Linus Lim

Co-Founder at Mindfulbear
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Contact Information
us****@****om
(386) 825-5501
Location
SG
Languages
  • English Native or bilingual proficiency
  • Chinese Professional working proficiency

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Bio

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5.0

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Leonard Bong

I've worked with Linus for about 2 years in Construct Digital as we joined Construct Digital, he was the senior digital marketer and was promoted to be our Digital Marketing Lead. Apart from leading a team of 4, he's the go-to person whenever I have a lead generation campaign. He's very meticulous with his planning where he's proven his understanding in the B2C and B2B space. Here are some campaigns that I've worked with him: - Pharmaceutical: Smith & Nephew - To increase offline sales via digital touchpoints. - Telco: M1 Remit - To increase mobile app installs. - Interior Design: Lamitak - To convert contacts from offline events to online customers. - Consulting: EY - To get new names by offering them whitepapers. - Co-working: JustCo - To optimise their SEM campaigns. He's a great colleague who is willing to guide you and assist you to solve problems!

Samantha Echavez

I won’t forget one of Linus’s key achievements in the company: reviving a brand by generating over 700 new registrants in less than two months, amassing an ROI of over 1,000% . His uncanny ability to dissect a problem—turn it inside out, ask all the questions, consider all the possible angles and solutions—is key to such impressive marketing wins. Without a question, he's your go-to guy for lead generation and campaign optimisation needs. During the time I worked with him, I particularly noticed his love for learning—poring over books and references on everything from history to HR to psychology. This could also explain why his work had a more intelligent quality, dimension, and flair.

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Credentials

  • Google Tag Manager Fundamentals Certification
    Google
    Aug, 2017
    - Oct, 2024
  • Hubspot Marketing Software Certification
    HubSpot
    Mar, 2017
    - Oct, 2024
  • Google Adwords Search, Display and Video Certification
    Google
    Aug, 2016
    - Oct, 2024
  • Google Analytics Certification
    Google
    Jul, 2016
    - Oct, 2024
  • Hubspot Inbound Certification
    HubSpot
    Jul, 2016
    - Oct, 2024

Experience

    • Singapore
    • Mental Health Care
    • 1 - 100 Employee
    • Co-Founder
      • Feb 2021 - Present
    • Co-Founder
      • Oct 2018 - Present

      Digital marketing and ecommerce. Digital marketing and ecommerce.

    • Singapore
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Digital Marketing Manager (Lead)
      • Jan 2018 - Oct 2018

      Manager- Hire, train and mentor digital marketers and media specialist.- Create and document marketing processes, templates, checklist and best practices. Technician- Marketing campaign planning (For branding and lead generation).- Digital media planning and optimisation (Facebook, Adwords Search, Display, Youtube and Linkedin ads).- Utilisation of marketing automation software (Hubspot, Sharpspring, Manychat).- Conversion optimisation of marketing campaigns through digital analytics.

    • Digital Marketing Associate
      • Feb 2017 - Jan 2018

      Job scope are as follow:- Marketing campaign planning (For branding and lead generation).- Digital advertising planning and optimisation (Facebook, Adwords and Linkedin ads).- Utilisation of marketing automation software for lead nurturing (Hubspot).- Conversion optimisation of marketing campaigns through digital analytics.

    • Singapore
    • Advertising Services
    • 1 - 100 Employee
    • Accounts Executive
      • Oct 2016 - Feb 2017

      Primary responsibility are as follow. Client account servicing in the form of: - Campaign planning and strategising on Google Search (SEM), Google Display Network (GDN) and Social Media channels. - Digital media buying and campaign setup on SEM/GDN/Social media channels. - Performing web analytics for data driven campaign optimisation (or conversion optimisation) on SEM/GDN/Social media channels. Primary responsibility are as follow. Client account servicing in the form of: - Campaign planning and strategising on Google Search (SEM), Google Display Network (GDN) and Social Media channels. - Digital media buying and campaign setup on SEM/GDN/Social media channels. - Performing web analytics for data driven campaign optimisation (or conversion optimisation) on SEM/GDN/Social media channels.

    • Singapore
    • Oil and Gas
    • 1 - 100 Employee
    • Well Engineering Team Lead
      • Nov 2011 - Jul 2015

      Primary role as an oil and gas consultant with technical expertise in drilling high pressure high temperature (HPHT) wells and Well Integrity. Also involved in delivering sales presentation and in charge of marketing exhibition for the company in an industry event. Started the company’s blog, introduce email automation services to the company and optimize the company’s website for conversions. Some other projects involved were well control investigation, casing design assurance review, well integrity assessment, gap analysis, offshore HPHT engineering role, well assurance review, conducting pilot frac well study, creation of Well Integrity Operations Management Plan Document and loss platform investigation.

    • Norway
    • Oil & Energy
    • 1 - 100 Employee
    • Internship
      • May 2010 - Dec 2010

      Skilled intern chosen to help the oil and gas department. Developed graphs, interpreted data and provided testing on metal specimens, for engineering critical assessment (ECA) in order to investigate the longevity and lifetime magnitude of pipelines. Skilled intern chosen to help the oil and gas department. Developed graphs, interpreted data and provided testing on metal specimens, for engineering critical assessment (ECA) in order to investigate the longevity and lifetime magnitude of pipelines.

Education

  • Nanyang Technological University Singapore
    Bachelor’s Degree, Mechanical Engineering
    2008 - 2011

Community

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