www.ski.dk• Udarbejdelse og implementering af trafiksskabende aktiviteter til www.ski.dk.• Lettere grafisk arbejde på billeder og illustrationer.• Rådgiver rammekontraktleverandører om markedsføringsmuligheder ved at benytte sig af SKI’s onlinekanaler til at markedsføre produkter og services målrettet SKI’s kunder• Udarbejder og implementerer corporate online og offline designmanual. • Udvikling og implementering af elektronisk nyhedsbrevskoncept Show less
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Education
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2005 - 2006
Rovsing Management
PRINCE2 Foundation, Project Management -
1998 - 2001
Copenhagen Business School
Cand.ling.merc.comm, International Marketing -
1991 - 1993
Allerød Gymnasium
Student
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