Lori J. Birman, CAE

Vice President of Membership and Development at SBAM
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Contact Information
Location
Greater Lansing

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Bill Liebold

Lori is a hardworking professional who approaches her work with great care and competence. She has a way of establishing instant rapport with everyone she meets. The success she has achieved throughout her career is testament to her ability to get things done-- and done right!

Susan Hawkins

I would highly recommend Lori for any position related to giving/fund development or events management, and for any other role requiring an incredible ability to organize and see plans to a logical conclusion. She has an outstanding demeanor and presence that make people want to listen to her and contribute their time, talent, and/or treasure to whatever she's supporting. She has great follow-through - if you give it to Lori, it will get done. I'm happy to provide additional information to anyone seeking to recruit Lori to your team! Susan Hawkins

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Credentials

  • Academy of Association Management
    Michigan Society of Association Executives
    Jul, 1998
    - Sep, 2024
  • Certified Association Executive (CAE)
    ASAE: The Center for Association Leadership
    Jun, 2012
    - Sep, 2024

Experience

    • Italy
    • Advertising Services
    • 1 - 100 Employee
    • Vice President of Membership and Development
      • Oct 2013 - Present

      Responsible for membership growth, development strategy, PAC Fundraising, and organizational brand marketing. The Small Business Association of Michigan represents over 31,000 small business members across the state of Michigan. Responsible for membership growth, development strategy, PAC Fundraising, and organizational brand marketing. The Small Business Association of Michigan represents over 31,000 small business members across the state of Michigan.

    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Director of Membership and Planned Gifts
      • Jan 2010 - Aug 2013

      Directed and implemented Society donor development initiatives including sponsor solicitations, fundraising, annual campaign and planned giving programs. Responsible for all facets of membership recruitment, retention, and services for corporate and professional members. Manage 95 Affiliated Technical Societies reaching 65,000 professional members. Negotiate, manage investigate all non-dues revenue affinity programs. Manage all member activities including tours, awards, workshops, orientations, networking and open house events. Show less

    • Director of Membership
      • Jun 2007 - Jan 2010

      Managed and Developed all facets of membership recruitment, retention, and services for corporate and professional members. Managed 95 Affiliated Technical Societies reaching 65,000 professional members. Negotiated, managed and developed all non-dues revenue affinity programs. Managed all member activities including tours, awards, workshops, orientations, networking and open house events.

    • United States
    • Higher Education
    • 700 & Above Employee
    • Robotics Contest Program Coordinator
      • Aug 2004 - Jun 2007

      Developed and coordinated International Autonomous Robotics Competition for Middle School students across the United States, Canada and Korea. Managed competition rules, judges, volunteers, teachers, students, faculty, staff, grants, donors, sponsors and awards. Developed and coordinated International Autonomous Robotics Competition for Middle School students across the United States, Canada and Korea. Managed competition rules, judges, volunteers, teachers, students, faculty, staff, grants, donors, sponsors and awards.

    • Business Consulting and Services
    • 1 - 100 Employee
    • President & Owner
      • Nov 2002 - Aug 2004

      Developed and implemented corporate marketing, corporate branding, communications and public relations planms for non-profit regional organizations. Developed and implemented corporate marketing, corporate branding, communications and public relations planms for non-profit regional organizations.

    • Director of Education and Event Marketing
      • Jan 1999 - Nov 2002

      Responsible for developing, marketing and managing education department events, staff and annual programming & revenue goals; including budget management, committee management and logistics. Created program promotion, investigated and implemented new approaches to event marketing, budgeting and management.

    • Director of Member Services Marketing
      • May 1995 - Jan 1999

      Managed multidiscipline membership base, annual membership campaigns, department revenue and all member benefit services. Develope and implemented annual marketing plan, managed society image and corporate identity, including all print promotion, society magazine, newsletter and website.

    • Technical Conference Manager
      • Feb 1994 - May 1995

      Developed and administrated major industrial trade show and conference while coordinating contracts, exhibitors, speakers, vendors and all promotional materials.

    • Appliances, Electrical, and Electronics Manufacturing
    • Technical Program Administrator
      • Sep 1989 - Feb 1994

      Developed, scheduled, marketed and coordinated technical training for manufacturing engineers. Recruited speakers, instructors, chairpersons and committee members for new and existing high profie events. Program included International Grinding Conference, and other technical conferences, courses, workshops and clinics. Developed, scheduled, marketed and coordinated technical training for manufacturing engineers. Recruited speakers, instructors, chairpersons and committee members for new and existing high profie events. Program included International Grinding Conference, and other technical conferences, courses, workshops and clinics.

    • Information Services
    • 300 - 400 Employee
    • Material Handling Engineering Magazine Marketing Coordinator
      • Nov 1986 - Jun 1989

      Penton Publishing - Developed and managed monthly and annual marketing plans for Material Handling Engineering Magazine. Developed and managed strategy for image and sales, including editorial calendar and annual rate card. Coordinated advertising inquiry sales leads, regional advertising; maintained database of advertising prospects.

    • Exhibitor Services Manager
      • Oct 1985 - Nov 1986

      Penton Publishing - Coordinated and produced promotional materials for attendes and exhibitors from the Original Equipment Manufacturers Show and the International Manufacturing Expositions. Negotiated exhibitor contracts, handled billings and exhibitor space requirements. Maintained database of on-site show directories. Worked on-site logistics during the events.

Education

  • Michigan State University
    Bachelor of Arts, Communications
    1982 - 1985
  • Ithaca College
    Minor in Music Education, Vocal Music
    1981 - 1982

Community

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