Lizzie Dearsley

Strategist at Digital Natives
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Contact Information
us****@****om
(386) 825-5501
Location
London Area, United Kingdom, UK

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Bio

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Credentials

  • Advertising on Facebook
    LinkedIn
    Mar, 2021
    - Oct, 2024
  • Digital Marketing
    The Business of Fashion
    Sep, 2020
    - Oct, 2024
  • The Fundamentals of Digital Marketing
    Google Digital Garage
    Sep, 2020
    - Oct, 2024
  • Build a Direct-To-Consumer Brand
    The Business of Fashion
    Jun, 2020
    - Oct, 2024

Experience

  • Digital Natives
    • Botswana
    • Advertising Services
    • 1 - 100 Employee
    • Strategist
      • Jul 2023 - Present

    • Junior Strategist
      • Aug 2022 - Present

      • Analysing audience data, competitor & market research, and cultural trends and insights. • Planning and strategy development • GWI • Brandwatch

    • Social Media Executive
      • May 2022 - Jul 2022

      • Copywriting • Community management • Influencer sourcing, contacting and partnerships • Reporting & data analysis

    • Social Media Marketing Intern
      • Jun 2021 - Aug 2021
  • MBA
    • France
    • Wholesale Building Materials
    • Marketing Intern
      • Jul 2020 - Aug 2020

      I worked on a website redesign strategy project for a bespoke shutter company in the UK, involving: • Researching both domestic and international websites. • Providing insights into how to improve UX and functionality to elevate their brand image. • Presenting my findings to the Strategy Director at MBA, which were put forward to the client. I worked on a website redesign strategy project for a bespoke shutter company in the UK, involving: • Researching both domestic and international websites. • Providing insights into how to improve UX and functionality to elevate their brand image. • Presenting my findings to the Strategy Director at MBA, which were put forward to the client.

    • Marketing Intern
      • Nov 2018 - Nov 2018

      I assisted on both PR and marketing projects including: • Managing client social media accounts. • Conducting data analysis of an email marketing campaign. • Undertaking creative based tasks (e.g. copywriting and website re-design). • Working on high profile clients such as T.M. Lewin and Riviera Travel and Investec. • Creating and presenting a mock marketing campaign, devising strategy and creative. I assisted on both PR and marketing projects including: • Managing client social media accounts. • Conducting data analysis of an email marketing campaign. • Undertaking creative based tasks (e.g. copywriting and website re-design). • Working on high profile clients such as T.M. Lewin and Riviera Travel and Investec. • Creating and presenting a mock marketing campaign, devising strategy and creative.

  • Just Group plc
    • United Kingdom
    • Financial Services
    • 200 - 300 Employee
    • Strategic Planning Intern
      • Jul 2016 - Jul 2016

      I gained strategy experience through completing an internship which involved: • Producing an objective assessment of the draft strategic review of the UK retirement insurance market • Presenting this report to the UK Head of Strategy, including my conclusions and recommendations. I gained strategy experience through completing an internship which involved: • Producing an objective assessment of the draft strategic review of the UK retirement insurance market • Presenting this report to the UK Head of Strategy, including my conclusions and recommendations.

Education

  • Durham University
    Bachelor of Arts - BA, Marketing/Marketing Management
    2019 - 2022
  • Colfe's School
    A Levels, History A*, Biology A, Graphic Communication B
    2003 - 2018

Community

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