Liuba Sutugina

Communications Executive at UM London
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Location
United Kingdom, UK

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Experience

    • United Kingdom
    • Advertising Services
    • 100 - 200 Employee
    • Communications Executive
      • Mar 2023 - Present

      Campaign planning, Johnson & Johnson account Campaign planning, Johnson & Johnson account

    • United Kingdom
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Marketing Officer
      • Apr 2022 - Sep 2022

      Piqi is a tech start-up focusing on optimising online fashion shopping experience • Constructed and managed company’s Instagram with various self-designed engaging content through posts, stories, reels, gifs, and videos, achieving a reel going viral with more than 1850 views • Led a team to design a brand strategy by implementing brand identity frameworks and researching consumer behaviour and attitudes in the e-commerce industry • Built relationships with potential collaborators at a fashion event resulting in 3 brand partnerships • Identified target markets and channels through secondary research, leading to establishing a coherent communication strategy • Initiated a marketing plan calendar with specific campaign details of short and long-term goals to improve clarity, resulting in simplified task allocation via the “Trello” platform Show less

    • Food and Beverage Services
    • 1 - 100 Employee
    • Front of House staff
      • Sep 2018 - Mar 2019

      • Provided one to one customer service, including taking orders, conducting payment operations, handling food delivery services and phone calls, recommending relevant options • Managed the front of house area, including keeping track of food panels, monitoring freshness of items, and maintaining cleanliness up to a standard • Multitasked in a fast-paced environment, dealt with complaints in a highly professional manner • Demonstrated commitment and team-player skills via assisting the manager with cover shifts and working with the kitchen team to reassure everything running smoothly and special requests being taken in consideration Show less

Education

  • Bayes Business School
    Master of Science - MS, Marketing Strategy and Innovation
    2021 - 2022
  • Sciences Po
    Exchange year
    2019 - 2020
  • City, University of London
    Bachelor of Science - BS, Media, Communications and Sociology
    2017 - 2021

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