Lorella Colonna

Senior Associate at Shreve, Crump & Low
  • Claim this Profile
Contact Information
us****@****om
(386) 825-5501
Location
US
Languages
  • English Native or bilingual proficiency
  • Italian Limited working proficiency

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

5.0

/5.0
/ Based on 2 ratings
  • (2)
  • (0)
  • (0)
  • (0)
  • (0)

Filter reviews by:

Zachary Izzi

I had the pleasure to work with Lorella while at The Vault at Saks Greenwich. Lorella is passionate about her position and consistently worked to drive results. Whether ensuring her boutique was well organized, stocked with an assortment that made sense for the business/clients, taking a lead in sharing her knowledge of the industry with others, or working with clients to close sales, Lorella was a strong BA for the business. Lorella ensures open communication with all and does her share to ensure a smooth operation while contributing to its mission. Highly recommended as she will serve any organization well.

Ed McGarvey

I had the pleasure of working with Lorella as a client during her tenure at Addessi Jewelers. She did a superb job of guiding me through many

You need to have a working account to view this content.
You need to have a working account to view this content.

Credentials

  • Leadership Skill
    Center for Creative Leadership
    May, 1997
    - Oct, 2024
  • Communications Strategy
    Northwestern University - Kellogg School of Management
    Sep, 1994
    - Oct, 2024
  • Consumer Marketing Strategy
    Northwestern University - Kellogg School of Management
    Nov, 1992
    - Oct, 2024

Experience

    • United States
    • Retail Luxury Goods and Jewelry
    • 1 - 100 Employee
    • Senior Associate
      • Nov 2020 - Present

      * Drive sales of luxury, high jewelry and timepieces to discerning client base. * Assist owner with strategic and tactical promotional opportunities to increase revenue. * Contribute to the daily operational duties of inventory management. * Partner with Master Jeweler to deliver services in jewelry design and customer jewelry repairs. * Build collaborative partnerships with outside Vendors and Service organizations. * Drive sales of luxury, high jewelry and timepieces to discerning client base. * Assist owner with strategic and tactical promotional opportunities to increase revenue. * Contribute to the daily operational duties of inventory management. * Partner with Master Jeweler to deliver services in jewelry design and customer jewelry repairs. * Build collaborative partnerships with outside Vendors and Service organizations.

    • United States
    • Retail
    • 700 & Above Employee
    • Brand Ambassador, Bvlgari
      • Apr 2017 - Nov 2020

      * Manage daily operations of Bulgari boutique (sales goals, merchandising & inventory mgmt.) * Build partnerships with corporate buying team, designers and vendor representatives. * Forge alliances with SFA sales team to grow brand through outreach and planning of events. * Drive sales of luxury, high jewelry and watches with proactive promotional messaging. > #1 Brand Ambassador (PR & Brand Image) in store 3 seasons. > #1 Brand in sales volume 3 years in a row. * Manage daily operations of Bulgari boutique (sales goals, merchandising & inventory mgmt.) * Build partnerships with corporate buying team, designers and vendor representatives. * Forge alliances with SFA sales team to grow brand through outreach and planning of events. * Drive sales of luxury, high jewelry and watches with proactive promotional messaging. > #1 Brand Ambassador (PR & Brand Image) in store 3 seasons. > #1 Brand in sales volume 3 years in a row.

    • United States
    • Retail
    • 1 - 100 Employee
    • Manager
      • 2010 - Mar 2017

      * Managed operations, improved business practices by building strong relationships with stakeholders. * Streamlined the Repair & Appraisal Services Programs, increasing segment volume 50%. * Partnered with Master Jeweler/Gemologist to deliver comprehensive services in design, procurement and appraisal of diamonds, colored gems and finished goods. * Co-managed the development and execution of sales/marketing plans. * Managed staff of four. > Grew client base by 20% and increased customer acquisition rate year over year. > Drove creative for launch of new dynamic website, resulting in increase of customer inquiries. > Developed diverse advertising to LGBTQ audience, tapping into new customer demographic. > Developed town wide campaign on behalf of Chamber of Commerce, still being used today.

    • United States
    • Design
    • 1 - 100 Employee
    • Business Owner
      • 2005 - Dec 2010

      * Founder and owner, drove concept development and project managed to create beautiful and functional interior/exterior spaces for private clients. * Produced extensive floor, lighting and design renderings by manual drafting for presentations. > Won major renovation project in first year of business. > Wrote and published monthly newsletter on various design topics as contributing member of local Business Association. * Founder and owner, drove concept development and project managed to create beautiful and functional interior/exterior spaces for private clients. * Produced extensive floor, lighting and design renderings by manual drafting for presentations. > Won major renovation project in first year of business. > Wrote and published monthly newsletter on various design topics as contributing member of local Business Association.

    • United States
    • Chemical Manufacturing
    • 1 - 100 Employee
    • Brand Manager, GTX
      • Aug 1998 - Dec 2000

      * Developed and implemented strategic marketing plans for $300M brand. * Managed product enhancements, advertising and packaging for flagship brand. * Managed $25M advertising budget (television and print media). * Orchestrated brand activity reviews to executive management and other key personnel. > Hired for New Revenue Streams in Ancillary Group and moved to flagship after year one. * Developed and implemented strategic marketing plans for $300M brand. * Managed product enhancements, advertising and packaging for flagship brand. * Managed $25M advertising budget (television and print media). * Orchestrated brand activity reviews to executive management and other key personnel. > Hired for New Revenue Streams in Ancillary Group and moved to flagship after year one.

    • Consumer Goods
    • 100 - 200 Employee
    • Product Marketing Manager
      • 1983 - Jun 1997

      * Managed brand strategy for high profile brand, Skoal Bandits.* Drove tactical execution with internal service departments and outside agencies.* Conducted comprehensive quarterly business reviews to executive management.* Made quarterly visits to retail and wholesale marketplace.* Managed $15M operating budget.* Attended promotional events (Motorsports) with Sales & Key Accounts. >First woman in history of company to be appointed into core brand marketing. >Appointed marketing liaison to PR Department on company's first launch of its Cause Marketing.

    • Marketing Services Sup
      • Jan 1986 - Mar 1990

    • Executive Assistant
      • Jan 1983 - Sep 1986

Education

  • University of Connecticut-Stamford
    Bachelor’s Degree, Business Administration and Management, General
    1993 - 1998
  • Fairfield University
    Certificate in Residential Interior Design
    2004 - 2012

Community

You need to have a working account to view this content. Click here to join now