Lisa McKiddie

Digital and Campaigns Lead at Harrogate International Festivals
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Contact Information
us****@****om
(386) 825-5501
Location
Harrogate, England, United Kingdom, GB

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Experience

    • United Kingdom
    • Non-profit Organizations
    • 1 - 100 Employee
    • Digital and Campaigns Lead
      • Mar 2022 - Present

    • United Kingdom
    • Environmental Services
    • 1 - 100 Employee
    • Engagement & Funding Officer
      • Apr 2019 - Mar 2022

      Digital content creation, social media strategy, planning and scheduling, writing press releases, engaging schools and businesses in relevant projects. Working with the engagement team to develop an overall engagement strategy for the district, support the delivery of priority projects, and promote the brand and key messages.Secured funding for a large scale retrofit engagement and training project, developed a funding strategy and internal funding bid process, responsible for compliance and bid writing.

    • United Kingdom
    • Advertising Services
    • 300 - 400 Employee
    • Senior Account Manager
      • Aug 2017 - Jun 2018

      Delivering CRM and prospect marketing campaigns across retail, fleet and after sales units for Nissan Motor Company. Engaging clients in strategic campaign development through audience segmentation, profiling and targeting.Ensuring operational efficiency, overseeing quality of output and managing relationships with multiple client contacts and European/UK based partner agencies. Delivering CRM and prospect marketing campaigns across retail, fleet and after sales units for Nissan Motor Company. Engaging clients in strategic campaign development through audience segmentation, profiling and targeting.Ensuring operational efficiency, overseeing quality of output and managing relationships with multiple client contacts and European/UK based partner agencies.

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Senior Account Manager
      • Feb 2012 - Feb 2013

      Leading a team in the provision of fast and secure payment processing, data handling and print fulfilment services for a wide range of charities.

    • Account Manager
      • May 2011 - Jan 2012

      Managing campaign workflow efficiently from mail processing to fulfilment; customer care and development; overseeing financial and data compliance. I also implemented a highly personalised, high volume fulfilment brief for the NSPCC’s Letter from Santa campaign.

    • United Kingdom
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Account Manager / Senior Account Manager
      • Jun 2008 - Apr 2011

      Implementing a multi-channel media evaluation and PR planning programme on behalf of a portfolio of high profile brands.

    • Account Executive / Senior Account Executive
      • Feb 2007 - Jun 2008

      Product leader for a lifestyle and media consumption survey, developed to advise clients on audience segmentation and effective media targeting.

    • Teacher
      • Aug 2005 - Dec 2006

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Investigations Executive
      • Jan 2004 - Jul 2005

      Investigating complaints about print, broadcast and online advertising, writing case recommendations for the ASA Council. Investigating complaints about print, broadcast and online advertising, writing case recommendations for the ASA Council.

Education

  • University of Nottingham
    BA Hons, History
    1999 - 2002

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