Celeste L.
Senior UIUX Designer at EMQ2- Claim this Profile
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Bio
Credentials
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Enterprise Design Thinking Co-Creator
IBMFeb, 2023- Oct, 2024 -
Enterprise Design Thinking Practitioner
IBMOct, 2020- Oct, 2024
Experience
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EMQ2
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Singapore
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IT Services and IT Consulting
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1 - 100 Employee
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Senior UIUX Designer
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Jan 2023 - Present
Planned project timelines with team for feasible delivery to design teams Managed UI/UX team, provided guidance, and solved blockers Improved design processes for better efficiency and ensured timely delivery to stakeholders, POs, and developers. Planned project timelines with team for feasible delivery to design teams Managed UI/UX team, provided guidance, and solved blockers Improved design processes for better efficiency and ensured timely delivery to stakeholders, POs, and developers.
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Zionext
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Singapore
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E-learning
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1 - 100 Employee
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Sr. UIUX Designer
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2020 - 2022
Contributed as a main designer in IBM Design Thinking Workshop for Digital Factory program at DSTA Led Design System creation, served as Art Director for flagship product PencilV LMS, and conducted UX research Mentored, trained, and hired junior designers while working in cross-functional teams and agile environments. Contributed as a main designer in IBM Design Thinking Workshop for Digital Factory program at DSTA Led Design System creation, served as Art Director for flagship product PencilV LMS, and conducted UX research Mentored, trained, and hired junior designers while working in cross-functional teams and agile environments.
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APT811 Design & Innovation Agency
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Singapore
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Design Services
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1 - 100 Employee
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Communication Designer
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May 2019 - Jul 2019
Worked on branding and identity projects for government and private sector clients Designed personas worksheets and facilitated design thinking workshops for children Researched and analyzed design methodologies to create a "Localized Design Sprint" proposal for business use. Worked on branding and identity projects for government and private sector clients Designed personas worksheets and facilitated design thinking workshops for children Researched and analyzed design methodologies to create a "Localized Design Sprint" proposal for business use.
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Transmex Systems International
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Singapore
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Computer and Network Security
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1 - 100 Employee
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Event Manager
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Feb 2018 - Apr 2018
Managed and coordinated with various professionals to execute 1 local and 6 overseas exhibitions with streamlined processesImproved CX during exhibitions by projecting a strong professional image and gaining more exposure and attention.
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Creative Designer
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Jan 2016 - Jan 2018
Built strong brand identity through marketing materials, merchandise, and physical space designSpearheaded marketing projects, including website redesign, product videos, and improved corporate identity, and directed marketing teamsRevamped website, corporate gifts, apparel, and product videos to align with corporate identity for use across marketing platforms.
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TSI Technology
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United States
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IT Services and IT Consulting
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Design Entrepreneur
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Jan 2015 - Jul 2015
Developed and launched a new product from ideation to implementation, including branding, packaging design, and marketing materials Directed the art direction and brand identity for the product, ensuring consistent visual language across all touchpoints Designed product packaging and website to provide a seamless user experience and elevate the product's marketability. Developed and launched a new product from ideation to implementation, including branding, packaging design, and marketing materials Directed the art direction and brand identity for the product, ensuring consistent visual language across all touchpoints Designed product packaging and website to provide a seamless user experience and elevate the product's marketability.
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Concept Designer
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Apr 2012 - Dec 2014
Art directed and illustrated game assets, ensuring quality and timely delivery Produced cross-platform marketing materials, resulting in increased downloads Ideated, prototyped, and launched 4 mobile games, with 2 generating revenue and 1 receiving a 5-star review on CNET. Art directed and illustrated game assets, ensuring quality and timely delivery Produced cross-platform marketing materials, resulting in increased downloads Ideated, prototyped, and launched 4 mobile games, with 2 generating revenue and 1 receiving a 5-star review on CNET.
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Design Insight
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Market Research
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1 - 100 Employee
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Visual Communication Designer
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Aug 2011 - Mar 2012
Contributed to ideation phase of product packaging, lighter sleeve design, headphone vent grille pattern design, and website UI design Introduced a new art style to the team and produced concept art for various deliverables Ideated and illustrated numerous lighter sleeve designs, 10 of which were chosen to be reproduced and delivered 5 series of illustrations. Contributed to ideation phase of product packaging, lighter sleeve design, headphone vent grille pattern design, and website UI design Introduced a new art style to the team and produced concept art for various deliverables Ideated and illustrated numerous lighter sleeve designs, 10 of which were chosen to be reproduced and delivered 5 series of illustrations.
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Education
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2018 - 2020
LASALLE College of the Arts
Bachelor of Arts - BA, Design and Visual Communications -
2010 - 2011
FZD School of Design
Entertainment Design -
2006 - 2009
Ngee Ann Polytechnic
Diploma, Multimedia and Animation
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