Experience

UK Nutun CX

• United Kingdom
• Outsourcing and Offshoring Consulting
• 1 - 100 Employee

• CEO - UK nutuncx

  • Jun 2023 - Present

  NutunCX (UK) and our NutunCX contact centre (South Africa) offer a range of omni channel customer experience and collections solutions.

• Chief Executive Officer

  • Jun 2018 - Jun 2023

  Synergy Outsourcing (UK) and our Synergy Contact Centre (South Africa) offer a range of innovative solutions supporting businesses to manage and grow their customer base.Our clients include five UK energy companies and two UK mobile broadband companies. We currently have 750 FTE seats available in our two call centres and offer a very competitive rates often up to 50% cheaper than those available in the UK.



MyOffers Limited

• United Kingdom
• Advertising Services
• 100 - 200 Employee

• Chief Executive Officer

  • Nov 1999 - Aug 2020

  I am a co-founder of IPT (MyOffers) and, with nearly 30 years experience in direct marketing, I have acquired a wealth of experience, insight and industry knowledge.IPT provides an advanced range of products and services and an exceptional resource of multi-channel (email, post, phone and SMS) marketing data across the UK.As pioneers of online techniques in the UK, we led the growth and development of opt-in, permission based marketing for over ten years, enabling us to deliver solutions to hundreds of clients across a spectrum of industries.Our product range also included online market research, financial newsletters and share tip sheets as well as email broadcasting.We floated the company on AIM in 2004.Through both organic growth and seven acquisitions (total value of £50m) we grew IPT into a £40m turnover business employing over 300 employees in the UK and France.Since launch IPT accumulated over 20 prestigious awards recognising the innovation, performance and growth of the company and its products. These included: 17th fastest growing technology company in UK, Sunday Times Tech Track 100 Awards, Sept 2003 “Best work site of the year” (Payfinder), Steve Wright Show, BBC Radio 2 Sunday Times Top 50 Fast Track Growth companies UK, December 2004 Fast Growth Business Awards 2008, Winner of the Best Use of Technology categoryIn September 2008, I led a successful buyout of the core UK market-leading IPT businesses of database building and list rental products. In the news2008 Best Use of Technologyhttp://www.fgba.co.uk/2008_Entries/Interactive_Prospect_Targeting_Ltd.htmSept 2007 - Power 50 in Data: New orderhttp://www.mediaweek.co.uk/news/736831/Power-50-Data-New-order/Oct 2005 - News Maker: Lionel Thain - IPT's action man goes for growthhttp://www.brandrepublic.com/News/524491/News-Maker-Lionel-Thain---IPTs-action-man-goes-growth/May 2002 - Starting Outhttp://www.telegraph.co.uk/finance/2761869/Starting-Out.html Show less

• CEO

  • 2000 - Oct 2019

  Experienced marketing professional who has been CEO of two public companies, ICD plc and IPT plc.ICD plc was a pioneer in data acquisition in the UK, launching the first national consumer lifestyle survey in 1997 It was acquired by RR Donnelley to become part of its Metromail division, the world’s largest direct mail company. In addition to continuing to manage the UK business, as Vice President launched and managed successful ventures in Australia and Europe. In 1999 as part of the Metromail management team negotiated the subsequent sale of the Company to Experian for $1bn.As CEO of IPT, grew the business into a £40m turnover, employing over 300 employees in the UK and France. Before going public in 2003, successfully negotiated two rounds of £1m funding from venture capitalists in the UK and USA.Whilst a public company lead the acquisition of multiple businesses in the UK and Europe with a combined value of £38m.In the last 10 years has built MyOffers Limited (Formerly IPT Marketing Services Limited) into one of the UK’s leading and most innovative digital marketing companies. In recent years has lead a management buyout of the UK assets allowing the team to apply their talent to developing the growing switching marketplace.As well as database building and data supply MyOffers specialises in generating switcher databases for utilities, supermarkets, mobile and broadband companies. Specifically for utilities MyOffers Ltd can build and maintain a company’s switching website, database building, digital marketing, Social Media, SEO and website IT infrastructure. Awards include:MyOffers – Best online data gathering exercise, Direct Marketing Intelligence Awards 2001Awards from Sunday Times Tech Track 100 & Deloitte & Touche Fast Track Growth companiesPayfinder - “Best worksite of the year” Steve Wright Show, BBC Radio 2MyOffers – Bronze award for “Best New Website of 2004”, Web User Magazine 2004EmailMonitor – Winner DM Business New Product 2004 Show less

