Experience

npn360

• United States
• Advertising Services
• 1 - 100 Employee

• Senior Account Director

  • Sep 2017 - Present

• Account Manager

  • Jan 2015 - Present



Keson

• United States
• Manufacturing
• 1 - 100 Employee

• Marketing Communications and Brand Manager

  • Feb 2010 - Dec 2014

  Tool Maker Adds Brand Manager to Marketing TeamKeson Industries, the Aurora, IL-based maker of measuring and marking tools, has added to its marketing team with the recent hire of Lisa Burisek as the new Creative Brand Manager. Burisek has worked with Keson on a number of graphic design projects over the past two years as a consultant, and is a natural fit with the existing sales and marketing team at Keson. Her background includes eight years as an independent graphic design consultant, plus seven years as a creative services manager for Easter Seals, where she was responsible for creative package development of all Easter Seals direct response programs, the creation and implementation of on-line promotions, and analysis of direct response outcomes."Lisa has been instrumental in helping us create new vehicles for communicating the Keson brand, and ensuring that our Make Your Mark campaign materials are presented in a consistent manner," said Jeff Capstran, vice president of sales and marketing, Keson Industries. "We are very pleased that she is now an official member of our team."



LWB CREATIVE

• Independent Contractor

  • Jan 2004 - Nov 2011

  Managing own freelance marketing design business working with clients such as Keson Industries, Easter Seals national headquarters, Midwest Christian Montessori Academy, GreenWay Landscaping and Fountaindale Public Library District. Managing own freelance marketing design business working with clients such as Keson Industries, Easter Seals national headquarters, Midwest Christian Montessori Academy, GreenWay Landscaping and Fountaindale Public Library District.



Easterseals

• Individual and Family Services
• 700 & Above Employee

• Creative Services Manager

  • Jan 1997 - Jan 2005

  Responsible for creative package development of all Easter Seals direct response programs, develop and implement on-line promotions, support brand management, provide editorial content and analyze direct response outcome. Coordinate trafficking of creative, proofing and editing. Oversaw marketing services staff. Utilized web site to promote marketing programs and developed extranet site to affiliates.Managed day-to-day national direct mail marketing program generating $45 million annually.Supervised package development for 50 million pieces of direct mail in both donor and acquisition mailings.Analyzed and reported on Easter Seals direct response mail packages.Executed monthly financial distribution for Easter Seals affiliates; balance postage accounts and reconcile centralized bank statements.



Preferred Hotels & Resorts

• United States
• Hospitality
• 200 - 300 Employee

• Coordinator of Marketing Communications

  • May 1997 - Aug 1997

  Coordinator of Marketing CommunicationsResponsible for creative development of membership sales collateral and individual hotel mailings.Managed re-design of 5 million copy corporate brochure by organizing product photography, collaborating content development, selecting cost-effective vendors, proofreading crucial text, and overseeing printing.Coordinated day-to-day activities of partner programs (i.e Coordinator of Marketing CommunicationsResponsible for creative development of membership sales collateral and individual hotel mailings.Managed re-design of 5 million copy corporate brochure by organizing product photography, collaborating content development, selecting cost-effective vendors, proofreading crucial text, and overseeing printing.Coordinated day-to-day activities of partner programs (i.e



Hyatt Hotels Corporation

• United States
• Hospitality
• 700 & Above Employee

• Marketing Communications Coordinator

  • Jan 1995 - Jan 1997

  Direct and manage design, development and execution of corporate sales collateral, ensure locally produced marketing materials meet corporate, maintained art, logo and photo files for all Hyatt hotels and resorts. Managed presentation and communication efforts with Hyatt Development and advertising agencies for creation of prototypes of marketing and sales collateral for owner presentations. Managed re-design of corporate brochure by organizing product photography, collaborating content development, and selecting cost-effective vendors, proofreading crucial text and overseeing print.Established computer system to file, store and track all hotel and corporate logos, hotel photos, maps, floor plans and capacity charts.Communicated with hotels to determine appropriate marketing message for Hyatt's Worldwide Web site on the Internet.Managed and supervised the development of corporate photo library containing over 500,000 pieces of file valued at $1.5 million.



Big Ten Conference

• Spectator Sports
• 1 - 100 Employee

• Student Athletic Intern

  • Jan 1995 - May 1995



University of Missouri-Columbia

• United States
• Higher Education
• 700 & Above Employee

• Student Athletic Intern

  • Jan 1992 - Dec 1994



MTI Vacations I Trase Miller

• Travel Advisor

  • Jan 1990 - Jan 1992