Lívia Tadei

Diretora de CX & Growth at Havas Health & You Brasil
  • Claim this Profile
Contact Information
us****@****om
(386) 825-5501
Location
BR
Languages
  • Inglês Full professional proficiency
  • Espanhol Elementary proficiency

Topline Score

Bio

Generated by
Topline AI

5.0

/5.0
/ Based on 2 ratings
  • (2)
  • (0)
  • (0)
  • (0)
  • (0)

Filter reviews by:

You need to have a working account to view this content. Click here to join now
adriana vieeira

Profissional competente e comprometida, do tipo que vc confia de olhos fechados. Inteligente e inquieta, não mede esforços para encontrar formas de melhorar a sua entrega e tb a do grupo. Um grande talento!

Samantha Jakubauskas

Lívia, uma garota jovem com um comprometimento e profissionalismo inigualável.. Parceira, inteligente, estrategista, firme e decidida.

0

/5.0
/ Based on 0 ratings
  • (0)
  • (0)
  • (0)
  • (0)
  • (0)

Filter reviews by:

No reviews to display There are currently no reviews available.
You need to have a working account to view this content. Click here to join now

Credentials

  • Marketing Intelligence, Data Analytics e Agile Management
    PUC-RS
    Oct, 2022
    - Sep, 2024
  • Audience Deals
    Mercado Livre Brasil
    Sep, 2022
    - Sep, 2024
  • User-Centric Marketing
    CXL
    Nov, 2021
    - Sep, 2024
  • Meta Certified Discovery Commerce Specialist
    Meta
    Oct, 2022
    - Sep, 2024
  • Meta Certified Media Planning Professional
    Meta
    Feb, 2022
    - Sep, 2024
  • Certifição Digital Fundamentals IAB Brasil
    IAB Brasil
    Nov, 2021
    - Sep, 2024
  • Meta Certified Media Buying Professional
    Meta
    Oct, 2022
    - Sep, 2024
  • Brand Building
    Mercado Livre Brasil
    Sep, 2022
    - Sep, 2024
  • Product Ads
    Mercado Livre Brasil
    Sep, 2022
    - Sep, 2024
  • Certificação em Rede de Display do Google Ads
    Google
    Dec, 2021
    - Sep, 2024
  • Certificação em anúncios do Shopping
    Google
    Dec, 2021
    - Sep, 2024
  • Certificação em rede de Pesquisa do Google Ads
    Google
    Dec, 2021
    - Sep, 2024
  • Certificação em vídeo do Google Ads
    Google
    Dec, 2021
    - Sep, 2024
  • Google Analytics Individual Qualification
    Google
    Dec, 2020
    - Sep, 2024

Experience

  • Havas Health & You Brasil
    • Brazil
    • Advertising Services
    • 1 - 100 Employee
    • Diretora de CX & Growth
      • Dec 2022 - Present
  • Havas CX
    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Performance & Growth Director
      • Mar 2022 - Dec 2022

      360 strategic planning considering the entire funnel, analytics and insights for all channels, customer lifecycle strategy, implementation of growth methodology, campaigns optimization, CRO, reporting, customer relationship and team management (Analytics, Growth, CRM and Digital Media). Clients served: Mastercard, Itaú Cobranded, LATAM Pass Cobranded, TON (Stone), GPA, TIM and Sanofi. 360 strategic planning considering the entire funnel, analytics and insights for all channels, customer lifecycle strategy, implementation of growth methodology, campaigns optimization, CRO, reporting, customer relationship and team management (Analytics, Growth, CRM and Digital Media). Clients served: Mastercard, Itaú Cobranded, LATAM Pass Cobranded, TON (Stone), GPA, TIM and Sanofi.

  • REF+
    • Brazil
    • Advertising Services
    • 1 - 100 Employee
    • Data & Performance Director
      • Nov 2021 - Mar 2022

    • Data & Performance Manager
      • Feb 2021 - Nov 2021

    • Data & Performance Supervisor
      • Jan 2020 - Jan 2021

      360 strategic planning considering the entire funnel, analytics and insights for all channels, campaigns optimization, CRO, Power BI reports, customer relationship and team management (BI and digital media). Responsible for Oracle B2B LATAM account, Netsuite (B2B), Porto Seguro (Carro Fácil, Channels, Lifestyle and Patrimony), Itatiaia (E-commerce), Bitfy (APP) and Escola Mais.

  • Átomo Comunicação
    • Brazil
    • Advertising Services
    • 1 - 100 Employee
    • Head of Digital
      • Sep 2016 - Jan 2020

      Team management (development,digital influencers, social, CRM, UX and performance). Project management, deadlines and digital strategic planning. Clients served: C&A, Omron Healthcare Brazil, TudoAzul, Ambev, Smiles, St. Marche, Emporio Santa Maria and Petronas. Team management (development,digital influencers, social, CRM, UX and performance). Project management, deadlines and digital strategic planning. Clients served: C&A, Omron Healthcare Brazil, TudoAzul, Ambev, Smiles, St. Marche, Emporio Santa Maria and Petronas.

  • Prosperar
    • Mozambique
    • E-Learning Providers
    • Marketing Supervisor
      • May 2013 - Jun 2016

      Team Management, front-end development, e-commerce, UX, performance focused on lead generation, digital media (social and performance) and CRM. Team Management, front-end development, e-commerce, UX, performance focused on lead generation, digital media (social and performance) and CRM.

  • Fragcenter
    • Brazil
    • Retail Office Equipment
    • 1 - 100 Employee
    • Web Designer Developer
      • Sep 2012 - Feb 2013

      Front-end development, UX, performance, digital media (social) and CRM. Front-end development, UX, performance, digital media (social) and CRM.

  • Mix Web
    • France
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Web Designer Developer
      • Jul 2010 - Jul 2011

      Front-end development and CRM. Front-end development and CRM.

Education

  • PUC-RS
    Master of Business Administration - MBA, Marketing, Branding e Growth
    2021 - 2022
  • Universidade Anhembi Morumbi
    Marketing, Marketing
    2020 - 2021
  • Startse
    Learning Experience Silicon Valley, Innovation
    2019 - 2019
  • Liferay Inc.
    Content Management, CMS
    2016 - 2016

Community

You need to have a working account to view this content. Click here to join now