Lorenzo Arceo

Head Of Business Development at Sourcemate International Corporation
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Location
Metro Manila, National Capital Region, Philippines, PH

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Experience

    • Philippines
    • Automation Machinery Manufacturing
    • 1 - 100 Employee
    • Head Of Business Development
      • Sep 2020 - Present

      Sourcemate International Corporation was founded in 1992 as a local independent distributor of industrial manufacturing equipment. We provide industrial manufacturing and logistics solutions, specializing in end-of-line systems integrations and food manufacturing solutions. We have nearly 30 years of industry experience, and are one of the Philippines’ trusted manufacturing solutions provider, catering to leading manufacturers in the country.

    • Philippines
    • Automation Machinery Manufacturing
    • 1 - 100 Employee
    • Head Of Business Development
      • Sep 2020 - Present

      Technodyne Industries Inc. is a subsidiary of Sourcemate International Corporation that provides after sales support through an expert-trained team. We strive to be your partner in providing unparalleled support, adding reliability and striving for optimal efficiency for your manufacturing operations.

    • Brand Associate - Wellness Category
      • Apr 2020 - Sep 2020

      A joint venture between BeautyMnl and Robinsons Retail, Newbury Street Retail is the Philippines' first and only full service retail solutions provider pioneering in omni-channel distribution and strategy. My role in the organization is to ideate, develop, and execute the go-to marketing strategy for brands that are exclusively launched under the wellness category.Together with a cross functional team, we manage sales targets, and each brand’s unique KPIs.

    • Philippines
    • Technology, Information and Internet
    • Marketing Associate
      • Nov 2018 - Sep 2020

      Lead efforts on Deal Grocer’s main digital marketing channel, Facebook marketing, and assisted in managing other marketing channels such as Email, and Organic Social Media (Facebook and Instagram). Earlier in the role, I lead the team in pioneering Google Adwords as an alternative marketing channel. As a data driven marketeer, performance was analyzed and optimized through analytical tools such as Google Analytics and Facebook analytics to develop weekly reports and optimizations on category-specific and company-wide marketing KPIs. Championed the execution of category-specific and company-wide marketing efforts through art direction, art production, and brand management across all marketing channels with a cross-functional team.

    • Content Marketing Intern
      • May 2018 - Oct 2018

      Assisted in the development of marketing reports for category-specific and company-wide marketing KPIs. Produced multimedia collaterals optimized for social media platforms.

    • Philippines
    • Hospitality
    • 1 - 100 Employee
    • Creatives Intern
      • May 2017 - Aug 2017

      Assisted in the production of multimedia collaterals their social media platforms and website.

    • Co Proprietor | Head Of Brand
      • Feb 2016 - May 2017

      Developed and conceptualized a food business that was awarded a year long contract to operate within the Ateneo de Manila University. As a co proprietor, I mainly handled external marketing partnerships, and online brand marketing through our social media platform.

    • Philippines
    • Food and Beverage Services
    • 200 - 300 Employee
    • Creatives Intern
      • Jan 2017 - Apr 2017

      Assisted in the production of multimedia collaterals for online and offline media for the company’s restaurant brands. Experienced food styling for photoshoots, optimizing restaurant menus, and producing social media content.

Education

  • Ateneo de Manila University
    Bachelor of Arts - BA
    2014 - 2018
  • Xavier School
    High School
    2001 - 2014

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