Lisa M Petyak
Director of Marketing and Communications at SEARCHING FOR IDENTITY- Claim this Profile
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Bio
Stacey Goldring
Since Searching For identity has begun working with Lisa, we have gone from a local non-profit to worldwide engagement. Every aspect of our mission has benefited from Lisa's expertise and guidance, including: administration, marketing, communications, strategic planning and creative programming.
Charles Baylis
Lisa is an absolute rockstar! I had the privilege to work with her for a year and a half. Her work ethic, initiative and overall positive attitude was inspirational both up and down the chain of command! It is no surprise to me at all that she is doing well as an entrepreneur!
Stacey Goldring
Since Searching For identity has begun working with Lisa, we have gone from a local non-profit to worldwide engagement. Every aspect of our mission has benefited from Lisa's expertise and guidance, including: administration, marketing, communications, strategic planning and creative programming.
Charles Baylis
Lisa is an absolute rockstar! I had the privilege to work with her for a year and a half. Her work ethic, initiative and overall positive attitude was inspirational both up and down the chain of command! It is no surprise to me at all that she is doing well as an entrepreneur!
Stacey Goldring
Since Searching For identity has begun working with Lisa, we have gone from a local non-profit to worldwide engagement. Every aspect of our mission has benefited from Lisa's expertise and guidance, including: administration, marketing, communications, strategic planning and creative programming.
Charles Baylis
Lisa is an absolute rockstar! I had the privilege to work with her for a year and a half. Her work ethic, initiative and overall positive attitude was inspirational both up and down the chain of command! It is no surprise to me at all that she is doing well as an entrepreneur!
Stacey Goldring
Since Searching For identity has begun working with Lisa, we have gone from a local non-profit to worldwide engagement. Every aspect of our mission has benefited from Lisa's expertise and guidance, including: administration, marketing, communications, strategic planning and creative programming.
Charles Baylis
Lisa is an absolute rockstar! I had the privilege to work with her for a year and a half. Her work ethic, initiative and overall positive attitude was inspirational both up and down the chain of command! It is no surprise to me at all that she is doing well as an entrepreneur!
Credentials
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Digital Media, BAS
Florida State College--JacksonvilleAug, 2019- Oct, 2024
Experience
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SEARCHING FOR IDENTITY
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United States
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Civic and Social Organizations
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1 - 100 Employee
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Director of Marketing and Communications
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Aug 2017 - Present
Social media consulting, strategy development, content development, targeted ad creation across multiple platforms, landing page creation, lead generation, email marketing, promotion of events, brand ambassador, customer service, management, supervision, and coordination of multiple client projects with assigned team members Social media consulting, strategy development, content development, targeted ad creation across multiple platforms, landing page creation, lead generation, email marketing, promotion of events, brand ambassador, customer service, management, supervision, and coordination of multiple client projects with assigned team members
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Director of Marketing
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Jul 2019 - Mar 2020
JUL 2019 – MAR 2020 ◣ DIRECTOR OF MARKETING, EQUIPMENT OPTIONS DIRECT – JACKSONVILLE, FL ⋯ Management of Internal Company Marketing and External Client Marketing ◣ Internal Company Marketing Duties: Create and manage online advertising: Google Ads, Facebook, eBay, Craigslist, lead generation and assist with lead follow-up, create promotional brochures used for national marketing purposes, website management, website inventory updates, photograph inventory, equipment, and vehicles for advertising campaigns and social media use, maintain business relationships with vendors, record and edit videos of company practices and product applications use in promotional and training videos, manage GoDaddy account hosting and domains, Mailchimp email marketing, search engine optimization, and social media management ◣ External Client Marketing Duties: Create WordPress template websites, logos, and Facebook pages as a base standard for new customers, maintain and update websites as needed, provide graphic design services such as flyers, business cards, and promotional item designs, online advertising services through Facebook and Google Ads, manage and optimize advertisements, coordinate with Accounting to invoice customers for ad fees, social media management, provide vendor materials to aide in the promotional success of clients, and customer relations follow-up Show less
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US Navy
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United States
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Armed Forces
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700 & Above Employee
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Machinery Repair Technician
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Sep 2013 - Sep 2017
◣ Fabricate replacement parts and repair or overhaul ship's engines and auxiliary systems ◣ Draw sketches and prepare specifications for replacement parts ◣ Calculate time and material needed for machine shop work and repair of auxiliary machinery ◣ Work with precision measuring instruments; operate general machine shop equipment ACHIEVEMENT: ◣ Received ‘Blue Jacket of the Quarter’ for achievements and recognition in US Navy 2015 EVALUATION REPORT: ◣ Teamwork: Contributions to team building and team results ⋯ Reinforces others’ efforts, meets commitment to team ⋯ Understands goals, employs good teamwork techniques ⋯ Accepts and offers team direction ◣ Leadership: Organizing, motivation and developing others to accomplish goals ⋯ Effectively stimulates growth and development in subordinates ⋯ Organizes successfully, implementing process improvements and efficiencies ⋯ Sets / achieves useful, realistic goals that support command mission ⋯ Performs well in stressful situations ⋯ Clear, timely communicator Show less
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Inspired Effects
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United States
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Entertainment Providers
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Video Editor / Producer
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Jan 2010 - Sep 2013
Create and edit corporate, promotional and individual consumer videos, design graphics, color correct digital footage, edit audio, motion graphics, create 3D environments for production, green screen editing, lead production projects, communicate with talent, manage staff Create and edit corporate, promotional and individual consumer videos, design graphics, color correct digital footage, edit audio, motion graphics, create 3D environments for production, green screen editing, lead production projects, communicate with talent, manage staff
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Latimundo
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United States
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Photoshop Digital Photo Manipulator
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Jan 2009 - Dec 2009
Digitally alter images for video production use with consideration to copyright regulatory compliances, assist lead compositor with graphics creation Digitally alter images for video production use with consideration to copyright regulatory compliances, assist lead compositor with graphics creation
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Education
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2016 - 2019
Florida State College--Jacksonville
Bachelor of Applied Science - BASc, Digital Communication and Media/Multimedia -
2008 - 2013
Art Institute of Dallas
Bachelor of Fine Arts - BFA, Media Art & Animation -
2007 - 2008
Art Institute of Houston
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