Experience

Group3 Communications

• United States
• Advertising Services
• 1 - 100 Employee

• President/Owner

  • Dec 2001 - Present

  As a writer, strategist and account manager, Lori has a breadth of experience serving clients such as Siemens, Voith, Progress Energy, Corning, Financial Counseling Association of America and many others. Her experience spans a variety of industries – energy, technology, healthcare, manufacturing and finance to name a few. In 2001, she founded Group3 Communications, combining her marketing talents with some of the best creative resources in the region. Today Group3 offers strategic marketing services and award-winning creative for all types of companies – from manufacturing to mortgage finance, property management to papermaking and telecom to technology. Group3’s clients have annual revenues ranging from less than a million dollars up to $7 billion and workforces of just a few people to more than 40,000. Show less



Corporate Communications Inc.

• Vice President, Account Services

  • Jul 1997 - Feb 2002

  Lori joined Corporate Communications, Inc. (CCi) -- a regional ad agency serving local, national and international clients -- as director of Account Services. She was later promoted to vice president and charged with helping grow CCi to position the company for sale. The agency tripled its revenue in four years, and CCi was successfully acquired by TMP Worldwide, a global publicly held marketing firm, in early 2001. Lori stayed on as VP until starting her own agency a year later. Lori joined Corporate Communications, Inc. (CCi) -- a regional ad agency serving local, national and international clients -- as director of Account Services. She was later promoted to vice president and charged with helping grow CCi to position the company for sale. The agency tripled its revenue in four years, and CCi was successfully acquired by TMP Worldwide, a global publicly held marketing firm, in early 2001. Lori stayed on as VP until starting her own agency a year later.



GE Capital

• United States
• Financial Services
• 700 & Above Employee

• Marketing Manager

  • Oct 1991 - Jun 1997

  Lori spent six years in corporate marketing at GE. She started as a communications specialist in Public & Government Relations where she was a speech writer for senior staff, wrote press releases and articles, and represented the company as a liaison with editors and reporters of national media. She later moved to Advertising as marketing manager for national accounts. She was responsible for developing communication strategies and implementing campaigns to increase sales and strengthen relationships with GE Capital's top 20 accounts. Show less



Rocky Mount Telegram

• Assistant News Editor / Staff Writer

  • May 1990 - Sep 1991

  Staff writer and section editor for regional daily newspaper serving five county area Staff writer and section editor for regional daily newspaper serving five county area