Liz Doig
Founder and strategic lead at Wordtree- Claim this Profile
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French Professional working proficiency
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Bio
Rachel Candy
I’ve worked with Liz several times and it’s always been an absolute pleasure. Liz and her team are a dream to work with and I’ve learnt so much from them. Every time I write copy, I think of a tip or trick I learnt from one of the Wordtree crew. Liz, can you please open a branch in New Zealand?
Colette Cummings
I’ve worked with Liz on several projects with different businesses and I can’t recommend her highly enough. She takes the time to really understand the client’s business and what they were trying to achieve and always delivers excellent results. She’s creative, insightful and a consummate professional – in short, an amazing force to have on your team.
Rachel Candy
I’ve worked with Liz several times and it’s always been an absolute pleasure. Liz and her team are a dream to work with and I’ve learnt so much from them. Every time I write copy, I think of a tip or trick I learnt from one of the Wordtree crew. Liz, can you please open a branch in New Zealand?
Colette Cummings
I’ve worked with Liz on several projects with different businesses and I can’t recommend her highly enough. She takes the time to really understand the client’s business and what they were trying to achieve and always delivers excellent results. She’s creative, insightful and a consummate professional – in short, an amazing force to have on your team.
Rachel Candy
I’ve worked with Liz several times and it’s always been an absolute pleasure. Liz and her team are a dream to work with and I’ve learnt so much from them. Every time I write copy, I think of a tip or trick I learnt from one of the Wordtree crew. Liz, can you please open a branch in New Zealand?
Colette Cummings
I’ve worked with Liz on several projects with different businesses and I can’t recommend her highly enough. She takes the time to really understand the client’s business and what they were trying to achieve and always delivers excellent results. She’s creative, insightful and a consummate professional – in short, an amazing force to have on your team.
Rachel Candy
I’ve worked with Liz several times and it’s always been an absolute pleasure. Liz and her team are a dream to work with and I’ve learnt so much from them. Every time I write copy, I think of a tip or trick I learnt from one of the Wordtree crew. Liz, can you please open a branch in New Zealand?
Colette Cummings
I’ve worked with Liz on several projects with different businesses and I can’t recommend her highly enough. She takes the time to really understand the client’s business and what they were trying to achieve and always delivers excellent results. She’s creative, insightful and a consummate professional – in short, an amazing force to have on your team.
Experience
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Wordtree
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United Kingdom
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Writing and Editing
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1 - 100 Employee
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Founder and strategic lead
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May 2009 - Present
Description.
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Mar 2009 - Present
We mostly work with B2B clients - and often, they operate in regulated industries. Usually they’re international corporates. Sometimes they’re smaller, ambitious organisations.We play a crucial role in their business, radically improving communications to improve business performance.Our services include brand storytelling and positioning, tone of voice, naming, communications training, copywriting and content marketing. If you'd like to find out more about us, please visit wordtree.com.
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The Team
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Consumer Services
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1 - 100 Employee
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Brand consultant
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2008 - 2009
At The Team, I worked mostly with public and third sector brands and organisations - including the Department for Children, Schools and Families, Parkinson's UK, The King's Fund, UK Border Agency, the Metropolitan Police and the Children's Workforce Development Council. My role included creating brand stories and positioning, tone of voice, naming, creating straplines and copywriting. At The Team, I worked mostly with public and third sector brands and organisations - including the Department for Children, Schools and Families, Parkinson's UK, The King's Fund, UK Border Agency, the Metropolitan Police and the Children's Workforce Development Council. My role included creating brand stories and positioning, tone of voice, naming, creating straplines and copywriting.
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Elmwood
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United States
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IT Services and IT Consulting
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Writer
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2005 - 2008
I created the tone of voice for brands including Durex, Intelligent Finance and Buster. I wrote for Witch, McCain, Debbie & Andrew's, ASDA, St Andrew's Insurance, HBOS and many others. I also trained teams from organisations including Halifax General Insurance, Scottish Water and Durex to write more effectively. I created the tone of voice for brands including Durex, Intelligent Finance and Buster. I wrote for Witch, McCain, Debbie & Andrew's, ASDA, St Andrew's Insurance, HBOS and many others. I also trained teams from organisations including Halifax General Insurance, Scottish Water and Durex to write more effectively.
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Various
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Financial Services
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1 - 100 Employee
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Journalist
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1994 - 2005
Print and online journalist for titles including BBC News Online and The Times Higher. Was Editor-in-Chief of WeightWatchers.co.uk for a spell too - you can tell from my svelte physique :) Print and online journalist for titles including BBC News Online and The Times Higher. Was Editor-in-Chief of WeightWatchers.co.uk for a spell too - you can tell from my svelte physique :)
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Community
