Experience

Maple Street Biscuit Company
• United States
• Restaurants
• 100 - 200 Employee
• Director of Beverage Innovation

  • Sep 2021 - Present

Mapco Express
• United States
• Retail
• 700 & Above Employee
• Director of Dispensed Beverage

  • Apr 2012 - Jan 2022


Armor Concepts

• United States
• Security and Investigations
• 1 - 100 Employee

• Sales and Marketing Contractor | Client: Armor Concepts

  • Jul 2010 - Jul 2011

  Developed and executed sales strategies, presentations, sales report disciplines and account promotions. -Partnered with CEO to analyze sales data and trends that gained placement in an additional 500 Lowe’s Stores. -Created retail sales strategy & presentations that gained national distribution and increased sales 7 fold vs. previous year. -Developed and executed pricing guidelines, reporting and process procedures, promotions, marketing communication tools, POP displays, and sales training materials. Show less



Ugly Mug Coffee Company

• United States

• Sales and Marketing Contractor | Client: Ugly Mug Coffee

  • Apr 2008 - Jun 2009

  -Improved grocery store margins by realigning the grocery distributor programs & increasing prices. -Increased Kroger Mid South Region sales by 29% (in a flat market). -Developed all promotions, printed catalogs and sell sheets for Grocery stores and Fundraising Divisions. -Established product and promotions pricing structure and procedures. -Improved grocery store margins by realigning the grocery distributor programs & increasing prices. -Increased Kroger Mid South Region sales by 29% (in a flat market). -Developed all promotions, printed catalogs and sell sheets for Grocery stores and Fundraising Divisions. -Established product and promotions pricing structure and procedures.



Pacific Market International

• Brands Business Director

  • Feb 2002 - Aug 2006

  Developed and coordinated all aspects of demand planning, product forecasting and product analysis. Managed and partnered with Retail Link Analyst and Product Forecaster. • Re-designed forecast policies and processes that improved average fill rate of 95% to 98%. • Developed & executed sales analysis and proposals that won promotions and new product placements with key retailers such as Target, Kohl’s Department Store and Wal-Mart. Developed and coordinated all aspects of demand planning, product forecasting and product analysis. Managed and partnered with Retail Link Analyst and Product Forecaster. • Re-designed forecast policies and processes that improved average fill rate of 95% to 98%. • Developed & executed sales analysis and proposals that won promotions and new product placements with key retailers such as Target, Kohl’s Department Store and Wal-Mart.



Aladdin Industries

• United Kingdom
• Wholesale

• VP Sales & Marketing

  • 2000 - 2002

  Directed the Retail, Convenience Store, and Advertising Specialty divisions, which totaled $62 million in sales. Lead team of 12 Regional Managers, 17 Representative Groups, and 3 Product Managers. • Bridged efficiencies between Sales, Engineering, R&D, Marketing and Purchasing that shortened new product development cycle from 1 year to 9 months. • Executed cost reduction of $1.9 million by partnering with manufacturing to reduce materials and scrap costs, eliminating unproductive products and unauthorized customer deductions Show less



Bodum

• Manufacturing
• 100 - 200 Employee

• President, BODUM Inc. USA

  • Jan 1992 - Jun 2000

  Accountable for all aspects of U.S. operations including P & L, inventory controls, product assortment and marketing programs. Managed and motivated team of 10 people and 12 Rep Groups. Grew sales from $3 to $12 Million. • Increased corporate net profits 65% in a 3 year period. • Initiated first entry into mass distribution channel while still growing the specialty retailers. National Sales Manager, BODUM Inc. USA Increased sales by 185% by securing new accounts, expanding the product line and restructuring sales representative organizations. Promoted to President, BODUM Inc. USA within 3 years. Show less