Lindsay Keyser

Director Of Development at Quelliv
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Contact Information
us****@****om
(386) 825-5501
Location
Bradenton, Florida, United States, US
Languages
  • Spanish -

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Catherine Keogh

Lindsay was part of my team for three years, first when she worked within the global marketing team and later, when she supported me directly as my executive assistant. Lindsay is smart, capable, organized, an exceptional multitasker, creative problem-solver with excellent writing and editing skills.

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Experience

    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Director Of Development
      • Aug 2021 - Present
    • United States
    • Biotechnology Research
    • 700 & Above Employee
    • Creative Operations Manager
      • Mar 2021 - Oct 2021

      ● Serves as communications team leader and key point of contact across all business units for creative support ● Evaluates creative campaign requests from global marketing team, evaluates and strategizes with Creative team on project analysis, oversees execution ● Establishes processes to improve efficiency and ensure the team works effectively ● Lead facilitator of corporate strategic marketing discussions with global marketing leads to collaborate, unify, mitigate risk, and… Show more ● Serves as communications team leader and key point of contact across all business units for creative support ● Evaluates creative campaign requests from global marketing team, evaluates and strategizes with Creative team on project analysis, oversees execution ● Establishes processes to improve efficiency and ensure the team works effectively ● Lead facilitator of corporate strategic marketing discussions with global marketing leads to collaborate, unify, mitigate risk, and strategize for growth ● Helps the Creative team prioritize, manage expectations and ensure projects meet timelines ● Monitors the team’s workload and assesses the need for staffing and outside resources ● Navigates approvals with business partners, senior management and project leads ● Oversees creative asset management, ensuring proper accessibility for internal and external partners

    • Content Manager
      • Feb 2018 - Mar 2021

      ● Collaborates with all functions and departments on corporate initiatives ● Lead facilitator of bi-weekly corporate strategic marketing efforts with global marketing leads to collaborate, unify, mitigate risk, and strategize for growth ● Responsible for the design, development, and delivery of company-wide social media strategy focused on client engagement, retention, and brand awareness ● Manages social media content sourcing and development, scheduling, analytics, competitor and… Show more ● Collaborates with all functions and departments on corporate initiatives ● Lead facilitator of bi-weekly corporate strategic marketing efforts with global marketing leads to collaborate, unify, mitigate risk, and strategize for growth ● Responsible for the design, development, and delivery of company-wide social media strategy focused on client engagement, retention, and brand awareness ● Manages social media content sourcing and development, scheduling, analytics, competitor and market analysis, etc. ● Develops corporate social media policies and ensures distribution to all 6000+ internal Alltech employees ● Serves as lead on corporate content strategy and collaborates with regional leads on overall digital brand strategy by managing administrators of each regional account ● Manages content team responsible for corporate podcast, e-newsletters, and blogs ● Liaison to the CEO and executive team for communications and content for Alltech’s annual conference, ONE: The Alltech Ideas Conference, garnering 4000+ attendees ● Responsible for managing all social aspects for ONE: The Alltech Ideas Conference, including real-time content, promotional content and advertisement, Facebook Live interviews ● Responsible for messaging, promotional activities, real-time content, and communications for monthly virtual experience content releases ● Advisor to leadership on external and internal communication in times of crises and environmental shifts, including COVID-19, diversity & inclusion, politics, etc. ● Supports corporate philanthropic efforts and community engagement such as the Pearse Lyons ACE Foundation, Make a Difference Run/Walk, GreenHouse17

