Loïs W.

Senior UX Researcher - Mixed Methods at Ada Health
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Berlin, Berlin, Germany, DE

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Experience

    • Germany
    • Hospitals and Health Care
    • 200 - 300 Employee
    • Senior UX Researcher - Mixed Methods
      • Oct 2023 - Present

      Berlin, Germany

    • UX Researcher - Mixed Methods
      • Feb 2022 - Oct 2023

      Berlin, Germany

    • Germany
    • Hospital & Health Care
    • 1 - 100 Employee
    • User Researcher
      • Nov 2020 - Feb 2022

      Berlin, Germany - Worked closely with the product teams (PM, Design, Product strategy, Engineering) to understand user behaviours and attitudes towards several products at different development stages targeting both professional users (healthcare practitioners, medical assistants) and patients. - Planned and executed user studies in German and French, in-house and remotely, for mobile and desktop by adopting the most appropriate approach including qual. methodologies (usability testing, 1:1 interviews… Show more - Worked closely with the product teams (PM, Design, Product strategy, Engineering) to understand user behaviours and attitudes towards several products at different development stages targeting both professional users (healthcare practitioners, medical assistants) and patients. - Planned and executed user studies in German and French, in-house and remotely, for mobile and desktop by adopting the most appropriate approach including qual. methodologies (usability testing, 1:1 interviews, field research, co-creation workshops), quant. methodologies (online surveys, statistical evaluations, quantitative usability testing - benchmark) and mixed methods. Show less

    • Germany
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Head of Market Development
      • Apr 2019 - Nov 2019

      Berlin Area, Germany - Took over B2B-revenue responsibility in Europe for a products portfolio encompassing connected eMobility, eMobility Roaming and ISO 15118 norm's applications. Reached goal: 3M€. - Defined and implemented strategy for business expansion in Europe. - Managed team of 4 members: resource planning, goal setting.

    • Manager - Market Development
      • Feb 2017 - Mar 2019

      Berlin Area, Germany - Developed B2B partnerships from cold contact, contract negotiation to closing in 5 markets in the local language - France, Spain, Portugal, UK and Ireland. - Acquired 6-digit eMobility consulting projects. - Managed Key-accounts in automotive and energy fields. - Represented Hubject at national eMobility associations in 4 countries and at major events. - Cross-department cooperation with Marketing & Communication: Press releases, campaigns and local events (Salon des Maires 2018… Show more - Developed B2B partnerships from cold contact, contract negotiation to closing in 5 markets in the local language - France, Spain, Portugal, UK and Ireland. - Acquired 6-digit eMobility consulting projects. - Managed Key-accounts in automotive and energy fields. - Represented Hubject at national eMobility associations in 4 countries and at major events. - Cross-department cooperation with Marketing & Communication: Press releases, campaigns and local events (Salon des Maires 2018, Cenex LCV 2018).

    • Chief Operation Officer
      • Mar 2015 - Sep 2016

      Région de Rio de Janeiro, Brésil Y Generation Education's gamified platform predicts on-the-job performance and connects off-the-radar youth to employers, while developing their fundamental and socio effective aptitudes. -Created the Brazilian subsidiary from scratch and took care of its administrative management. -Lead the promotion campaign in Brazil for Google Impact Challenge Competition. Outcome: a 200K€ grant and Google's technical support. -Performed usability testing on an Android prototype app during 4… Show more Y Generation Education's gamified platform predicts on-the-job performance and connects off-the-radar youth to employers, while developing their fundamental and socio effective aptitudes. -Created the Brazilian subsidiary from scratch and took care of its administrative management. -Lead the promotion campaign in Brazil for Google Impact Challenge Competition. Outcome: a 200K€ grant and Google's technical support. -Performed usability testing on an Android prototype app during 4 sprints. Show less

    • France
    • Civil Engineering
    • 700 & Above Employee
    • Project Manager
      • Jan 2012 - Feb 2015

      Brésil - São Paulo, Brazil (Sept 2013 - Feb 2015). Financial integration of a new subsidiary. Took over the financial direction of the airport subsidiary (20 employees and R$ 6 million turnover): implemented internal procedures, internal auditing of financial statements, restructured the balance sheet, performed budget, quarterly adjustments and account closings for consolidation. - Rio de Janeiro, Brazil (Jan 2012 - Aug 2013). Creation of the local subsidiary centralising the Group's… Show more - São Paulo, Brazil (Sept 2013 - Feb 2015). Financial integration of a new subsidiary. Took over the financial direction of the airport subsidiary (20 employees and R$ 6 million turnover): implemented internal procedures, internal auditing of financial statements, restructured the balance sheet, performed budget, quarterly adjustments and account closings for consolidation. - Rio de Janeiro, Brazil (Jan 2012 - Aug 2013). Creation of the local subsidiary centralising the Group's supporting functions in Brazil: Business strategy, Finance, Marketing & Communication. > Managed the structure (3 employees): budget, tax, account closing, cost control. > Performed market research and developed the 5-year Business Strategy plan. > Developed local website and marketing contents with an outsourced agency. > Assisted the Project Manager in engineering projects and tenders. Show less

    • Norway
    • Architecture and Planning
    • Assistant Manager Sales Marketing
      • Jul 2011 - Dec 2011

      Rio de Janeiro, Brazil

    • France
    • Real Estate
    • 700 & Above Employee
    • Investment analyst - Acquisition department
      • Jul 2009 - Dec 2009

      Paris, France

    • United States
    • Hospitality
    • Account Payable Clerk
      • Jul 2008 - Dec 2008

      Johannesburg, South Africa

Education

  • ESSEC - ESSEC Business School
    Master of Business Administration (MBA), ESSEC Real Estate and Sustainable Development Chair
    2007 - 2012
  • Ironhack
    UX/UI Design Certificate, UX/UI Design
    2020 - 2020
  • Pontifícia Universidade Católica do Rio de Janeiro
    IAG PUC-RJ
    2011 - 2011
  • Classe préparatoire Lycée Louis le Grand - Paris
    2005 - 2007

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