Lindsay Weiser, MBA

Marketing Manager at Racksquared Data Centers, LLC
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Contact Information
us****@****om
(386) 825-5501
Location
Columbus, Ohio, United States, US
Languages
  • Spanish Professional working proficiency

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Credentials

  • Google Analytics for Beginners
    Google analytics

Experience

    • United States
    • Information Technology & Services
    • 1 - 100 Employee
    • Marketing Manager
      • Nov 2022 - Present

      • Work directly with senior management to develop marketing programs, design marketing strategies, and implement marketing campaigns • Design, write, and oversee the production of printed promotional materials including flyers, media guides, postcards, giveaways, and more; designs layouts and prepares copy • Establish and implement short and long term marketing goals, objectives, and procedures • Organize and manage promotional events and coordinate day-of deliveries • Initiate and implement direct outreach marketing efforts to potential external customers • Help manage the annual marketing budget and monitor expenses • Conduct market research and analysis, and establish data management and tracking systems to improve the marketing efforts • Assist with the creation and implementation of our corporate logo gear store • Serves as customer point of contact, as appropriate, and maintain communications when necessary • Provide support to team members during monthly billing processes • Other duties as necessary Show less

    • United States
    • Public Safety
    • 1 - 100 Employee
    • Social Media Specialist
      • Jan 2022 - Nov 2022

      • Planning, creating, monitoring, interacting, and connecting through all social media platforms (Facebook, Instagram, TikTok, & LinkedIn) • Managing a high volume of daily social media posts • Creating and editing web content and pages • Developing campaigns, ad testing, audience targeting, reporting, and analyzing to identify trends & opportunities • Planning and executing email marketing strategies and tactics • Promoting brand awareness and maintaining strong brand reputation through marketing efforts • Collaborating with internal and external teams on different marketing projects • Ordering, organizing, and arranging delivery of marketing materials to events • Maintaining event updates and ongoing plans • Encouraging greater social media participation Analytics: - Facebook- page reach is up 22.4%, page visits are up 40.4%, page likes are up 2.1% - Instagram- reach is up 420.4%, profile visits are up 262.7%, followers are up 1,975 - TikTok- followers are up to 8,302 (began at 200) and likes are at 75,500 (began at 500) - LinkedIn- followers are up by 159, page views is up 11%, and reactions are up 270% Show less

    • United States
    • Higher Education
    • 300 - 400 Employee
    • Event Services Graduate Assistant
      • Jun 2021 - Apr 2022

      • Responsible for managing the student workers – schedules, issues, training, etc. • Assisted with setting up, decorating, and tearing down events throughout campus • Managed the technology inventory including laptops, cords, chargers, etc. • Trained on numerous audio and visual technology systems • Administrator in the Event Management Software (EMS) • Created and designed numerous event diagrams using Microsoft Publisher • Answered incoming phone calls and returned voicemails • Gave prospective clients quotes and other information for their event • Created and managed the TU Space Utilization Project Show less

    • United States
    • Building Materials
    • 100 - 200 Employee
    • E-commerce Content Specialist
      • Mar 2021 - May 2021

      • Wrote and updated product and category descriptions • Responsible for all product upload sheets • Responsible for maintenance on all products (non images and pricing) • Created and maintained all categories • Researched the latest SEO and keyword practices and provided information to the rest of the team • Updated VPS for all current and new products • Responsible for missing VPS report and products in one category report • Responsible for DB updates tab assignments • Responsible for Wiki edits on all assigned duties Show less

    • United States
    • Chemical Manufacturing
    • 700 & Above Employee
    • Sales Associate
      • Jul 2020 - Apr 2021

      • Assisted customers over the phone by determining needs & presenting appropriate products & services • Responsible for providing customer service to wholesale & retail customers • Stocked shelves and set up displays, loaded and unloaded trucks, and cleaned the store equipment • Translated for Hispanic customers in order to provide the correct products & services *I also held this same position at another location in Kennett Square, Pennsylvania.* • Assisted customers over the phone by determining needs & presenting appropriate products & services • Responsible for providing customer service to wholesale & retail customers • Stocked shelves and set up displays, loaded and unloaded trucks, and cleaned the store equipment • Translated for Hispanic customers in order to provide the correct products & services *I also held this same position at another location in Kennett Square, Pennsylvania.*

  • R Investments llc
    • Tiffin, Ohio, United States
    • Office Assistant
      • Feb 2020 - Jun 2020

      • Assisted tenants with payments, invoices, and other necessities • Emailed and called prospective tenants regarding available rentals • Managed the business Facebook profile – including making posts & responding to messages/comments • Set up and managed Tenant Cloud • Created new documents, spreadsheets, and presentations to help organize • Assisted tenants with payments, invoices, and other necessities • Emailed and called prospective tenants regarding available rentals • Managed the business Facebook profile – including making posts & responding to messages/comments • Set up and managed Tenant Cloud • Created new documents, spreadsheets, and presentations to help organize

    • Marketing Intern
      • Feb 2019 - Dec 2019

      • Used FMG Suite to update and manage the company website • Managed the Automated Campaign Tool (ACT) to utilize different marketing tools • Attended weekly meetings and lead the discussion regarding Marketing • Responsible for setting up events and other gatherings for clients • Researched articles and topics to post on social media to gain more awareness and clientele • Managed the clients contact information and making updates as needed • Used FMG Suite to update and manage the company website • Managed the Automated Campaign Tool (ACT) to utilize different marketing tools • Attended weekly meetings and lead the discussion regarding Marketing • Responsible for setting up events and other gatherings for clients • Researched articles and topics to post on social media to gain more awareness and clientele • Managed the clients contact information and making updates as needed

    • United States
    • Wholesale Building Materials
    • 100 - 200 Employee
    • Building Materials Intern
      • May 2019 - Aug 2019

      • Placed orders for dealers and assisted them with any procurement needs • Assisted with Vendor Managed Inventory (VMI) • Wrote and posted news articles and price changes on the company website • Attended purchasing clinics with new and existing dealers • Created a new presentation for the purchasing clinics • Designed a spreadsheet for the dealers to see all of our services and rebates • Created two flipbooks for capital equipment and kitchen and bath • Researched trends to better assist our dealers/customers Show less

Education

  • Tiffin University
    Master of Business Administration - MBA, Marketing
    2020 - 2022
  • Tiffin University
    Bachelor of Business Administration - BBA, Marketing
    2017 - 2021
  • Grier School
    High School Diploma
    2014 - 2017

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