    • Project Manager
      • Oct 2015 - Feb 2018

      ● Responsible for strategy execution for ONE: The Alltech Ideas Conference, a global event that hosts nearly 4000+ attendees annually ● Delivered differentiated event experience for our participants and increased Alltech brand awareness by designing and compiling promotional tools and event agenda ● Managed agency on promotional activation across website, print & digital advertising ● Assisted in coordination of all speaker details and logistics for ~100 speakers such as Bear Grylls… Show more ● Responsible for strategy execution for ONE: The Alltech Ideas Conference, a global event that hosts nearly 4000+ attendees annually ● Delivered differentiated event experience for our participants and increased Alltech brand awareness by designing and compiling promotional tools and event agenda ● Managed agency on promotional activation across website, print & digital advertising ● Assisted in coordination of all speaker details and logistics for ~100 speakers such as Bear Grylls, Steve Wozniak, George Blankenship, Peter Diamandis, Lisa Bodell, and more ● Served as project liaison to the executive leadership and event advisor on all communications, marketing, and content activities ● Increased Alltech brand awareness and product education in local markets by organizing and managing local monthly events ● Responsible for internal communications to build excitement and generate attendees

    • Executive Assistant to Chief Marketing Officer
      • Oct 2014 - Oct 2015

      ● Delivered on corporate marketing goals by working directly with VP and Chief Marketing Officer (CMO) to coordinate and project manage global corporate marketing projects and events ● Ensured consistent brand experience during annual ONE: The Alltech Ideas Conference by serving as project management lead on all communications ● Facilitated all communications activities on behalf of CMO with direct reports of CMO office and cross functional project leads ● Served as communications… Show more ● Delivered on corporate marketing goals by working directly with VP and Chief Marketing Officer (CMO) to coordinate and project manage global corporate marketing projects and events ● Ensured consistent brand experience during annual ONE: The Alltech Ideas Conference by serving as project management lead on all communications ● Facilitated all communications activities on behalf of CMO with direct reports of CMO office and cross functional project leads ● Served as communications program leader and key point of contact across all business units by developing relationships with all departments leads to connect-the-dots, drive impact and change through communication channels ● Played the role of trusted advisor and confidant to CMO. Focused efforts on overcoming hurdles and pushing corporate marketing strategy forward

    • Marketing Assistant
      • Oct 2012 - Oct 2014

      ● Supported the Marketing Director for North America in the delivery of all corporate marketing activities including but not limited to, marketing project coordination, events roll-out, and project communications ● Successfully executed marketing campaigns by serving in project management role to strategically organize efforts across multiple workstreams, which included the development of all marketing related materials, interaction with sales teams, and ensuring consistent project… Show more ● Supported the Marketing Director for North America in the delivery of all corporate marketing activities including but not limited to, marketing project coordination, events roll-out, and project communications ● Successfully executed marketing campaigns by serving in project management role to strategically organize efforts across multiple workstreams, which included the development of all marketing related materials, interaction with sales teams, and ensuring consistent project communication to both our internal team and external clients ● Maintained cohesive and unified brand experience for clients by ensuring consistency of Alltech branding throughout materials released ● Local community and global events delivered include: o Alltech FEI World Equestrian Games™ 2014 in Normandy - 2014 o Alltech National Horse Show- 2012, 2013 o Annual Alltech International Symposium Banquets – 2013, 2014 o Annual Alltech International Symposium Fun Run - 2013

    • Private Club Attendant
      • May 2009 - Nov 2012

      - Serve club members on the course and in the clubhouse - Work alongside management to coordinate & plan golf outings, wedding, and other events - Assist management with inventory & product orders - Serve club members on the course and in the clubhouse - Work alongside management to coordinate & plan golf outings, wedding, and other events - Assist management with inventory & product orders

    • United States
    • Religious Institutions
    • 1 - 100 Employee
    • Event Coordinator Intern
      • May 2010 - Jul 2010

      - Assisted Wedding Coordinators with preparation during rehearsals and ceremonies - Worked with the Event office in planning for pastor conventions and main summer kids events - Communicated with vendors and assisted coordinators in set-up, takedown, and supervision of the events. - Assisted Wedding Coordinators with preparation during rehearsals and ceremonies - Worked with the Event office in planning for pastor conventions and main summer kids events - Communicated with vendors and assisted coordinators in set-up, takedown, and supervision of the events.

Education

  • Asbury University
    Bachelor of Arts (B.A.), Communication, General
    2007 - 2011
  • Laguna Hills High School
    General Education
    2003 - 2007

Community

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