Liubov Zhilina

Director Of Innovation and Technology at BitWide
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Contact Information
Location
Vancouver, British Columbia, Canada, CA
Languages
  • English Native or bilingual proficiency
  • German Elementary proficiency
  • Russian Native or bilingual proficiency

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Bio

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Stephanie Dsouza

I have had the pleasure of working closely with Liubov. She is very bright, diligent and optimistic individual. Liubov is a great team player and develops good work association within her team and other departments very quickly. Her background in UX/UI is quite helpful with excellent project management skills, which would make her a great asset to any organization. I would love to work with her again in future, as it is nice to be around a positive team player. I wish her all the success in professional and personal life.

Alexandra Finyakina

Apart from being a good friend of mine, Liubov proved a reliable and responsive partner in the project we have been running for a couple of years. Liubov has a keen eye for detail and eagerness to improve the quality of work we are engaged in by giving sensible advice and assisting with running the site. I am appreciative of Liubov's unconditional support and cooperation when it comes to problem-solving and discussion of all sorts of issues - from management of the project and content to the choice of relevant visual materials and design of the site. I am grateful for Liubov's open-mindedness and highly value her skills and professional expertise.

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Credentials

  • JTBD + RAT + Customer Development 5.0
    Ivan Zamesin
    Jul, 2020
    - Sep, 2024
  • UX Design: From Concept to Prototype
    Coursera
    May, 2019
    - Sep, 2024
  • Evaluating Designs with Users
    Coursera
    Mar, 2019
    - Sep, 2024
  • Introduction to User Experience Principles and Processes
    Coursera
    Feb, 2019
    - Sep, 2024
  • Understanding User Needs
    Coursera
    Feb, 2019
    - Sep, 2024

Experience

    • Canada
    • Business Consulting and Services
    • 1 - 100 Employee
    • Director Of Innovation and Technology
      • Apr 2022 - Present

      On maternity leave since August 2022

    • Client Services Manager
      • Aug 2020 - Apr 2022

      At BitWide, I combine two roles: a Client Services and Product Manager.As a Client Services Manager, - Manage the client support team in order to steer the product roadmap alongside customer insights- Define the business requirements for new tools or systems- Implement new tools and solutions- Lead process improvement initiatives in order to enable the customer services team to deliver best in class customer experience- Train new employees and customers to ensure the successful beginning of a new journeyAs a Product Manager, I manage and optimize the entire product across all applications and platforms.- Innovate, define and guide the product cycle from ideation, technical requirements, design, development, testing & delivery- In conjunction with the product cycle, execute the product marketing for new feature roll-out- Strategize and execute all digital marketing initiatives (SEO, Content Marketing, Video, Partnerships, Branding)- Research and analyze consumer and industry trends Show less

    • Product Designer
      • Apr 2020 - Aug 2021

      - Create user stories, personas, and storyboards;- Determine information architecture and create sitemaps;- Create a hi-fidelity prototype for the new website and mobile versions of the BitWide website;- Conduct usability testing.

    • Sales and Marketing Analyst
      • Feb 2020 - Aug 2020

      - Facilitate correspondence between business executives and cooperating partners or stakeholders;- Analyze prospective market to develop and expand prospect databases to upwards of 3000 contact points;- Manage accounts of clients with businesses from 1-200 employees, developing strategies to qualify prospects

    • Co-Founder & Product Manager
      • Sep 2018 - Present
    • Chile
    • Technology, Information and Internet
    • 1 - 100 Employee
    • UX Designer / Product Manager
      • Jan 2020 - Mar 2021

      Building an app for parents with kids from the idea. Conduct interviews, built low-fi and high-fidelity prototypes, customer journeys, and marketing strategy. Building an app for parents with kids from the idea. Conduct interviews, built low-fi and high-fidelity prototypes, customer journeys, and marketing strategy.

    • United States
    • Renewable Energy Semiconductor Manufacturing
    • 1 - 100 Employee
    • Digital Marketing Department Manager / Project Manager
      • Jun 2017 - Dec 2019

      - Monitored ROI of online social media marketing efforts; - Increased customer engagement through social media; - Analyzed competitors, statistics, and created marketing strategies; - Conducted over 50 interviews; - Ensured projects remain within scope and schedule; - Worked directly with stakeholders and leaders of the company to ensure teams are on track and prioritize right objectives. - Monitored ROI of online social media marketing efforts; - Increased customer engagement through social media; - Analyzed competitors, statistics, and created marketing strategies; - Conducted over 50 interviews; - Ensured projects remain within scope and schedule; - Worked directly with stakeholders and leaders of the company to ensure teams are on track and prioritize right objectives.

    • Russian Federation
    • Banking
    • 700 & Above Employee
    • Mortgage Specialist
      • Apr 2014 - Nov 2016

      - Built a new strategy for accreditation of developers and new buildings; - Analyzed the creditworthiness of borrowers on the grounds of the submitted documents; - Evaluated pay stubs, credit history, tax information, and bank statements for financial status for mortgage deals; - Prepared documents for mortgage deals; - Created profitable and efficient solutions. - Built a new strategy for accreditation of developers and new buildings; - Analyzed the creditworthiness of borrowers on the grounds of the submitted documents; - Evaluated pay stubs, credit history, tax information, and bank statements for financial status for mortgage deals; - Prepared documents for mortgage deals; - Created profitable and efficient solutions.

    • Commercial Loan Officer
      • Sep 2011 - Nov 2013

      - Successfully closed on average 20-30 loans per month; - Recommended loan approvals and denials based on customer loan application reviews; - Trained new hires during department orientations; - Maintained friendly and professional customer interactions; - Originated, reviewed, processed, closed, and administered customer loan proposals. - Successfully closed on average 20-30 loans per month; - Recommended loan approvals and denials based on customer loan application reviews; - Trained new hires during department orientations; - Maintained friendly and professional customer interactions; - Originated, reviewed, processed, closed, and administered customer loan proposals.

Education

  • University of Michigan
    User Experience Research and Design
    2019 - 2019
  • Netology
    Digital Marketing
    2017 - 2017
  • Tula State University
    Master's degree, World Economy
    2006 - 2011

Community

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