Lisa M. Frame (she/her)

Social Media Manager at Let's Win Pancreatic Cancer
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Contact Information
us****@****om
(386) 825-5501
Location
Charlotte Metro
Languages
  • English Native or bilingual proficiency

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Bio

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5.0

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/ Based on 5 ratings
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Sue Davis

Lisa's social media skills are both broad and deep. She excels at building collaborative relationships and in bringing disparate parts together to form a greater whole. I'd trust her to handle any project she was given, small or large.

Cat Lincoln

We were thrilled to hire Lisa to be the Community Manager for our client, Toyota. She is hands down the best community manager I've ever worked with -- smart, engaged and proactive. She knows which conversations to keep going, and just as importantly how to do it in an organic, unobtrusive way. She knows what could turn into a problem before it happens, and consistently proposes business-savvy, productive solutions. Best of all, communities just love her. She's a pleasure to work with, and everyone responds to her. You can drop Lisa into any situation, online or IRL, and know that witty, entertaining conversations will ensue. I highly recommend her!

Terrie Lee

I have worked with Lisa on several occasions. She is very knowledgeable in all things social media and a true professional. Lisa pays attention to detail and is great at building relationships. I have truly enjoyed working with her and the positive impact I have received from her advice and suggestions.

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Credentials

  • Collaboration for Outcomes using Social Media in Oncology (COSMO)
    The Warren Alpert Medical School of Brown University
    Apr, 2021
    - Oct, 2024

Experience

    • Non-profit Organizations
    • Social Media Manager
      • Mar 2016 - Present

      Let’s Win breaks down barriers between patients, doctors, and researchers so that everyone diagnosed with pancreatic cancer has easy access to the latest information about the best treatment options. Our goal is to inform, enable, and educate patients and caregivers, providing easy-to-understand, actionable information. In this way we can help people find the best treatment options available. Through Let’s Win, patients and their families can share information about their diagnoses and the novel treatments they have undertaken beyond traditional protocols, and they can learn from experts how to better manage and improve their quality of life. Show less

    • United States
    • Business Consulting and Services
    • 1 - 100 Employee
    • Social Media Consultant
      • Mar 2016 - Present

      Design and continuously evolve a social media strategy that grows brand affinity, engagement, reach, audience and, as a result, conversion. Imagine a strategy that is global in its reach but local in its execution. Ensure overall creative platforms are designed to grow brand awareness and vision. Set the social strategy execution for all client campaigns, evergreen content, and projects. Social media advocate working cross-functionally with teams, ensuring social is thoughtfully factored into partnerships, experiences, and campaigns. SEO (search engine optimization) and generation of inbound traffic. Partner closely to guide the holistic social media social strategy and impact paid performance. Measure and report on performance. Lead the analysis of qualitative and quantitative social data to identify and implement software tools, review target audience performance and strategize new targeting tactics, recommend content optimizations across the marketing organization. Lead all content creation, including digital/social editorial and copy, search engine optimization, etc. Manage external agency relationships (paid and creative). Stay on top of and report on all developments in the digital landscape to be able to provide a POV on how to best incorporate them into our current strategy when relevant. Collaborate closely with other business peers to participate in, and actively contribute to, organizational strategic planning and major initiatives. Manage department budget, reconcile expenditures, and provide monthly reports to management team. Show less

    • United States
    • Retail
    • Freelance Writer and Social Media Strategy
      • Jul 2001 - Present

      Writing: I am a freelance generalist focusing on lifestyle and travel. I have contributed to a variety of publications including Brit & Co, Food 52, Home Made Simple, TechSavvyMama, My Life Scoop, The Savvy Source, and Mom Logic. Social Media: I specialize in helping brands & small businesses create strategic creative content to boost customer loyalty and drive sales while helping develop their brand voice and optimizing social presence across all platforms. This all-in-one approach helps brands and small businesses boost their fan base, increase website traffic, and educates consumers on their offerings. Specialties: Content Marketing, Content Strategy, Social Media Marketing Strategies, Brand Ambassador Program Management, Online Marketing, Digital Strategy, Corporate Blogging, Digital Strategy, Campaign Management, Brand Positioning, Marketing Communications, Digital Advertising, SEO, Digital Security Show less

    • Editor in Chief
      • Jan 2008 - Present

      A Daily Pinch is a lifestyle blog launched in 2008 with a strong brand and identity. Founder, Lisa Frame, is knowledgeable about lifestyle, branding and have been called a tastemaker. She is always on the lookout for the best content that fits her readership and lifestyle. A Daily Pinch is a lifestyle blog launched in 2008 with a strong brand and identity. Founder, Lisa Frame, is knowledgeable about lifestyle, branding and have been called a tastemaker. She is always on the lookout for the best content that fits her readership and lifestyle.

