Lindsey Sofolo
Integrated Marketing Associate at Simple Mills- Claim this Profile
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Ally Straussner
Lindsey's work ethic, enthusiasm, and creativity were a huge asset to the internship program at Modern Luxury. She not only provided leadership with the interns but also encouraged fun ideas. She is extremely talented in putting together thoughtful ideas for marketing and social promotion and showcased this by putting together a few large programs, one of which was the social promotion for Lollapalooza 2017. I would highly recommend her for a marketing position in the future!
Heather DeMonte
Lindsay is a true asset!! As our Klique intern Lindsay grew our social media presence in just a few short months and helped us grow our business by reaching valuable clients and fostering many strategic partnerships. Her ability to translate our unique brand voice into meaningful messaging and storytelling was not only exceptional it was impactful. She is creative, thoughtful, hard working and smart, smart smart! Work with her!!
Ally Straussner
Lindsey's work ethic, enthusiasm, and creativity were a huge asset to the internship program at Modern Luxury. She not only provided leadership with the interns but also encouraged fun ideas. She is extremely talented in putting together thoughtful ideas for marketing and social promotion and showcased this by putting together a few large programs, one of which was the social promotion for Lollapalooza 2017. I would highly recommend her for a marketing position in the future!
Heather DeMonte
Lindsay is a true asset!! As our Klique intern Lindsay grew our social media presence in just a few short months and helped us grow our business by reaching valuable clients and fostering many strategic partnerships. Her ability to translate our unique brand voice into meaningful messaging and storytelling was not only exceptional it was impactful. She is creative, thoughtful, hard working and smart, smart smart! Work with her!!
Ally Straussner
Lindsey's work ethic, enthusiasm, and creativity were a huge asset to the internship program at Modern Luxury. She not only provided leadership with the interns but also encouraged fun ideas. She is extremely talented in putting together thoughtful ideas for marketing and social promotion and showcased this by putting together a few large programs, one of which was the social promotion for Lollapalooza 2017. I would highly recommend her for a marketing position in the future!
Heather DeMonte
Lindsay is a true asset!! As our Klique intern Lindsay grew our social media presence in just a few short months and helped us grow our business by reaching valuable clients and fostering many strategic partnerships. Her ability to translate our unique brand voice into meaningful messaging and storytelling was not only exceptional it was impactful. She is creative, thoughtful, hard working and smart, smart smart! Work with her!!
Ally Straussner
Lindsey's work ethic, enthusiasm, and creativity were a huge asset to the internship program at Modern Luxury. She not only provided leadership with the interns but also encouraged fun ideas. She is extremely talented in putting together thoughtful ideas for marketing and social promotion and showcased this by putting together a few large programs, one of which was the social promotion for Lollapalooza 2017. I would highly recommend her for a marketing position in the future!
Heather DeMonte
Lindsay is a true asset!! As our Klique intern Lindsay grew our social media presence in just a few short months and helped us grow our business by reaching valuable clients and fostering many strategic partnerships. Her ability to translate our unique brand voice into meaningful messaging and storytelling was not only exceptional it was impactful. She is creative, thoughtful, hard working and smart, smart smart! Work with her!!
