Liuka Lobarieva

Public Relations & Communications Manager at datuum.ai
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Contact Information
us****@****om
(386) 825-5501
Location
UA

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Experience

    • United States
    • Software Development
    • 1 - 100 Employee
    • Public Relations & Communications Manager
      • Feb 2022 - Present

    • Ukraine
    • Non-profit Organizations
    • 1 - 100 Employee
    • Co-founder & coordinator
      • Feb 2022 - Present

      Since russia invaded of Ukraine I’m volunteering as a coordinator of Food safety, Nuclear safety and eco topics in the community of communication professionals. It’s important to tell the truth about the war caused by russia in the very center of Europe today. Since russia invaded of Ukraine I’m volunteering as a coordinator of Food safety, Nuclear safety and eco topics in the community of communication professionals. It’s important to tell the truth about the war caused by russia in the very center of Europe today.

    • Sweden
    • Software Development
    • 700 & Above Employee
    • PR & Partnership Manager
      • Oct 2020 - Mar 2021

    • Public Relations Manager
      • Apr 2020 - Mar 2021

      Media relations strategy creationPartnership coordinationMedia relations development

    • Brand Manager
      • Jul 2016 - Nov 2020

      Development and implementation of Employer Branding strategy (competitors analysis, employer positioning development, key messages development) Company internal perception research Internal communication process development Planning of PR/advertising campaigns PR budgeting Marketing, event, and communication support for recruiting and HR projectsCreative concept for the company on the IT forums and conferences development. Working on the company standCoordination of the processes of career website development and promotion www.career.sigma.softwareCopywriting (press-releases, comments, content for website, posts) Promotion of company profile on job sites (rabota.ua, work.ua, DOU.ua) Support of conducting local meetings of professional IT-groups Media relations development Promotion of the company in social media (targeting, content creation) Show less

    • United States
    • IT Services and IT Consulting
    • 400 - 500 Employee
    • PR & Communications Manager
      • Jun 2015 - Jun 2016

      Public relations support including media relations, SMM (content strategy development mostly for Facebook and LinkedIn), copywriting (press-releases, news for corporate website and blog, comments for press, interviews). Development and implementation of the marketing strategy and campaigns for the launch of new BUs. Renovation of the corporate website and updating of the corporate brand book. Public relations support including media relations, SMM (content strategy development mostly for Facebook and LinkedIn), copywriting (press-releases, news for corporate website and blog, comments for press, interviews). Development and implementation of the marketing strategy and campaigns for the launch of new BUs. Renovation of the corporate website and updating of the corporate brand book.

    • Education Administration Programs
    • 1 - 100 Employee
    • PR/Marketing Manager
      • Apr 2014 - May 2015

      Communication strategy development and implementation Media relations Event management Partnership development Copywriting Content management (CMS WordPress) Internal communications Communication strategy development and implementation Media relations Event management Partnership development Copywriting Content management (CMS WordPress) Internal communications

    • Public Relations and Communications Services
    • 1 - 100 Employee
    • PR Manager
      • Jan 2013 - Dec 2013

      • project managing of corporate events, events for press and BTL activities • texts, slogans and short posts copywriting • regular communication with press • preparing of tender proposals • preparing of tender documentation • creative concept development • active involvement in development and implementing of communication strategy • costing• coordination of media partnership, preparation of sponsor packages and commercial proposals • vendors work coordination • SMM (social media community coordination, content writing, drawings coordination) Show less

    • Account Executive
      • Aug 2011 - Dec 2012

      • media relations • texts, slogans and short posts copywriting • participation in development of PR campaigns• implementing of PR campaigns• vendors work coordination

    • Ukraine
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Executive Event Manager
      • Sep 2009 - Aug 2010

      • active involvement in creative concept development • preparing proposals for clients • costing • vendors casting • vendors work coordination • event organization and coordination • new business (searching for new clients, direct mailing, pitching) • compliments for clients and partners • active involvement in creative concept development • preparing proposals for clients • costing • vendors casting • vendors work coordination • event organization and coordination • new business (searching for new clients, direct mailing, pitching) • compliments for clients and partners

Education

  • V. N Karazin Kharkiv National University
    Master's degree, Media Communications
    2010 - 2011
  • Kharkov State Academy of culture
    Bachelor's degree, social and cultural management
    2005 - 2009

Community

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