Lope Gutierrez-Ruiz

Co-Founder / Creative Director at In-House Intl. Creative
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Location
Austin, Texas Metropolitan Area

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Experience

    • United States
    • Design Services
    • 1 - 100 Employee
    • Co-Founder / Creative Director
      • Oct 2011 - Present

      Austin, Texas Metropolitan Area ● Boutique international design and communications firm; known for award-winning work in editorial design, branding, motion graphics. ● Co-founded studio, working with team to successfully expand core portfolio of clients and partners by over 300% in 24 months while diversifying its clientele. Clients include United Nations, Jeep, Samsung, TED Conferences, Nickelodeon, Government of Spain, Stanford University, the University of Texas at Austin, FCB, Rackspace. ● Managed globally… Show more ● Boutique international design and communications firm; known for award-winning work in editorial design, branding, motion graphics. ● Co-founded studio, working with team to successfully expand core portfolio of clients and partners by over 300% in 24 months while diversifying its clientele. Clients include United Nations, Jeep, Samsung, TED Conferences, Nickelodeon, Government of Spain, Stanford University, the University of Texas at Austin, FCB, Rackspace. ● Managed globally distributed creative teams, leading high-involvement open-solution client projects, resulting in 98% on-time and on-budget project deliveries and 85% repeat business. Show less

    • United States
    • Higher Education
    • 700 & Above Employee
    • John S. Knight Fellow
      • Sep 2014 - Sep 2015

      Palo Alto, CA ● Fellowship program focused on innovation, entrepreneurship, and leadership in media. ● Performed cross-departmental research on product design, prototyping, design thinking, enterprise growth, data analysis, media production; with emphasis on audience engagement. ● Completed advanced coursework in multiple Stanford University departments and schools, including the Graduate School of Business, d.school, Computer Sciences, and Communications.

    • Environmental Services
    • 1 - 100 Employee
    • Co-Founder
      • Aug 2014 - Aug 2015

      Palo Alto, CA ● Media start-up covering highly local open gov data, city life media, to grow citizen engagement. ● Directed research efforts with focus groups, international civic teams, and data stakeholders, resulting in development road-map and strategy and the deployment of a mobile app prototype. ● Led expansion of team and partnerships, which included a White House Fellowship project; teams for data, design, and technical development, and a d.school course project team at Stanford. ●… Show more ● Media start-up covering highly local open gov data, city life media, to grow citizen engagement. ● Directed research efforts with focus groups, international civic teams, and data stakeholders, resulting in development road-map and strategy and the deployment of a mobile app prototype. ● Led expansion of team and partnerships, which included a White House Fellowship project; teams for data, design, and technical development, and a d.school course project team at Stanford. ● Completed and developed a functional mobile prototype following a series of earlier trial models. ● Headed UX / UI development and prototype creative briefs for mobile application. Show less

    • Co-Founder / Creative Director
      • May 2009 - Aug 2014

      Austin, Texas Metropolitan Area ● Publishing company covering trends in design, culture and visual arts. ● Conceptualized and developed Gopher brand. Led art direction and content-through-distribution, directing 60+ contributors per issue of the award-winning print and digital magazine, which was sold in 8 countries by the second edition. ● Produced semi-annual live events to engage with readers and advertisers, averaging over 90% venue capacity.

    • Cultural Manager / Festival Curator
      • 2006 - 2010

      Various Locations ● Non-profit created to support the award-winning Por el Medio de la Calle festival (PMC), the largest music and visual arts event in Venezuela, taking up over 30+ blocks in downtown Caracas. ● Co-directed and curated six editions of PMC Festival, driving 800% growth in attendance during my tenure; from 5,000 to 42,000 attendees. ● Led logistics for the presentation of 600+ artists and performers, 300+ volunteers, vendors, diplomatic representation programs, special guests and security… Show more ● Non-profit created to support the award-winning Por el Medio de la Calle festival (PMC), the largest music and visual arts event in Venezuela, taking up over 30+ blocks in downtown Caracas. ● Co-directed and curated six editions of PMC Festival, driving 800% growth in attendance during my tenure; from 5,000 to 42,000 attendees. ● Led logistics for the presentation of 600+ artists and performers, 300+ volunteers, vendors, diplomatic representation programs, special guests and security teams. Resulted in zero violent incidences or property damages in a notoriously dangerous city for the full five-year span. ● Created partnerships with 10+ international cultural institutions and embassies, developing a program of workshops, exchanges, and performances directly impacting over 3,000 people. Show less

    • Co-Editor-in-Chief
      • 2003 - 2010

      Caracas, Venezuela ● Platanoverde is a print and digital publishing company, specialized in the promotion of emerging talent in visual arts from Spanish-speaking countries worldwide. ● Published and co-edited 15 editions of Platanoverde Magazine, a publication that set sales records in its market, generating over $600,000 in ad revenue and 30+ corporate partnerships. ● Co-created highly influential, trendsetting newsletter platform that reached 18,000+ subscribers weekly with 25-30% open rate, the first… Show more ● Platanoverde is a print and digital publishing company, specialized in the promotion of emerging talent in visual arts from Spanish-speaking countries worldwide. ● Published and co-edited 15 editions of Platanoverde Magazine, a publication that set sales records in its market, generating over $600,000 in ad revenue and 30+ corporate partnerships. ● Co-created highly influential, trendsetting newsletter platform that reached 18,000+ subscribers weekly with 25-30% open rate, the first of its kind on the Venezuelan market. ● Led creative for the production of multimedia products, including music albums circulated with the magazine, online videos, and audio interviews. Show less

    • Belgium
    • Real Estate
    • Online Product Lead / International Liaison
      • 2003 - 2010

      Caracas, Venezuela ● A&B is one of the preeminent production houses in Latin America, with 100+ advertising awards and 25 years of experience producing TV spots, and short and feature-length films. ● Piloted and launched A&B’s first portfolio website and created online presence guidelines for the brand, including development of multi-platform assets and original editorial content. ● Assisted in coordinating with clients, designing presentations, creative briefings, outreach activities; and was involved… Show more ● A&B is one of the preeminent production houses in Latin America, with 100+ advertising awards and 25 years of experience producing TV spots, and short and feature-length films. ● Piloted and launched A&B’s first portfolio website and created online presence guidelines for the brand, including development of multi-platform assets and original editorial content. ● Assisted in coordinating with clients, designing presentations, creative briefings, outreach activities; and was involved in TV spot production for dozens of Fortune 100 clients. Show less

    • Freelance / Correspondent
      • 2002 - 2010

      Various Locations ● Independent culture correspondent for several national and international media, assignments included international travel in the Americas and Europe, covering culture, trends and technology.

Education

  • Stanford University
    John S. Knight Fellow
    2014 - 2015
  • The University of Texas at Austin
    Guest Auditor, Entrepreneurial Management
    2013 - 2013
  • UCAB
    Bachelor’s Degree, Social Sciences

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