Web Developer

• Aug 2019 - Present

- Designed, developed, and launched a new, custom-coded company website complete with graphics, video, and audio. - Optimized the new website to be accessible across all platforms, including desktop, tablet, and mobile. Implemented website customizations using HTML/CSS and JavaScript. - Created multiple custom web forms with HTML/CSS, JavaScript, and PHP to enable online ordering for golf cart parts and accessories. - Maintains and modifies the website as needed while routinely testing for speed and quality. - Maintains and modifies the custom web forms as needed. - Maintains and modifies the company's other site that is built on Squarespace as needed. - Works with a development team to manage, build, test, and debug websites and web applications using Javascript, Vue.js, PHP, Laravel, and HTML/CSS. Show less

Co-Founder & Senior Vice President

• Apr 2021 - Present

- Designs and develops WordPress sites for a broad range of clients. - Brings each client’s unique vision to life online by implementing website customizations using HTML/CSS and Javascript. - Provides personalized graphic design services for clients that improve brand recall and recognition among target demographics on social media. - Provides custom-curated web design services for clients that enhance brand identity, traffic, and conversions for improved business performance. - Provides organic and paid social media marketing services that increase reach, engagement, and conversions with target consumers. - Directs strategic and creative development of organic and paid campaigns. Maintains and modifies client websites as needed while routinely testing for quality and speed. Show less

Director of Social Media & PR

• Feb 2020 - Jan 2021

- Directed social media team on engagement strategies and creative vision. - Developed and refined content strategy on company and client social media channels across all social media platforms, including LinkedIn, Facebook, Instagram, YouTube, and Twitter. - Aided the web development team in basic front-end design and QA on WordPress. - Leveraged existing media relationships and cultivated new business and industry media contacts. - Leveraged paid advertising campaigns and made optimizations based on data analytics in order to improve performance. Show less

Public Relations & Social Media Manager

• Nov 2018 - Aug 2019

- Utilized analytics to direct media outreach, enhance creative vision across all mediums, and align with industry trends.- Developed and refined content strategy on 44 social media channels across all social media platforms, including LinkedIn, Facebook, Instagram, YouTube, and Twitter.- Directed social media team on engagement strategies and creative vision.- Leading contributor to the restructuring and optimization of the company's social media channels and social media strategy.- Aided the web development team in basic front-end design and QA on WordPress. Show less

Public Relations & Social Media Specialist

• Aug 2017 - Aug 2019

- Managed all aspects of social media marketing, including building brand awareness, expanding audiences across multiple platforms, and driving engagement.- Leveraged existing media relationships and cultivated new business and industry media contacts.- Leveraged paid advertising campaigns and made optimizations based on data analytics in order to improve performance.- Created reports to analyze outreach, growth, engagement, and audience across various analytics platforms, including Google Analytics and Sprout Social’s analytics suite.- Created new content for social media outlets, including custom graphics made using Canva. Show less

Retail Associate

• Oct 2016 - Aug 2017