Experience

Trico Corporation

• Industrial Machinery Manufacturing
• 1 - 100 Employee

• Marketing Specialist

  • Jan 2011 - Present

  • Coordinate all public training initiatives (workshops, seminars, webinars, videos) with venues, marketing literature, promotions, registrations, training material preparation and shipment, post event surveys, and follow-up• Prepare and distribute monthly sales promotions and newsletters• Coordinate and design promotional marketing and technical materials• Coordinate printing, deadlines, layouts, photo shoots, and outside design efforts as it relates to promotional marketing and technical materials• Develop website content and monitor activity• Coordinate media schedule to include direct mail, trades shows, trade publication advertisement, public relations, and web site• Graphic design and liaison between agencies assisting with promotional materials• Support sales efforts by working to “close the loop” with marketing activities – provide evidence that promotional marketing efforts are driving quality leads and sales growth• Support catalog, OEM, and distributor customers with graphic and content needs• Maintain and support GSA contract Show less

• Promotional Marketing Rep

  • Nov 2002 - Jan 2011

  • Coordinate all public training initiatives (workshops, seminars, webinars, videos) with venues, marketing literature, promotions, registrations, training material preparation and shipment, post event surveys, and follow-up• Prepare and distribute monthly sales promotions and newsletters• Coordinate and design promotional marketing and technical materials• Coordinate printing, deadlines, layouts, photo shoots, and outside design efforts as it relates to promotional marketing and technical materials• Develop website content and monitor activity• Coordinate media schedule to include direct mail, trades shows, trade publication advertisement, public relations, and web site• Graphic design and liaison between agencies assisting with promotional materials• Support sales efforts by working to “close the loop” with marketing activities – provide evidence that promotional marketing efforts are driving quality leads and sales growth• Support catalog, OEM, and distributor customers with graphic and content needs Show less

• Marketing Technical Coordinator

  • Jul 1999 - Nov 2002

  • Responsible for graphic design for engineering and marketing which includes product graphics and signage, presentation materials including electronic images, overheads, handouts, and charts• Responsible for website design and upkeep• Coordinate the development of artwork for publications and product catalogs• Coordinate and organize information to support development of technical products, ancillary materials, application data, and competitive analysis• Develop sales and marketing reports, databases, and spreadsheets for analysis Show less

• Enineering Technician

  • May 1992 - Jun 1999

  • Assist in the development of new products and improvements to existing products• Investigate, research, compilation, and presentation of supporting technical data found through testing, handbooks, publications, records, Internet, and library research• Assist in accumulation and compilation of test data for analysis and evaluation• Incorporate changes to bill of materials, drawings, instruction sheets, and artwork• Supervision of CAD personnel• Responsible for the development of product graphics and signage Show less