Linda Spindley MPA, ACIM

Director at Treat Marketing
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Location
Torquay, England, United Kingdom, GB

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Credentials

  • LinkedIn Sales Navigator Expert
    LinkedIn
    Jun, 2020
    - Sep, 2024
  • Brand Storytelling in Advertising
    FutureLearn
    Apr, 2020
    - Sep, 2024
  • Advanced Google Analytics
    Google
    May, 2020
    - Sep, 2024
  • Google Analytics for Beginners
    Google
    Apr, 2020
    - Sep, 2024
  • Inbound Marketing Certification
    HubSpot Academy
    May, 2020
    - Sep, 2024
  • Inbound Sales Certification
    HubSpot Academy
    May, 2020
    - Sep, 2024
  • Content Marketing Certified
    HubSpot Academy
    Feb, 2020
    - Sep, 2024
  • Hubspot Sales Software Certified
    HubSpot Academy
    Jan, 2021
    - Sep, 2024
  • Inbound Certified
    HubSpot Academy
    Jan, 2020
    - Sep, 2024

Experience

    • United Kingdom
    • Marketing Services
    • 1 - 100 Employee
    • Director
      • Nov 2018 - Present

      Treat is your digital Marketing agency based in Torbay. Since 2018, we’ve supported the business community in Torbay with content creation, social media, email marketing and events management. You want to be heard - and for us, the most important part of working with new clients is listening. We listen to understand your business objectives and create a tailored programme of content creation, messaging and channel management to help your business grow and succeed. Get in touch today hello@treattorbay.co.uk

    • United Kingdom
    • Market Research
    • 200 - 300 Employee
    • Senior Marketing Executive
      • Oct 2021 - Jan 2022

    • Marketing Executive
      • Jul 2019 - Oct 2021

    • Marketing Executive
      • Jul 2019 - Oct 2021

    • Business Development Manager
      • Nov 2016 - Jul 2019

    • United Kingdom
    • Non-profit Organizations
    • 700 & Above Employee
    • Ambassador for Torbay (Voluntary Role)
      • Aug 2018 - Jan 2020

      Raising the profile of the RNLI Torbay Lifeboat Station across the whole of the bay. Raising the profile of the RNLI Torbay Lifeboat Station across the whole of the bay.

    • United Kingdom
    • 1 - 100 Employee
    • Assistant Brand Manager
      • Oct 2015 - Nov 2016

      KEY RESPONSIBILITIES• Brand management of 9 UK Food brands: Robertson's Golden Shred, Sun-Pat Peanut Butter, MaraNatha Almond Butter, Frank Cooper's and Rose's Marmalade, Gale's Honey, Cadbury’s Chocolate Spread, Beech Hill, Keiller Marmalades.• Responsibility for commissioning recipe development, photography, website and social content for our first super-premium brand: MaraNatha Almond Butter. • Collaborative working with co-manufacturers Natra (Belgium) and Intersnack (Netherlands) to deliver major brand projects for Cadbury's and Sun-Pat.• Lead role in 6-stage NPD Gate process including preparation of concepts, consumer research, P & L, presentations to executive gatekeepers, and follow on project management activities such as critical paths, quality assurance, and progress updates and internal communications.• Coordination of ATL campaign (Print, Radio, Social) working with celebrity brand ambassador.KEY ACHIEVEMENTS• Successful launch of new almond butter brand, MaraNatha, positioned as Hain Daniels Grocery first super premium spread offering.• Led the co-manufacture launch of Sun-Pat NAS 454g and PMP packs.• Assisted with co-manufactured launches: Cadbury’s 700g, 180g, Caramel and Crunchie.• Copywriting, design and coordination of all press releases and buyer communications for:o Sun-Pat brand redesigno Robertson's brand refresho NPD launches for Frank Cooper's (Muscovado) and Cadbury's (Crunchie and Caramel).

    • Marketing Project Coordinator
      • Jun 2014 - Oct 2015

      • KEY RESPONSIBILITIES• Managed all data and artwork requests for the entire global branded spreads portfolioKEY ACHIEVEMENTS• Coordinated the update of over 400 SKUs to comply with new EU regulation for food labeling• Tendered for, and secured listings with NHS England and Export clients (Japan)• Led all Off-shelf Display Unit projects for Hartley’s Jelly Pots (Tesco, ASDA, Morrisons)• Led the Bisphenol-A regulation project for French SKUs• Led the Sulphites, NAFNAC, and Caged Egg labeling project

    • United Kingdom
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Service Provision Coordinator (during CIM Studies)
      • May 2013 - Jun 2014

    • United Kingdom
    • Business Consulting and Services
    • Head of Business Development
      • Dec 2010 - Apr 2012

    • Business Manager
      • Mar 2008 - Dec 2010

    • Improvement and Efficiency Officer
      • Feb 2007 - Mar 2008

    • India
    • Hospitals and Health Care
    • Communications Officer (York)
      • 2006 - 2007

    • United Kingdom
    • Real Estate
    • Interim Project Manager
      • Mar 2006 - Dec 2006

    • United Kingdom
    • Spectator Sports
    • 1 - 100 Employee
    • Interim Income Office Manager
      • May 2005 - Dec 2005

    • United States
    • Hospitals and Health Care
    • 700 & Above Employee
    • Collection Manager
      • Dec 2001 - Apr 2005

    • United States
    • Appliances, Electrical, and Electronics Manufacturing
    • 1 - 100 Employee
    • Employer Services Manager
      • Oct 1990 - Apr 2001

    • Customer Service Representative
      • Jun 1986 - Oct 1990

Education

  • University of York
    MA, Public Administration (MPA)
    2007 - 2010
  • Chartered Institute of Marketing
    Professional Diploma in Marketing, Marketing/Marketing Management, General
    2012 - 2015

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