Experience

Everest Group

• United States
• Information Services
• 700 & Above Employee

• Digital Marketing Manager

  • Aug 2022 - Present



JP Enterprises

• United States
• Advertising Services
• 1 - 100 Employee

• Director of Marketing Automation

  • Oct 2017 - Feb 2022

  - Served as a project lead and as main client liaison for all email marketing projects within JP Enterprises.- Strategized with multiple clients and provided guidance and tactical support to drive success with their digital marketing campaigns. - Manage a team of email marketers to complete and execute digital marketing campaigns- Used multiple project management tools to organized lead times, deliverables, and manage expectations

• Email Marketing Specialist

  • Jul 2008 - Oct 2017

  - Evaluate clients' needs to produce strategic and effective B2B and B2C e-marketing campaigns- Coordinate email projects including design consistency and accuracy, brand integrity, and production schedules- Execute digital marketing strategies including email campaigns and landing pages through Marketing Automation Platforms such as Salesforce, etouches, and Marketo- Ensure quality control for all aspects of email communications including links, email and landing page content, subject lines, and mobile optimizing - Demonstrate understanding of email marketing best practices - Ensure legal compliance for all email communications including CAN-SPAM, CASL, GDPR, - Manage day-to-day email campaign maintenance using Marketing Automated Platforms- Analyze campaign metrics such as click-through, open rates, and bounces Show less



South Fayette School District

• Instructional Technology Assistant

  • Aug 2002 - Jun 2006

  - Assisted teachers with promoting and integrating technology into education - Performed troubleshooting on all computers and components in the middle school - Assisted with conducting teacher technology training for new software or technologies - Assisted teachers with promoting and integrating technology into education - Performed troubleshooting on all computers and components in the middle school - Assisted with conducting teacher technology training for new software or technologies