Experience

Archbishop Wood Catholic High School

• United States
• Primary and Secondary Education
• 1 - 100 Employee

• Head Of Marketing Communications

  • Oct 2017 - Present

   Manage all print, electronic and social media communication of the school including, but not limited to: magazine, parent and constituent newsletters  Ensure consistency and proper branding of all communications across all departments of the school  Develop all marketing materials – admissions and development pieces, flyers, postcards, and manages all marketing campaigns including print, video, television, radio, social media, etc  Create media releases to further the visibility of the school & represent the school as the main press contact for all events, programs, and publicity opportunities  Build relationships with journalists, bloggers, tweeters, and other influencers to help spread the word about the school, creating, executing and measuring media campaigns  Manage video and photo images of events  Create, manage and grow the school presence in social media outlets  Keep the school’s web interface and content fresh, interactive and compelling. Serves as primary manager of the web site  Develop annual plan for marketing  Serve as the primary contact for all vendors in the purchasing and production of media



St. Katharine Drexel Catholic School

• United States
• Education Administration Programs
• 1 - 100 Employee

• Director Of Advancement

  • Aug 2014 - Oct 2017

   Responsible for the overall planning, management, coordination, and evaluation of the enrollment management, development, communications, marketing and constituent/public relations programs of the school  Create media releases to further the visibility of the school & represent the school as the main press contact for all events, programs, and publicity opportunities  Work closely with key volunteers to coordinate the external and internal marketing efforts and initiatives that attract and retain students including the Parent Ambassador Program  Collect data, make projections and report enrollment management data  Plan, manage and implement all aspects of an annual fund. This includes, but is not limited to: prospect identification and research, cultivation, solicitation, gift processing, acknowledgments and stewardship  Construct and maintain professional writing and design standards for school communications such as school website, print publications, and social media presence/campaigns  Work closely with school board, staff and volunteers to meet mutually agreed-upon goals  Work to create and support a culture of philanthropy within the school



COMMUNITY WOMEN'S CENTER OF PHILADELPHIA

• United States
• Hospitals and Health Care

• Director of Public Relations & Client Services

  • Jan 2014 - Aug 2014

   Oversee & manage the entire Philadelphia center staff, volunteers, clients & center based needs. This includes all CWC marketing/advertising campaigns and press releases  Develop quarterly/annual reports for center statistics for Board of Directors & Medical Director  Oversee staff counselors and work one on one with clients in need of services. (Prenatal cares/concerns that are health, security, supplies and counseling based.)  Manage center budgets, purchase orders and 24 hour hotline efficiency  Work with potential donors to identify funding & items needed for the foundation  Organize and implement donor events where the main goal is to connect personally with key contributors about the foundation who in turn make gifts to financially support the centers



TFG Wealth Management

• United States
• Financial Services
• 1 - 100 Employee

• Public Relations/Marketing & Event Coordinator

  • Aug 2013 - Jan 2014

   Develop & manage all print, radio & broadcast information for company publicity Manage, and record all R.S.V.P.s for company held events, workshops and seminars Prepare, plan, schedule, participate, travel & follow-up on client events & seminars Manage & update company website (WordPress), write and edit press releases, all copyediting, social media (Facebook, Twitter, Instagram, Blogger etc.) Plan, organize & run wealth management seminars for potential clients Follow up with interested/qualified clientele. Schedule and organize all appointments forprospects & clients with Investment Advisor Other program efficiency: Constant Contact, Redtail, Advisors Excel



CBS

• Leasing Non-residential Real Estate
• 1 - 100 Employee

• Producing Team Segment Coordinator (Rachael Ray Show - CBS Syndicated Television)

  • Jan 2011 - Jan 2014

   Produce segments starting from pitch meetings to final product Responsibilities include working with high profile & civilian guests (Barack & Michelle Obama, Mitt and Ann Romney, Julie Andrews, Dick Van Dyke, Mary Tyler Moore, etc.) Manage all guest bookings, develop segment tips and concepts, prep/brief civilianguests/experts/talent, schedule & coordinate travel Pitch segment ideas to Executive Producers on a weekly basis Handle & execute all trade out negotiations, press releases, etc. Assisted field producers & location coordinators on various field shoots, fashion segmentpulls, makeovers, human interest pieces & more Built & distributed show schedules, grids & long short quickies for script department Logging footage/tape for field producers & editors



Investigation Discovery Network (ID Network)

• Freelance Research Coordinator

  • Jan 2013 - Aug 2013

  Freelance position – investigating, collecting and recording research found in New Yorkfor producers based in Los Angeles. (Including all time zone differential deadlines.) Freelance position – investigating, collecting and recording research found in New Yorkfor producers based in Los Angeles. (Including all time zone differential deadlines.)



City of Reading, PA

• United States
• Government Administration
• 100 - 200 Employee

• Volunteer Work

  • Aug 2006 - Jun 2010

   Opportunity House, Reading PA (http://opphouse.org) Dayspring Homes Incorporated, Shillington PA (http://www.dayspringhomes.org) The Holleran Center for Community Engagement, Reading PA Berks Women In Crisis, Reading PA Special Topics Event Planning, Alvernia University, Reading PA The Alvernian, Alvernia University Newspaper, Creative Editor & Columnist Intramural Athletic Board, Alvernia University The College Show, Reporter, Anchor, Editor & Videographer, Alvernia University



WFMZ-TV

• United States
• Broadcast Media Production and Distribution
• 100 - 200 Employee

• Production Intern WFMZ-TV 69 News

  • Jan 2010 - May 2010

   Write evening & nightly news scripts for lead anchors Rob Vaughn & Wendy Davis Assist on location with lead sports team anchor Troy Hein, reporters and photogs Assist reporters & photogs in field piece interviews, both high profile & civilian Handle press releases, social media, etc.  Write evening & nightly news scripts for lead anchors Rob Vaughn & Wendy Davis Assist on location with lead sports team anchor Troy Hein, reporters and photogs Assist reporters & photogs in field piece interviews, both high profile & civilian Handle press releases, social media, etc.