LIZ CHENG

Sr. UX Designer at Money101 at Money101.com.tw
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Contact Information
us****@****om
(386) 825-5501
Location
Taiwan, TW
Languages
  • English -
  • Taiwanese -
  • Japanese -

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Credentials

  • EFSET Quick English Check - Score: Advanced / Proficient (CEFR C1/C2)
    EF英孚教育

Experience

    • Technology, Information and Internet
    • 1 - 100 Employee
    • Sr. UX Designer at Money101
      • Mar 2021 - Present

      • Conducting the competitors research, insights, and opportunity to define the new side by side credit card comparison • SCB Personal Loan API Exclusive Campaign: executed the first API exclusive loan • HSBC Bundle Product Campaign: delivered customers well-organized information • M101 Personal Loan Recommendation: built the customized engine recommends services from ground zero • M101 8th years brand anniversary campaign: consolidated contents and scenarios to help users leverage to match the right products increasing VTA Show less

  • dishrank
    • Taiwan
    • UX Lead at Dishrank
      • Sep 2018 - Mar 2021

      • Lead the designers and coordinate with multiple teams to manage expectations on AI and APP services design • Created an intuitive design working model to speed up progress while cost reduction in development • Lead the designers and coordinate with multiple teams to manage expectations on AI and APP services design • Created an intuitive design working model to speed up progress while cost reduction in development

    • United States
    • Manufacturing
    • 700 & Above Employee
    • Sr. UX Designer at Mattel
      • May 2015 - Mar 2018

      • Nabi Pass tablet Focused on improving the conversion rate through the surveys, usability testing, and insights • Platform ID (RWD, Fire TV & Apple TV) Enhanced the login account flow from multiple to the seamless single account • Aristotle Involved sufficient voice commend scenarios with their newborn babies, deliver customers well-organized voice scenarios that launched at CES 2017 • Nabi Pass tablet Focused on improving the conversion rate through the surveys, usability testing, and insights • Platform ID (RWD, Fire TV & Apple TV) Enhanced the login account flow from multiple to the seamless single account • Aristotle Involved sufficient voice commend scenarios with their newborn babies, deliver customers well-organized voice scenarios that launched at CES 2017

  • Freelance
    • Japan, Australia, Taiwan
    • Sr. Product Designer as a freelance
      • Sep 2013 - Apr 2015

      Translated consumer requirements into digital products for multiple services including App and RWD Translated consumer requirements into digital products for multiple services including App and RWD

    • Ireland
    • Retail
    • 1 - 100 Employee
    • Product Designer
      • May 2013 - Aug 2013

      Participated in a collaboration rebuilding the e-commercial website and identifying market opportunities through design that results were increased the user amount from 21% to over 50% in the quarter Participated in a collaboration rebuilding the e-commercial website and identifying market opportunities through design that results were increased the user amount from 21% to over 50% in the quarter

    • UX/UI Designer
      • Feb 2010 - Oct 2012

      Deliver 8+ APP products, along with a plan for evolution. The remarkable App which is the No 1 tool in Play Store for consecutive weeks Deliver 8+ APP products, along with a plan for evolution. The remarkable App which is the No 1 tool in Play Store for consecutive weeks

Education

  • Shih Chien University
    Bachelor of Arts (B.A.), Product Design 工業產品設計學系
    2005 - 2009

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