Experience

Rochester University

• United States
• Higher Education
• 200 - 300 Employee

• Associate Professor of Mass Communication

  • Jan 1999 - Present

  Adviser, Founder and Publisher, Shield Media, Fall 2000 to presentPresident, RU Faculty Senate, 2018-2020Adjunct Professor, Department of Communication, January 1999 to August 2005Responsibilities include teaching mass communication courses, including writing, editing, media and public relations courses. Courses taught include Introduction to Public Relations, PR Media Techniques, PR Campaigns, Digital Media Strategies, Editing and Content Management, Advanced Media Writing, Communication Basics, Feature Writing, Media Law, and Media and Society. Show less

• Chair, Mass Commmunication Dept.

  • 2006 - 2015

• Director of Communication Services

  • Aug 2010 - Dec 2013

  Responsibilities included overseeing public relations, advertising, social media, marketing, and all internal and external communication for a non-profit, private college. Supervise two full-time employees and one part-time employee. Managed advertising budget of $350,000.



SMZ Advertising

• Troy, MI

• Director of Public Relations

  • Apr 1998 - Jan 1999

  Responsibilities included client counseling and managing PR department. Oversaw all public relations activities including media relations, special events, writing news releases and other communication pieces, and coordinating activities with advertising executives. Clients included Big Boy Restaurants, Kelly Assisted Living Services, Source One Mortgage, WB20 and Goodfellows. Responsibilities included client counseling and managing PR department. Oversaw all public relations activities including media relations, special events, writing news releases and other communication pieces, and coordinating activities with advertising executives. Clients included Big Boy Restaurants, Kelly Assisted Living Services, Source One Mortgage, WB20 and Goodfellows.



The Write Image

• Rochester Hills, MI

• Owner

  • Jan 1995 - Apr 1998

  A full-service public relations and consulting firm representing clients including Kelly Services, Michigan Lottery, SMZ Advertising, Kelly Assisted Living and Macomb Community College. A full-service public relations and consulting firm representing clients including Kelly Services, Michigan Lottery, SMZ Advertising, Kelly Assisted Living and Macomb Community College.



Macomb Community College

• United States
• Higher Education
• 700 & Above Employee

• Communication Specialist

  • Feb 1992 - Dec 1994

  Responsibilities included creating and buying advertising; coordinating speakers bureau; directing and implementing College Education Month activities and publicity; overseeing other special events; writing articles, reports and press releases; and performing other communication functions as assigned.

• Editorial Assistant

  • Sep 1991 - Jan 1992

  Responsibilities included writing articles, reports and press releases, and performing other communication functions as assigned.



Oklahoma Christian University

• Oklahoma City, Oklahoma Area

• Instructor of Journalism and Newspaper Adviser

  • Sep 1989 - May 1991

  Responsibilities included teaching journalism, public relations and advertising courses. Also responsible for oversight, training and management of The Talon, OC’s student newspaper. Under my guidance, The Talon won four consecutive All-American awards, won by only the top 5 percent of college newspapers nationwide, and a regional Pacemaker award, won by only 20 papers in the nation. Responsibilities included teaching journalism, public relations and advertising courses. Also responsible for oversight, training and management of The Talon, OC’s student newspaper. Under my guidance, The Talon won four consecutive All-American awards, won by only the top 5 percent of college newspapers nationwide, and a regional Pacemaker award, won by only 20 papers in the nation.



Pepperdine University

• Malibu, CA

• Editor of Pepperdine Voice

  • Sep 1987 - Jun 1989

  Wrote, edited and assisted in design of the Pepperdine Voice, the university’s alumni newspaper with a circulation of 50,000. Also served as editor of the Wave of Excellence Report, Pepperdine’s fund-raising newsletter. Taught Writing for the Mass Media as an adjunct professor. Wrote, edited and assisted in design of the Pepperdine Voice, the university’s alumni newspaper with a circulation of 50,000. Also served as editor of the Wave of Excellence Report, Pepperdine’s fund-raising newsletter. Taught Writing for the Mass Media as an adjunct professor.



Pay Phone Magazine

• Houston, Texas Area

• Senior Editor

  • Sep 1986 - Sep 1987

  Duties for this trade magazine with a circulation of 10,000 included managing seven editorial departments, supervising outside writers, editing, interviewing, writing major feature articles and developing monthly editorial plans. Duties for this trade magazine with a circulation of 10,000 included managing seven editorial departments, supervising outside writers, editing, interviewing, writing major feature articles and developing monthly editorial plans.