Loay Al Amad
MARKETING AND SOCIAL MEDIA MANAGER at Aljazeera Agriculture Company- Claim this Profile
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English Professional working proficiency
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Arabic Native or bilingual proficiency
Topline Score
Bio
Credentials
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Certified internet marketing practitioner
EC-Council/i-Buisness
Experience
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Aljazeera Agriculture Company
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Jordan
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Farming
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1 - 100 Employee
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MARKETING AND SOCIAL MEDIA MANAGER
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Jan 2022 - Present
RESPONSIBILITIES: ▪ Managing company’s social media accounts including Facebook, Instagram and X (Twitter previously). ▪ Generate, edit, publish and share daily content (original texts, images, and videos) to generate new leads and encourage community members to engage and interact. ▪ Set up and optimize company’s accounts within each platform to enhance the social media presence of the company. ▪ Continuously improve the company’s accounts by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting based on the results. ▪ Creating Ad campaigns to increase audience engagement, page likes, and reach. ▪ Plan, execute, and measure experiments and conversion tests. ▪ Collecting customers feedback regarding company’s website, social media accounts, and mobile application, to further enhance customer experience and satisfaction. ▪ Attend and organize meetings with marketing agencies for potential collaboration, through on-site meetings, virtual meetings, and emails. ▪ Review offers and contracts from potential clients, and providing feedback to the decision makers. ▪ Fully organize and plan company’s presence in exhibitions, in terms of registration processes, booth design, and the marketing campaign, according to the exhibition schedule, to improve the company’s brand image. ▪ Represent the company during exhibitions, by engaging with the attendees, attract potential customers, and collect customers’ feedback. ▪ Demonstrating company’s products and services during the exhibitions. List of participated exhibitions: - HORECA 2022 - Jordan Food 2023 - Amman Summer Festival 2023 Show less
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Majid Al Futtaim
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United Arab Emirates
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Retail
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700 & Above Employee
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Social Media Officer
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Feb 2021 - Jul 2021
Responsible for Carrefour Jordan social media accountsincluding Facebook, Instagram and Twitter. Create monthly social media calendar to plan what will be posted during the month. Work on Sprinklr platform to create and schedule posts. Create monthly, weekly and daily reports using Sprinklr platform to study and analyses social media insights data. Review overall cases sentiments include inquires, complains in weekly bases using Sprinkr platform. Follow up with the graphic design team on the designs needed to be done for the social media posts. Use creator studio to create posts for both Facebook & Instagram. Community management, follow up with the Agents who responsible of customer services. (Replying to customer’s comments & messages on social media). Show less
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Aljazeera Agriculture Company
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Jordan
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Farming
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1 - 100 Employee
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Social Media Specialist
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May 2017 - Feb 2021
• Digital marketing – Aljazeera Agriculture company (May 2017 to Present) o Social media marketing: o Managing social media accounts including Facebook, Instagram and Twitter. o Generate, edit, publish and share daily content (original text, images, and video) to generate new leads and encourage community members to take action. o Set up and optimize company pages within each platform to increase the visibility of the company’s social content. o Continuously improve the pages by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting based on the results. o Creating Ad campaigns to increase audience engagement, page likes, and reach o Plan, execute, and measure experiments and conversion tests. o Website analytics and user experience enhancement. Exhibitions: Event and Trade show names: 1. Jordan Food from years 2017 – 2019 2. Amman Summer Festival from years 2017 – 2019 3. HORECA for 2018 and 2019 4. Petra Livestock Expo – 2019 5. Sawsana Expo for 2018 and 2019 Tasks & responsibilities: • Organizing, designing and coordinating the company booth. • Promoting and presenting the company’s profile and interacting with guests. • Reaching new potential customers and clients. • Collecting Feedbacks from the company’s existing customers. • Achieving marketing and promotional goals of the marketing strategy • Demonstrating company’s products and services to the exhibition guests. • Collecting data for later analytical and promotional activities. Show less
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Jordan Press Foundation
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International Trade and Development
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1 - 100 Employee
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Marketing
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Nov 2011 - Apr 2017
o Creating daily, monthly and annual statistical reports about advertisements in Alrai newspaper and comparing them with the other local newspapers and competitors o Advertisements reservation, sizing and pricing in the newspaper and Alrai website. o Managing customers and advertising agencies’ relationships. o Invoicing. o Alrai website advertising (Google Adsense). o Check clients’ accounts to match their payment with their advertising records. o Report to the cash collection department and provide them with reports regarding clients’ condition and debt records. Show less
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Education
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2011 - 2014
University Of Jordan
Master's Degree, Competition And Regulation \ Economic -
2007 - 2011
University Of Jordan
Bachelor's Degree, Public Administration
Community
