Director of Operations | Strategic Planning

• Feb 2020 - Present

Marketing Specialist | Creative Director

• Feb 2020 - Present

Marketing Consultant

• Apr 2014 - May 2016

Increased exposure, bookings, and merch sales for artists and bands. Managed promotion, social media, styling, & photography. Connected newer artists with music executives, procured debut appearances for 2 artists at The Grand Ole Opry. Increased exposure, bookings, and merch sales for artists and bands. Managed promotion, social media, styling, & photography. Connected newer artists with music executives, procured debut appearances for 2 artists at The Grand Ole Opry.

Director of Communications

• May 2011 - Nov 2013

Together with a team of forward-thinking professionals, launched a Real Estate start-up serving financial clients and developers. Highly influential in the firm’s operations, and in establishing corporate philosophy, culture, and structure. Created the company’s strategic business plan. As part of Business Development team, generated new business and managed an asset portfolio totaling over $21M. Oversaw marketing department and led the team in implementing digital marketing strategies for Kinzie and it’s clients. Managed website development, including site and graphic design (ready for UX designers), content creation, copy-writing, and SEM/SEO. Established Kinzie Korner blog. Helped grow the company from a team of nine to over 50 in less than 18 months. As part of Business Development team, generated new business, and helped manage an asset portfolio totaling over $21M. Show less

Marketing & Communications Manager

• May 2006 - May 2011

Designed integrated marketing strategies to introduce development projects to market. These activities had been outsourced until I proposed a plan to manage in-house, which reduced costs and streamlined communication. After passionately advising owners of the importance of inbound marketing, developeda digital marketing strategy, redesigned website, and managed social media and SEO/PPC campaigns.In 2009, I earned a seat on the executive team, allowing me to contribute to and influence corporate decision making. Spearheaded a new initiative to provide real estate services to financial institutions with respect to its real estate owned (REO) or special assets portfolio. Identified new business opportunities and helped grow client base including several fortune 100 companies with large portfolios.Directed the company’s market research efforts, preparing highly detailed project and/or market assessments to analyze the feasibility/profit potential of future development projects or potential acquisitions. Show less

Sales Manager

• May 2006 - May 2011

Coordinated the introduction of the residential components of three major real estate developments to the Chicago area. Managed the sales of over 150 units, totaling over $56 million in gross sales revenue over a two-year time-frame. Was highly influential in the planning and execution of new projects from the ground up, and in some cases, prior to acquisition (in the form of project feasibility assessments). Initial planning involved diligent market analysis, studying buyer behavior and identifying trends. Developed product and pricing strategies based on site fundamentals, market demands, and influencing demographics. After 5 months of demonstrating drive and sales competence, I was given the opportunity to lead a sales team for new mixed-use development. Developed product and pricing strategies based on site fundamentals, market demands, and influencing demographics. Show less

Marketing Intern

• May 2003 - Dec 2003

Opus Northwest is a national real estate development firm, offering a full range of services, including Real Estate Development, Architecture & Engineering, Construction Management, & Financial Services. Carried out administrative duties, maintained customer contact, provided marketing assistance, and organized company events, including the annual Opus Open Golf Tournament. Opus Northwest is a national real estate development firm, offering a full range of services, including Real Estate Development, Architecture & Engineering, Construction Management, & Financial Services. Carried out administrative duties, maintained customer contact, provided marketing assistance, and organized company events, including the annual Opus Open Golf Tournament.