Senior Account Manager

• Nov 2012 - Present

National Account Manager

• 2005 - 2011

•Designed and executed business strategies to optimize the promotion and sales of New Release, Catalogue and TV titles to key home entertainment accounts such as HMV, Blockbuster, and Entertainment One. Also work closely in conjunction with distributor to provide promotional opportunities to Loblaws, Toys ‘R Us, Indigo, Shoppers Drug Mart and Katz Group.•Maintained sales and advertising budgets and managed market development and promotional funds.•Provided post mortem sales, marketing, and financial analysis for key accounts to determine how to better ROI in future promotions. •Responsible for over $25M in annual sales; Managed 2 of the Top 3 Corporate Accounts•Increased sales of account base by 33% in 1 year by maintaining a clear focus and leveraging relationships with key buyers.•Secured incremental shelf space at a major retail chain as a result of excellent follow up and strong relationship with key buyer

Account Manager

• 2002 - 2005

•Managed multiple client relationships and individual business objectives while maintaining national focus on the financial and strategic objectives of the company•Monthly performance monitoring and creation of recommended action plans as appropriate to improve sales, margin and share of customer business.•Planned, pitched, and executed multiple seasonal sales and marketing programs simultaneously for all key accounts allowing each to maintain and grow their competitive advantage. •Managed multiple client relationships and individual business objectives while maintaining national focus on the financial and strategic objectives of the company•Monthly performance monitoring and creation of recommended action plans as appropriate to improve sales, margin and share of customer business.•Planned, pitched, and executed multiple seasonal sales and marketing programs simultaneously for all key accounts allowing each to maintain and grow their competitive advantage.