Experience

Giants in the Sky

• United States
• Advertising Services
• 1 - 100 Employee

• Brand Story Strategist

  • Jun 2012 - Present

  Greater Los Angeles Area • Strengthen relationships with over 100 clients through achieving marketing and benchmark goals. • Conceptualize cohesive brand stories and marketing strategies targeting market personas and achieve >20% ROI. • Lead teams of 5-20 people to meet deadlines to clients’ specifications. • Create social media marketing initiatives that 2x CTR at reduce CPA by >40%. Website: https://giantsinthesky.com Portfolio: https://giantsinthesky.com/work



Something Awful

• Entertainment Providers
• 1 - 100 Employee

• Chief Operating Officer

  • Jan 2020 - Jun 2020

  Kansas City, Missouri, United States • Streamline administrative tasks to allow more freedom for staff to pursue creative content generation. • Design business model and business plan to illuminate the direction for future business initiatives, as well as codify current ones. • Create and maintain cohesive brand strategy using shareholder input and market research on target demographics. • Revamp and manage direct advertising initiatives to improve revenue stream. • Organize and direct staff toward consistent… Show more • Streamline administrative tasks to allow more freedom for staff to pursue creative content generation. • Design business model and business plan to illuminate the direction for future business initiatives, as well as codify current ones. • Create and maintain cohesive brand strategy using shareholder input and market research on target demographics. • Revamp and manage direct advertising initiatives to improve revenue stream. • Organize and direct staff toward consistent, scheduled content production. • Hire staff, freelancers, and volunteers. • Negotiate with investors and implement plans for investor relations. Show less



Disney ABC Television Group

• United States
• Telecommunications
• 1 - 100 Employee

• Web Designer & Developer - Affiliate Marketing

  • Mar 2017 - Jul 2017

  Greater Los Angeles Area • Quickly onboarded to custom-built Disney CMS. • Managed upkeep of staging and production servers for 4 affiliate marketing portals. • Uploaded and tracked marketing materials and resources for the entire ABC lineup of television shows. • Designed and developed affiliate marketing website for the 2017 Billboard Music Awards.



Robert Half Technology

• Canada
• Staffing and Recruiting
• 1 - 100 Employee

• Full-Stack Web Developer

  • Aug 2016 - Apr 2017

  Los Angeles, CA • Developed WordPress plugins and themes that increased customer retention by 60%. • Updated dynamic HTML, CSS, and JavaScript codebases for 15 existing websites to improve interactivity and meet modern web standards.



Freelance

• Egypt
• Human Resources
• 1 - 100 Employee

• Creative Producer

  • Jan 2015 - Jun 2016

  Greater Los Angeles Area • Executed creative direction of advertising productions to drive 30% addition in revenue. • Managed teams of 20-30 in pre-production, production and post-production process. • Balanced budgets of $35,000+ and spearheaded cost-effective solutions to constraints.



Dodge College of Film and Media Arts

• United States
• Higher Education
• 1 - 100 Employee

• Lab & Digital Arts Assistant

  • Aug 2013 - Jan 2015

  Orange, CA • Advised and mentored students through clarifying and improving creative projects. • Taught 10 workshops on how to use Adobe Photoshop, Adobe Illustrator, Adobe Premiere Pro, Adobe After Effects, and Adobe Audition. • Supervised activity in computer labs. • Offered technical support for software and hardware issues to over 500 students.



Sony Pictures Entertainment

• United States
• Entertainment Providers
• 700 & Above Employee

• Crackle Operations & Production Intern

  • Aug 2014 - Dec 2014

  Culver City, CA • Tracked, maintained, and updated Crackle data and marketing materials in Sony CMS. • Conducted QA protocol and troubleshooted issues across multiple platforms, including Playstation, Xbox, and Roku.



FilmBreak

• United States
• Entertainment Providers

• Web Development & Design Intern

  • Feb 2014 - Aug 2014

  Los Angeles, CA • Designed, coded, and implemented websites and crowdfunding campaigns for clients. • Created content for and managed social media accounts advertising 10 client films.