Experience

Anolis Lighting

• Czechia
• Appliances, Electrical, and Electronics Manufacturing
• 1 - 100 Employee

• APAC Sale director

  • Jan 2023 - Present

  Regional sale director for Anolis lighting, Robe lighting architectural division. To build and establish APAC presences for Anolis brand in end users, architects, lighting designers, lighting suppliers and the value chain. Regional sale director for Anolis lighting, Robe lighting architectural division. To build and establish APAC presences for Anolis brand in end users, architects, lighting designers, lighting suppliers and the value chain.



Martin Professional

• Appliances, Electrical, and Electronics Manufacturing
• 100 - 200 Employee

• Regional Business Development Manager, Enterprise APAC

  • Jan 2016 - Dec 2022

• Regional Key Account Manager

  • Jan 2015 - Dec 2022



Philips Lighting

• Appliances, Electrical, and Electronics Manufacturing

• Key Account manager

  • Sep 2011 - Dec 2014

  In charge of country level key accounts. Generate monthly revenue and targets and achieve out looking of individual key accounts. Build repo with business owners, end user, project dealers and specifier for effective marketing knowledge of Philips lighting product from LSE to PLS. Took lead in new business setup for Singapore lighting. Project dealers business setup for Philips Singapore, and in charge of Philips Color Kinetics portfolio sale thru new project dealers setup. Manage and provide solution base lighting specification work to architects, lighting consultants, M&E consultants, business owner and decision makers. Add on: incharge of project sales in Myanmar and Cambodia. Since 2014 Jan. Remote handling Fiji island projects as well. Achieved required sale target for local indirect distribution. Estimate S$9mil fron top 3 local KA for 2014. B2B engagement and B2G engagement in assign territories. Manage oversea Project dealers in grow of professional luminaires as major in LED luminaires. Show less


Bulox power (OEM Siemen HV system)
• Business development manager

  • Jun 2011 - Sep 2011


Ensyst (OEM Cummins engine)

• Sale executive

  • Jun 2009 - Jun 2011

  Dealt with sale planning, preparation for quotation, propose solution to client / M & E consultants requirements, market analysis, cold calls to build new clients base, building relationship with existing / new clients, M & E consultants, client / consultants visit and presentation making to new and old clients / consultants, Payment coordination for new / old sale orders, handle with after sale service, complaints / feedbacks from clients / consultants. Handle, prepare, site survey, costing preparation, and quotation enquires for direct tenders enquires to end users and consultants. Visit to local M & E consultants to present on the products and provide supports and technical advises and products updates on the equipments. Attend to Consultants / Clients call in sale/technical discussion on new / upgrade / existing projects. Various sales of generator sets from 50kVA to 2000kVA ratings at 400V to 6.6kV systems. Show less



Daifuku Mechatronics(S) Pte Ltd

• Software Development
• 1 - 100 Employee

• Project engineer

  • Mar 2005 - Jun 2008

  Dealt with project planning, execution, installation, testing and commission to sustaining of systems. Involved in coordinator and planning roles for various industries (Pharmaceutical and Semiconductor) Attend to customer call in sale/technical discussion on new and upgrade project. Dealt with Chartered Semiconductor Manufacturing Fab 7 AMHS system, Novartis Pharmaceutical (S) manufacturing dealing with AMHS warehouse system, INTEL Fab28 Israel AMHS system and lots more. All project worth of more than 10 million. Various experience in working oversea for project (Latest Israel for 10mths) Took post of Lead Engineer Commissioner and Project Engineer/Coordinator position in leading a group of oversea engineer and local engineer in project commissioning. Marketing and sale presentation to end user on available standard warehouse management system. Channel sale enquiry to workable solution from standard equipment to customized equipment. Meet up with customers on sale enquires and preparation of sale documents and drawing for RFQ. Meet customers in negotiation of variation orders and system upgrading. Show less