Loreley Vidoni
Acquisition Marketing Manager at Seuss+- Claim this Profile
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Spanish Full professional proficiency
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English Full professional proficiency
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Portuguese Elementary proficiency
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Italian Elementary proficiency
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French Elementary proficiency
Topline Score
Bio
Credentials
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Data Analytics - NL
Growth TribeDec, 2021- Nov, 2024 -
Marketing Digital - ARG
Digital House Coding SchoolAug, 2016- Nov, 2024 -
Marketing Communications - USA
International Advertising AssociationDec, 2011- Nov, 2024 -
Advanced Google Analytics
GoogleNov, 2020- Nov, 2024 -
Google Ads Display Certification
GoogleOct, 2020- Nov, 2024 -
Shopping Ads Certification
GoogleOct, 2020- Nov, 2024 -
Google Ads Search Certification
GoogleSep, 2020- Nov, 2024
Experience
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Seuss+
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Netherlands
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Business Consulting and Services
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1 - 100 Employee
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Acquisition Marketing Manager
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Apr 2021 - Present
We Grow Life-Science Companies I am dedicated to propelling growth and revenue through strategic acquisition campaigns across diverse digital channels. My role centers on enhancing Seuss+'s online visibility, generating high-quality business leads, and optimizing conversion rates for impactful outcomes. My analytical leadership, cross-functional collaboration, and result-oriented approach align seamlessly with the evolving landscape of life science industry marketing. We Grow Life-Science Companies I am dedicated to propelling growth and revenue through strategic acquisition campaigns across diverse digital channels. My role centers on enhancing Seuss+'s online visibility, generating high-quality business leads, and optimizing conversion rates for impactful outcomes. My analytical leadership, cross-functional collaboration, and result-oriented approach align seamlessly with the evolving landscape of life science industry marketing.
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Spicy Digital
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Argentina
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Advertising Services
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1 - 100 Employee
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Digital Media Manager
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Aug 2017 - Present
Key Competencies: -Navigated various client segments, tailoring strategies to meet their unique needs and goals. -Combined online marketing techniques with digital technologies to deliver exceptional results. -Mastered the art of cultivating robust relationships with non-technical stakeholders and entrepreneurs, adeptly translating intricate technical concepts into actionable insights. -Led a data-centric team and established essential tools in a growing digital media hub, enhancing operational efficiency and effectiveness Digital Strategy & Implementation: -Orchestrated the design and execution of comprehensive digital marketing strategies for an array of clients across Europe, LATAM, and the USA. These strategies, uniquely tailored to each product and service, harmonized growth, design, and operational aspects to achieve outstanding outcomes -Executed impactful B2C and B2B marketing campaigns that played a pivotal role in driving long-term growth for firms that not only exceeded targets but also fostered elevated audience engagement, creating an enduring impact -Continuously optimized ad campaign performance (SEM/Google Ads/FB-Meta) across diverse markets, harnessing data-driven insights to maximize ROI and deliver superior outcomes -Elevated search visibility and website rankings by skillfully implementing and refining SEO strategies -Crafted and optimized social media campaigns on platforms such as Facebook, Instagram, and LinkedIn, resulting in enhanced lead generation and amplified brand awareness -Expertly harnessed the power of email marketing to engage audiences and cultivate robust customer relationships Performance Analysis & Reporting: -Leveraged advanced web analytics to scrutinize website traffic, conversions, and user behavior, furnishing valuable insights to steer strategic decision-making -Thoughtfully interpreted performance reports to provide clients with actionable insights and strategic recommendations, further enhancing campaign efficacy Show less
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Calligaris S.p.A.
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Italy
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Furniture and Home Furnishings Manufacturing
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100 - 200 Employee
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Digital Marketing Specialist
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Jan 2019 - Mar 2019
Internship for the degree in Business Management (Origini Program at MIB Trieste School of Management) requires a three-month experience in an Italian company and work on a plan for development in a foreign country. My work was a digital strategy plan for Calligaris with the best practices to increase sales and profitability of transactional e-commerce in Italy, France, and the UK, applying targeted strategies and tools, aiming to help the company grow in its markets. Internship for the degree in Business Management (Origini Program at MIB Trieste School of Management) requires a three-month experience in an Italian company and work on a plan for development in a foreign country. My work was a digital strategy plan for Calligaris with the best practices to increase sales and profitability of transactional e-commerce in Italy, France, and the UK, applying targeted strategies and tools, aiming to help the company grow in its markets.
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Be For People - LPosada
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Argentina
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Digital Marketing Specialist
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Aug 2016 - Feb 2017
In my role as the Digital Marketing Specialist at a Be For People (previously LPosada) Digital Marketing Agency my duties were: -Briefing with clients -Design of marketing strategies -Developed a social media strategy to increase sales for accounts -Coordinator of the marketing plan -Internal Content Manager at the Agency -Design and Usability of Websites -Assist in developing the company's website and provide ongoing maintenance In my role as the Digital Marketing Specialist at a Be For People (previously LPosada) Digital Marketing Agency my duties were: -Briefing with clients -Design of marketing strategies -Developed a social media strategy to increase sales for accounts -Coordinator of the marketing plan -Internal Content Manager at the Agency -Design and Usability of Websites -Assist in developing the company's website and provide ongoing maintenance
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Oxford Instituto de Idiomas
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Mexico
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Higher Education
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1 - 100 Employee
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Marketing and Communications Officer
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Sep 2015 - Feb 2016
My key tasks as a Marketing Communications Officer: -Design of marketing strategies -Manage creative visual concepts -Market research -Schedule of the marketing plan -Community Manager -Content Creator My key tasks as a Marketing Communications Officer: -Design of marketing strategies -Manage creative visual concepts -Market research -Schedule of the marketing plan -Community Manager -Content Creator
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Grupo Sancor Seguros
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Insurance
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700 & Above Employee
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Sales Representative
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Sep 2012 - Aug 2015
My key tasks as a Sales Representative: -Care for corporate accounts frontline companies commercially oriented. -Commercial & Operative Consultant for customers. -Care claims. -Follow up on company products and client insurance. -Certificates of coverage. -Monitor & Update client's insurance. -Counseling and continuous feedback with clients. -Team back-up in terms of vacations or sickness. -Work according to Grupo Sancor Seguros policies. -Assisting with company documentation for processes and procedures. -Setting up customer accounts. -Assisting with marketing activities. -Provide day-to-day sales administration duties to the business. -Maintain and manage sales and customer accounts and order queries. -Maintain all areas of the sales administration process utilizing the company software. Show less
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Education
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2021 - 2021
Growth Tribe
Data Analytics, Marketing -
2018 - 2019
MIB Trieste School of Management
Course in Export Management & Entrepreneurial Development, Business Administration and Management, General -
2016 - 2016
Digital House Argentina
Digital Marketing, Marketing -
2008 - 2011
UADE
Bachelor Degree in Advertising, Advertising
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