Experience

Lisa Balliache Pr Limited

• Public Relations and Communications Services
• 1 - 100 Employee

• Owner / Senior Freelance PR Consultant

  • Apr 2009 - Present

  A dynamic, ambitious, CIPR registered,senior level freelance PR consultant with over 20 years, consumer , corporate and B2B experience in retail, food and fmcg brands. I have first class media contacts and am an excellent communicator who has demonstrated a high level of initiative and motivation, with outstanding people and project management skills backed with creative flair and strategic approach. Committed to delivering quality results Recent / current clients include John Lewis Ocean Spray Lily's Kitchen (www.lilyskitchen.co.uk) Beyond Meat Wilton London (www.wiltonlondon.co.uk ) Higgidy Pies (www.higgidy.co.uk) Manomasa Tortilla Chips Warner’s Gin (www.Warner’s.co..uk) (www.manomasa.co.uk) Tideford Organics (www.Tideford organic.co.uk) Geeta’s (www.geetasfoods.co.uk) Hownd (www.dogslovehound.co.uk) Conscious Chocolate (www.concsiouschocolate.com) Red Mist Leisure (www.redmistleisure.co.uk) Delamere Dairy (www.delameredairy.co.uk) White's Oats (www.whitesoats.co.uk) Rude Health (www.rudehealth.com) Martin Miller's Gin (www.martinmillersgin.com) Nosh Detox (www.noshdetox.com) Kenneth Turner London (www.kennethturnerlondon.com) True Organic Of Sweden (www.trueorganicofsweden.co.uk) ohso Probiotic Chocolate (www.ohsolovesyourtummy.com) Colgate Palmolive Babycup (www.babycup.co.uk) Barrow Hills Preparatory School (www.barrowhills.org.uk) Paw Post (www.pawpost.co.uk ) Pricegrabber (www.pricegrabber.co.uk) Scottish & Newcastle Pub Company The Whiteley Clinic (www.thewhiteleyclinic.co.uk) S&A Foods (www.sa-foods.co.uk) Heck Sausages Butlers Farmhouse Cheeses The Kitchen, Parson's Green,(Michelin Star Cookery School) Nespresso The School Of Life (www.theschooloflife.co.uk) I also consult regularly for various PR agencies , including The Feel Agency where I'm Head Of PR specialising in food, beauty and health brands; Brands2Life; Nexus,Intelligent profile, Marvellous PR and The PR Network.



John Lewis

• United Kingdom
• Truck Transportation

• PR & Communications Manager (Merchandise),

  • Aug 2003 - Apr 2009

  • Responsible for the promotion of over ½ million merchandise lines, providing a first class reactive and proactive information service for the media • Building and maintaining excellent relationships with relevant senior journalists and keeping a good portfolio of media contacts, in particular within the home and lifestyle sectors. • Proactive feature development to raise profile of John Lewis brand through merchandise and 'soft corporate' stories • Identify newsworthy stories and PR opportunities, employing initiative and creative communication to capture the media attention and optimise coverage • Oversaw the smooth running of the internal press office functions, ensuring media enquiries are dealt with promptly and professionally • Manage a team of six assistant press officers • Develop relationships with internal contacts (Directors of Buying, buyers etc) to create two way open communication, whilst creating and reporting back on proactive media campaigns



GCI London

• Public Relations and Communications Services
• 1 - 100 Employee

• Account Director

  • Apr 2000 - Jul 2003

  Clients: Electrolux Home Products (including Electrolux brand, AEG, Zanussi ) : consumer and trade PR, Scottish & Newcastle Retail (S&N’s managed pub, restaurant and accommodation business) : corporate communication, issues and crisis management, Scottish & Newcastle Pub Enterprises (S&N’s leased & franchised pub business) : corporate communication, issues and crisis management, Premier Lodge : B2B, consumer, trade and regional awareness Past clients: Old Orleans (nationwide restaurant brand) : regional awareness campaign, Red C (premium cider brand) : regional awareness and trade, Gaymers Olde English Cyder : consumer and trade • Managed PR budgets totalling £900,000 • Responsible for a team of six • Oversaw the smooth running of two dedicated press office functions • During 2002, won an award for consumer campaign for Premier Lodge • Key member of a reactive media team for Scottish & Newcastle Retail • Organised press launch events including high profile product launches for the Trilobite robotic vacuum cleaner and Washy Talky, the world first talking washing machine • Co-ordinated media events for AEG involving the brand’s celebrity chef, Raymond Blanc • Managed regional PR programme for Premier Lodge new hotel openings and Old Orleans restaurants, including photocalls, press visits and competitions • Oversaw the launch of a viral marketing campaign for Premier Lodge • Editorial team member of internal company magazine



Jane Howard PR Limited

• Senior Account Executive

  • Apr 1999 - Apr 2000

  Clients: Outside Inn (nationwide restaurant brand) : regional awareness campaign and opening launches, Stockholm Information Service, main Stockholm tourism body : consumer and trade Premier Lodge ,Scottish & Newcastle Retail Clients: Outside Inn (nationwide restaurant brand) : regional awareness campaign and opening launches, Stockholm Information Service, main Stockholm tourism body : consumer and trade Premier Lodge ,Scottish & Newcastle Retail