Experience

Yahoo Advertising

• United States
• Advertising Services
• 1 - 100 Employee

• Data Strategy Lead

  • May 2023 - Present

• Strategic Solutions Manager

  • Apr 2023 - May 2023



IAB Australia

• Australia
• Advertising Services
• 1 - 100 Employee

• IAB Data Council Member

  • Mar 2023 - Present



Yahoo

• United States
• Technology, Information and Internet
• 700 & Above Employee

• Technical Solutions Manager

  • Jan 2021 - Apr 2023



Yahoo

• Australia
• Online Media
• 100 - 200 Employee

• Ad Tech Manager

  • Apr 2017 - Jan 2021

• Ad Tech Team Lead

  • Apr 2016 - Apr 2017

• Senior Ad Technology & Platform Operations Specialist

  • Sep 2015 - Mar 2016

• Video and Programmatic Ad Technology and Operations Specialist

  • Jan 2015 - Sep 2015



Anomaly Research and Analytics

• Advertising Services
• 1 - 100 Employee

• Digital Campaign Executive

  • Mar 2014 - Dec 2014

  • Track, measure, and analyse all campaign activities and work with media teams by suggesting optimisations that drive resolution of delivery and performance issues • Troubleshoot creative and operations-related issues for all campaigns under portfolio (Coles, CPA, Officeworks, Bunnings, ING Superfunds, and more) • Handle multiple projects in a fast-paced environment with the ability to learn and apply new concepts and tools quickly • Define tagging architecture using Google tools and support client implementation • Created an industry=first joint society for Ad Operations professionals in Australia and coordinated meetings, conferences and events for members. • Manage long-term projects, which assist to condense and automate workloads. • Run company-wide presentations to advance learning and share knowledge of upcoming digital solutions and trends. Show less



Nickelodeon Australia

• Scheduling and Media Planning Coordinator

  • Jan 2008 - Dec 2013



Southern Cross Austereo

• Australia
• Broadcast Media Production and Distribution
• 700 & Above Employee

• Scheduler

  • Sep 2010 - Dec 2010