Experience

Harborside Group

• United States
• Financial Services
• 1 - 100 Employee

• Marketing Associate

  • Oct 2017 - Present

  San Antonio, Texas Area



U.S. Global Investors

• United States
• Investment Management
• 1 - 100 Employee

• Marketing Leader

  • Mar 2016 - Sep 2017

  San Antonio, Texas Area Financial services marketing professional with over 20 years of experience. Strong communicator, motivated leader, consensus builder and team player. Proven ability to develop creative marketing solutions within the restricted environment of the financial services industry. Specialized in effective process solutions and keen attention to detail. CORE STRENGTHS • Financial Services Marketing • Principal Compliance Review • Marketing Strategies for New Products • Management… Show more Financial services marketing professional with over 20 years of experience. Strong communicator, motivated leader, consensus builder and team player. Proven ability to develop creative marketing solutions within the restricted environment of the financial services industry. Specialized in effective process solutions and keen attention to detail. CORE STRENGTHS • Financial Services Marketing • Principal Compliance Review • Marketing Strategies for New Products • Management of Creative Personnel • Social Media Standardization and Development • Editorial Control of Marketing Materials • Writing • Project Management

• Marketing Manager

  • Jun 2007 - Mar 2016

  In my role as Marketing Manager for U.S. Global Investors I direct a team of eight marketing and public relations professionals, including financial writers, graphic designers, web designers, media relations and administrative staff. I am charged with promoting the company’s expertise in specialized areas including gold, resources, emerging markets, airlines and municipal bonds. I manage a team that has garnered 69 STAR Awards from the Mutual Fund Education Alliance from… Show more In my role as Marketing Manager for U.S. Global Investors I direct a team of eight marketing and public relations professionals, including financial writers, graphic designers, web designers, media relations and administrative staff. I am charged with promoting the company’s expertise in specialized areas including gold, resources, emerging markets, airlines and municipal bonds. I manage a team that has garnered 69 STAR Awards from the Mutual Fund Education Alliance from 2007-2015. • Direct project flow for all marketing projects including mutual funds, exchange traded fund (ETF) and parent investment adviser, totaling 600+ projects each year. • Plan digital, email, and direct mail campaign strategies. • Manage company social media presence including Facebook, Twitter and LinkedIn. • Edit product brochures, website and advertisements. • Direct advertising campaign for PPC search advertising, developing campaign ad copy and implementing budgets. • Develop training program and train all members of marketing, public relations and sales teams on compliance standards set forth by FINRA advertising regulations. • Quality Review all marketing pieces, sales literature and press releases to ensure accuracy and compliance with FINRA federal regulations. • Manage relationships with key vendors. • Produce live webcast events.

• Shareholder Communications Supervisor

  • Aug 1997 - Jun 2007

  • Provided Compliance review for company advertising and sales literature to ensure compliance with FINRA requirements. • Edited shareholder communications correspondence for quality control. • Supervised electronic, written and telephone communications with shareholders. • Applied knowledge of retirement accounts to help customers manage their accounts. • Contributed to marketing department by writing educational articles for website and quarterly reports, and developing… Show more • Provided Compliance review for company advertising and sales literature to ensure compliance with FINRA requirements. • Edited shareholder communications correspondence for quality control. • Supervised electronic, written and telephone communications with shareholders. • Applied knowledge of retirement accounts to help customers manage their accounts. • Contributed to marketing department by writing educational articles for website and quarterly reports, and developing account management forms for shareholder use. • Designed correspondence record database and user interface in conjunction with information technology department. • Wrote training program and instructed all employees in departmental procedures, policies and regulations.

• Correspondent, Shareholder Communications

  • Aug 1997 - Aug 2000

  • Wrote unique letters to address specific shareholder situations and questions. • Composed 100 to 400 personalized written and e-mail items each month for shareholders. • Assisted with incoming telephone calls, transactions and questions. • Provided technical support to department, acting as liaison to the information technology department.



Phone Power, Inc.

• United States

• Client Services Account Manager

  • Dec 1995 - Jun 1997

  • Developed strategy and implementation of systems, scripting and technical requirements, for the inbound telemarketing division. • Accountable for all phases of project consulting and implementation, maintenance, reporting, problem resolution and growth for over 20 clients. Managed all inbound telemarketing projects.