Lindsay Peck
Member at Forté Campus at Cornell- Claim this Profile
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English Native or bilingual proficiency
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Chinese Limited working proficiency
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Arabic Elementary proficiency
Topline Score
Bio
Experience
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Forté Campus at Cornell
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United States
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Non-profit Organization Management
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1 - 100 Employee
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Member
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Sep 2023 - Present
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Cornell Society for Women in Business
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United States
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Education
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1 - 100 Employee
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Member
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Sep 2023 - Present
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NU Women in Business Club
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United States
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Higher Education
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1 - 100 Employee
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Member
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Jan 2023 - Apr 2023
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Northeastern University Marketing Association (NUMA)
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United States
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Advertising Services
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1 - 100 Employee
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Member
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Jan 2023 - Apr 2023
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McCann Detroit
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United States
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Advertising Services
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1 - 100 Employee
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Marketing Intern
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Jun 2022 - Aug 2022
• Served on the General Motors account • Shadowed Account Services, Strategy, and Creative teams to understand the role each plays in developing and executing brand campaigns • Researched companies known for sustainability to glean best communication practices. Presented findings to leadership • Suggested changes to the General Motors’ website to make it more user accessible and easy to navigate. Those changes were implemented • Analyzed challenger brands and their impact on the automotive landscape • Created various master Powerpoint decks for McCann presentations • Tracked team projects and created timelines to ensure deliverables were fully met and on schedule Show less
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McCann Worldgroup
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Advertising Services
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700 & Above Employee
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Account Management Intern
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Jun 2021 - Jul 2021
• Served on the L'Oréal Account Services team with a focus on its subsidiary, Maybelline • Researched, provided insight, and presented to the agency leadership team on how the L'Oréal brand could convey New York City in a nuanced manner in their communications • Translated presentations from Chinese to English • Participated in product shoots as a set runner • Attended client meetings • Facilitated cross-functional department communications • Conducted competitive analysis with a Gen Z target audience lens and prepared weekly briefings on trends in beauty Show less
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Education
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Cornell University
Bachelor of Science - BS, Communication Studies -
Northeastern University
Bachelor of Science - BS, Communication Studies -
University College Dublin
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Greenhills School
High School Diploma, GPA 4.0/4.0 -
Shanghai American School
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American School of Dubai