    • Advertising Services
    • 300 - 400 Employee
    • Digital Communications Manager
      • Mar 2016 - Mar 2018

      Digital communications manager for clients. Effectively and efficiently ensure all sold projects are executed on brand, on scope, and on time Understand the project vision, assess requirements of the project to develop the scope/timelines, milestones, and the specific deliverables Develop and evolve production plans and timelines Task assignment and management of short order and long-term to do's for copy, photos, and content Drive day-to-day tactical execution and revisions and monitor/resolve issues as they arise Budget ownership and tracking Understand a project's status at all times amidst often changing deadlines Calmly and confidently wrangle multiple moving pieces on many programs at various stages of production at once Understand the risks and challenges of projects but be able to respond and manage them as well Show less

    • Contributing Writer
      • Feb 2016 - Mar 2016

      Covering teenagers and how technology impacts their lives. Covering teenagers and how technology impacts their lives.

    • Founder
      • May 2010 - 2015

      Mommality is a blog where parenting meets reality. Our goal is to keep Mom sane and her head out of the oven by offering insight, advice and humor. Mommality is a blog where parenting meets reality. Our goal is to keep Mom sane and her head out of the oven by offering insight, advice and humor.

    • United States
    • Advertising Services
    • Director of Communications and Content
      • May 2013 - Oct 2014

      Selecting members and lead Content Team. Maintain editorial calendar and distribute responsibilities appropriately. Aid the President to ensure all efforts are in line with organization’s purpose and values, providing direction & leadership that ensures growth and health of SMCLT. Provide messaging to other board members to promote important events or initiatives ensuring consistent messaging Create and publish original content across all SMCLT's social platforms. Respond to comments, complaints, etc. on SMCLT social media platforms. Manage SMCLT website including approving new members, monitoring user activity, and posting new content including blog posts & event updates Create content for and deploy e-mail newsletter. Show less

    • #ToyotaWomen Community Manager
      • May 2012 - Nov 2012

      -- Managed content calendar -- proactively connecting with Clever Girls/Toyota to ensure coverage in all areas needing focused attention -- Moderate community, staying highly engaged and interacting in forums with members to foster relationships -- Alert Clever Girls and Toyota team members of hot topics, concerns or opportunities -- Scan for topics, keywords and brand terms to reveal commenting opportunities on industry news web sites and blogs -- Note future post/forum ideas and opportunities for content calendar -- Look for bugs, and enhancements that impact the community -- Track all content produced by community members for reporting purposes -- Monitor and report on all activity in the forum -- Weekly write-up providing community with up-to-date information -- Provide quick-turn support to team -- Reporting Show less

    • Canada
    • Advertising Services
    • Charlotte City Editor
      • Oct 2009 - Jun 2011

      Responsible for maintaining editorial content database, writing reviews and picking events to spotlight which highlight the best of what is happening for pre-schoolers in the Charlotte, NC area. Responsible for maintaining editorial content database, writing reviews and picking events to spotlight which highlight the best of what is happening for pre-schoolers in the Charlotte, NC area.

    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Volunteer
      • 2006 - Dec 2010

      I volunteered my services weekly during the school year with Gaston Literacy Council. We read with second grade students who are at risk of failing the third grade EOG's (end of grade) testing. This program greatly improves their comprehension and by the end of the year, they show a marked improvement with the skills they are taught. I volunteered my services weekly during the school year with Gaston Literacy Council. We read with second grade students who are at risk of failing the third grade EOG's (end of grade) testing. This program greatly improves their comprehension and by the end of the year, they show a marked improvement with the skills they are taught.

Community

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