• CEO

  • Dec 1999 - Oct 2019

  IPT Management BuyoutIn December the management and staff of Interactive Prospect Targeting Ltd “IPT” completed the buyout of the 45.5% of the equity in IPT previously held by Volvere PLC. IPT expects to remain the UK’s leading supplier of multi-channel marketing data and is committed to enhancing its existing products and services as well as developing exciting new products for the market place.Being independent IPT has already embarked on negotiating a wide variety of strategic deals and will continue to improve and develop its market leading products and services.In the last year IPT has:• Launched RARE (Real-time Automated Registration Enhancement) which eliminates suspicious leads particularly in activities involving premium data, such as call-centre and postal campaigns, where the use of the data incurs significant further cost.• Introduced mobile versions of both MyOffers and Quiz Factor.• Expanded its real-time delivery system to provide clients with the freshest data available.• Commenced SMS broadcasting using rich-media text. Show less



Quizfactor

• CEO

  • 2012 - 2013



ICD Marketing Services

• Chief Executive Officer

  • 1993 - 1999

  In 1993 I was appointed CEO of ICD Marketing Services Limited, a subsidiary of International Communication and Data plc (ICD), one of the largest lifestyle database companies in the UK. R.R. Donnelley and Sons Company acquired ICD in 1995 and integrated it into Metromail Corporation (the world’s biggest marketing company) its direct marketing subsidiary. From 1995 to 1998 I developed the business rapidly, introducing the first national survey mailing campaign. In total we conducted three national surveys supported by TV advertising (total capital expenditure £18 million) which increased ICD’s lifestyle database to 6.4 million households, the largest in the UK. In 1997 ICD reported profits of £1.8 million on sales of £14.9 million. I was in charge of overseas development at Metromail (Europe and Australia). In partnership with PMP Communications Pty, we successfully launched the first lifestyle data business in Australia (Pacific CDL), and I was also responsible for exploiting opportunities in France and Germany. I left ICD following the acquisition of Metromail by Great Universal Stores plc (GUS) in 1998 which was subsequently merged into their Experian division. In the news December 1996 - MARKETING MIX: Bearing the fruits of one’s labour http://www.marketingmagazine.co.uk/news/60347/MARKETING-MIX-Bearing-fruits-one-rsquos-labour/?DCMP=ILC-SEARCH October 1996 - MARKETING MIX: The castaway client http://www.marketingmagazine.co.uk/news/59084/MARKETING-MIX-castaway-client?DCMP=ILC-SEARCH R&D – 1998 - 1999 After leaving ICD I spent much of my time researching and developing online marketing techniques that culminated in the launch of IPT in 1999. Show less



ICD

• Sales and Marketing Director

  • 1987 - 1993

  In 1987 there was a management buyout of the financial magazines as a few directors and I decided to concentrate on the data side of the business. Through the acquisition of numerous share registers we built the British Investor Database (BID) which contained the share ownership details of over 35,000,000 share investments of over 7,000,000 individuals, the biggest financial database in the world. From companies like the then newly floated BT and Abbey National through established businesses like ICI and Rolls Royce, BID became the industry benchmark financial database. Through the distribution of in excess of 50 million ‘Facts of Living’ lifestyle questionnaires inserted into women’s magazines, TV guides and Sunday supplements, I led the development of ICD’s lead to purchase database which we named the National Consumer Database We didn’t just collect and rent data though! By carefully segmenting our extensive database we created targeted mailing files to which we mailed our Advert Chequebook product which contained 30 or so tear out advertising cards where the recipient could request free information. Later we were the first UK company to mail out foil-wrapped advertising card decks, with volumes of up to 3 million decks per mailing. Our Telephone Information Services (TIS) business innovated Share Call, the first premium telephone service in the UK. We also set up Logoz, a collaboration between the Schober Group, a German marketing company and the Danish insurer Topdanmark to test lifestyle surveys in Germany and France, Show less



Financial Magazines

• Sales Director

  • 1982 - 1987

  Financial Magazines was the first publisher in the UK to produce consumer-friendly financial magazines. Brushing aside over-complicated financial lingo, the success of its easy to understand magazines such as What Investment, What Mortgage and What Finance led Financial Magazines to be the largest publisher of its kind. Six months after joining the advertising sales team I became Group Sales Director. Financial Magazines was the first publisher in the UK to produce consumer-friendly financial magazines. Brushing aside over-complicated financial lingo, the success of its easy to understand magazines such as What Investment, What Mortgage and What Finance led Financial Magazines to be the largest publisher of its kind. Six months after joining the advertising sales team I became Group Sales Director.