Experience
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Simple Mills
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United States
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Food and Beverage Manufacturing
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1 - 100 Employee
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Integrated Marketing Associate
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Jan 2023 - Present
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Advantage Unified Commerce
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United States
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Advertising Services
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200 - 300 Employee
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Account Executive
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Sep 2020 - Jan 2023
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Legacy Marketing
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United States
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Advertising Services
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100 - 200 Employee
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Account Coordinator
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Sep 2018 - Aug 2020
- Day-to-day lead on client projects, ensuring successful advancement and execution of experiential marketing programs for Pernod Ricard USA clients- Collaborated with strategy, production, analytics and creative teams to ideate and develop large-scale marketing campaigns- Developed and updated client documents such as activation decks, budgets, creative materials, vendor decks, competitive brand reports and wrap reports- Main support for Jameson Irish Whiskey's Great American Beer Festival sponsorship - a $1MM, 360° program in Denver, Colorado- Advanced and executed large scale events among 45 markets for $3MM Jameson Bartenders Ball program- Lead sponsorship, financial forecasting, logistics, creative, staff training and event execution for nine-city, $150K trade-facing Speed Rack tour
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Events Intern
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Jun 2018 - Aug 2018
- Supported account team in all aspects of client programming, inclusive of vendor outreach and negotiations, local market research, creative element production, order placement and on-site needs- Attended and reported on competitive events- Tracked shipping and inventory for large-scale programming - Managed internal note taking, agendas and scheduling
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C|Louise Public Relations LLC
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Public Relations and Marketing Intern
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Jan 2018 - May 2018
- Performed daily clients searches for 17 Chicago-based restaurants and bars - Ideated and created authentic and consistent content for client's social media platforms - Assisted in writing and pitching clients to various media outlets - Performed daily clients searches for 17 Chicago-based restaurants and bars - Ideated and created authentic and consistent content for client's social media platforms - Assisted in writing and pitching clients to various media outlets
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Student Development Representative
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Jan 2016 - May 2018
- Recruit financial donors from UIUC, UIC and UIS alumni - Seek feedback about alumni experience and update alumni database - Achieved "Chancellor's Level" by securing 100+ financial donors and over $10,000 - Recruit financial donors from UIUC, UIC and UIS alumni - Seek feedback about alumni experience and update alumni database - Achieved "Chancellor's Level" by securing 100+ financial donors and over $10,000
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Klique Creative
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United States
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Advertising Services
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1 - 100 Employee
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Social Media Intern
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Jun 2017 - Aug 2017
- Increased agency social media following by 50% over the course of three months - Coordinated a photo shoot for Downtown Naperville client inclusive of location scouting, clothing rental, photographer and model booking - Wrote weekly Downtown Naperville "Be In The Mix" newsletters - Increased agency social media following by 50% over the course of three months - Coordinated a photo shoot for Downtown Naperville client inclusive of location scouting, clothing rental, photographer and model booking - Wrote weekly Downtown Naperville "Be In The Mix" newsletters
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Modern Luxury
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Book and Periodical Publishing
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300 - 400 Employee
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Marketing and Events Intern
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Jun 2017 - Aug 2017
- Assisted with event execution by managing guest check-in, name captioning and live on-site social promotion - Managed 10+ social media accounts by creating unique weekly content and engaging with readers through sweepstakes and giveaways - Developed social media campaign surrounding Lollapalooza 2017 inclusive of reader giveaways, style guides and festival must-knows - Maintained Modern Luxury websites by consistently adding content such as events and scene galleries - Assisted with event execution by managing guest check-in, name captioning and live on-site social promotion - Managed 10+ social media accounts by creating unique weekly content and engaging with readers through sweepstakes and giveaways - Developed social media campaign surrounding Lollapalooza 2017 inclusive of reader giveaways, style guides and festival must-knows - Maintained Modern Luxury websites by consistently adding content such as events and scene galleries
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Skoog Co.
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Public Relations Intern
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May 2016 - Aug 2016
- Assist team with day to day client requests and projects. - Create, organize and edit public relations materials. - Preform administrative duties. - Assist in researching and updating media contact database. - Assist with updating and creating editorial plans. - Assist with coordination and planning of events. - Assist team with day to day client requests and projects. - Create, organize and edit public relations materials. - Preform administrative duties. - Assist in researching and updating media contact database. - Assist with updating and creating editorial plans. - Assist with coordination and planning of events.
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Skirt PR
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Intern
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Jan 2016 - Jan 2016
- Drafted pitches - Researched social influencers and updated media lists - Assisted with day to day client projects through elevating brand awareness - Constructed client gift bags - Drafted pitches - Researched social influencers and updated media lists - Assisted with day to day client projects through elevating brand awareness - Constructed client gift bags
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Naperville Community Television (NCTV17)
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United States
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Broadcast Media Production and Distribution
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1 - 100 Employee
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Intern
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Jun 2013 - Aug 2014
- Floor directed live television shows like Spotlight on Naperville and Business Connection - Assisted staff on field shoots covering things like the Naperville Marathon and Author’s Revealed - Helped set up and take down camera equipment - Floor directed live television shows like Spotlight on Naperville and Business Connection - Assisted staff on field shoots covering things like the Naperville Marathon and Author’s Revealed - Helped set up and take down camera equipment
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Education
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University of Illinois at Urbana-Champaign
Journalism, Public Relations -
Istituto Lorenzo de' Medici
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Naperville Central High School